Charisma solutions for food processing 2014

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Charisma solutions for food processing 2014

  1. 1. CHARISMA Solutions for food processing (production & distribution)
  2. 2. TotalSoft Key Figures  20 years of continuous profitable growth  1,500 clients in the private sector;  400 full-time employees;  projects in 28 countries| 4 continents;  EUR 26.5 mill turnover in 2012 | EUR 2 mill annual investment in innovation;  Unrivaled expertise   500,000 employees in Romania have their HR &Payroll data processed by Charisma ;   10% of Romania’s GDP is the value of the businesses managed by Charisma; EUR 100 mill is the sales value of TotalSoft’s solutions in the past 5 years; Most renowned ERP producer in CEE  1st place in Romania among ERP providers;  Standard group solution for Deutsche Leasing, BNP Paribas, ISTA and Raiffeisen Leasing;  Implementations in 20 countries in Europe, Middle East, South America and Africa.
  3. 3. International presence Projects in 28 countries all around the world
  4. 4. Market position According to market analysts  1st place in Romania among ERP providers, according to the last four PAC market researches (2010 - 2013);  1st place in Romania in the retail, distribution & services verticals, according to PAC 2013;  2nd place in Romania in the manufacturing vertical, according to PAC 2013;  Listed in top 10 world providers of leasing solutions recommended by KPMG;
  5. 5. Financial figures Continuous profitable growth in the last 10 years Turnover EBITDA
  6. 6. Strategic Objectives Double current turnover up to 50M EUR with 20% profitability  Enter top 3 ERP solutions for the non-banking financial services sector  Position Charisma as standard group solution for key corporate accounts  Raiffeisen Leasing  Deutsche Leasing  Mercedes Benz  BNP Paribas  ISTA  OMV  Provide small business segment with SaaS services  Business Applications suite based on MS Dynamics & SharePoint technology  Document Management, Workflows, Time-Sheet, Legal, ESS
  7. 7. References Leaders of the Romanian economy work with our solutions 10% of the Romanian GDP is managed by Charisma. Find out why they chose us. Financial Telecom Retail & Distribution Pharma Services Manufacturing Medical Construction
  8. 8. Business Lines Charisma Business Suite Division Main Products Key Verticals Optimize and streamline internal business processes Acollada Software Development Division TotalSoftPM Division Drive software development cost reduction Planning, management and execution of projects  Financial & Banking  Services  Retail & Distribution  Healthcare & Pharma  Manufacturing  Constructions & Design  Shipyards  Automotive  Telecommunications  Healthcare & Pharma  Public administration  Marketing research  Constructions  Manufacturing  Real Estate  Public administration  Civil and industrial constructions  Manufacturing  Project & Design  Shipyards  Investment > 1000 implementations > 300 clients > 850 implementations Charisma ERP Charisma HCM Charisma Medical Software Charisma Business Applications eProcurement Logistics solutions Mobile applications Personalized business solutions Primavera project management Permaster project risk analysis Charisma Portfolio Management
  9. 9. Charisma Business Suite Key facts  Trusted business partner for +1,000 companies. In Romania we support  45% of real estate acquisitions;  60% of acquisitions in malls;  65% of private medical tests & appointments;  80 of pharmaceutical products distribution;  88% of car sales;  Double digit growth by focusing on hey industries  Financial-Banking, Services, Retail and Distribution, Manufacturing;  Largest local innovation power  250 dedicated programmers & 40 project managers.
  10. 10. Project Management / TotalSoftPM Key facts  Leader on the project management solutions market (1995-present)   8 of the top 10 companies in the energy industry manage their projects with solutions and services provided by TotalSoft;   90% of the companies that use project management solutions have implemented Primavera through TotalSoft; 8 shipyards, totaling 82% of this industry use Project Management solutions provided by TotalSoft; Consultancy for the construction of the largest project in the world (2011-2013)   OMV Viena project   Primavera is used as a managerial tool for OMV’s projects in 5 areas: Europe, North Africa, Caspian Sea, Australia & New Zeeland. Unique Oracle Platinum Partner in Romania & Austria for Primavera   TotalSoft provides planning, analysis and reporting services for “Jubail Refinery” – the largest construction project in the world TotalSoft has the First Level Support competency granted for partners that provide high standard services; Introduced the Project Management concept in Romania (1995)  In over 20 years of experience, TotalSoft trained over 5,500 specialists.
  11. 11. Custom Software/ ACOLLADA Key facts  + 300 successful projects;  Clients in U.K., Netherlands, Sweden, Germany, France, Belgium, Austria, Switzerland and USA;  + 10 year collaborations with clients;  Focus on verticals Telecom, Services, Utilities, Medical & Pharmaceutical, IT, Public Administration;  Innovation: first company in the world that developed a Business Intelligence app on the iPad in less than one month after the device’s launch; first european software company that developed a B2B application on Windows 8 (Gamification for Sales)  Business Expertise: consultants with +5 years of experience in their verticals  Competencies in eProcurement, eOrders, Voice Recognition, Billing, Balanced Scorecard, Identity Management, Security solutions , Mobility and Gamifiication
  12. 12. Business achievements  Enforce international presence Projects in 5 new countries: Brasil, Austria, Spain, Russia, Israel Subsidiaries in Austria  Extensive devs: new clients in new countries Deutsche Leasing Austria, ISTA Germania, BNP Paribas Luxemburg, GE Bulgaria, Rafinăria Gazprom Omsk  Intensive devs: B2B solutions for mobile devices Analyzer, Cell Monitor, SFA, Gamification, EMR, Portfolio Management, Medical Software – on Android, Windows 8, iOS platforms  Successfully entered agribusiness industry TCE 3 Brazi, Maria Grup – Agro Chirnogi, Carmistin, Avicarvil Rodbun, Canah Internațional
  13. 13. Did you know that TotalSoft … introduced the project management concept in Romania … developed the first Romanian application for the private medical sector … was the first Romanian software house that implemented a proprietary solution abroad … was the first company in Romania that sold software in leasing … launched as a world premiere the first B2B application on iPad … launched the first self-service platform dedicated to employees ... is the only Romanian software house that provides leasing solutions … the only Romanian ERP producer that ranked 1st place in the top conducted by market analysts (PAC) … developed first Gamification solution (Windows 8 tablet) from Europe
  14. 14. TotalSoft Days The biggest B2B event in Romania          + 1.200 participants at 2013 edition (Germany, Spain Turkey, Austria, Italy, UK, Romania); 7 technical workshops; 400 companies attending the technical day; 100 leaders of the Romanian economy present; 25 business case studies presented; 83 discussion topics; 15 industries; 8 speakers; 9 consecutive editions; 2012 edition 2013 edition
  15. 15. CHARISMA - References for food processing (production & distribution)
  16. 16. Food processing (production and distribution) Involvement converted into know-how Meat production (2012) Charisma  821 mill EUR is the value of top 10 meat producers businesses in 2012  The most complex meat processing solution implemented by a Romanian company is Charisma  20% is the European increase of the price for pork carcass in 2012 Caroli Foods - client since 2004 Consumer goods distribution (2012) Charisma  20 mld EUR was the value of the consumer goods market in 2012  4 out of top 10 players use Charisma Business Suite applications (Simba Invest, Macromex, Marathon Distribution, Agroalim Distribution)  Top distributors and market consultants foresee enhanced businesses for 2013  Solutions for mobile devices (iOS and Android) for: sales (SFA), analysis and reporting (BI), sales performance analysis (Cell Monitor)
  17. 17. Food processing (production & distribution) clients TotalSoft expertise CHARISMA ERP CHARISMA ERP CHARISMA HCM Caroli Food Marathon Distribution Group Covalact Caroli Prod 2000 Doripesco Angst Sergiana Prodimpex Simba Invest Danone Diana Dinamica Distribution Bunge Ana si Cornel Agrobanat Vestcom Agrafood Avicarvil Agrobanat Macromex Food Services Agroalim Distribution Mogyi România Macromex Fresh Products Avicola Manasia A.B.P.S. Foods Intersnack România Alfredo Foods Alpin 57 Lux Biogood Alfredo Fresh Zeelandia
  18. 18. Successful implementations Food processing (production & distribution) Caroli Foods – No. 6 in Romania in meat processing Turnover (2011): 75,9 mil Euro No. of employees: 1671 Solution: Charisma Suite (ERP, BI, SFA, HCM, integration with production scales) Project scope:  Implementation of integrated solution to allow data centralization at group level, but also specific analysis like production cost calculation or cost center tracking; Partner since: 2004 „The first issue I have on my mind is the accuracy of the information. Reports issued by Charisma come in good time and deliver information we count on. We hope the implementation of the Business Intelligence solution, Charisma Analyzer, will bring added value to managerial reports.” Mioara Abagiu, Software Administrator Results:  Tracking all production stages through the production module;  Clear and real-time evidence by product categories;  Distribution of sales according to regions and sales representatives;  Tracking orders (invoiced and not invoiced) and invoices (collected or not);  Use of portable terminals for order placement.
  19. 19. Successful implementations Food processing (production & distribution) Sergiana Prodimpex – Goodies from Transylvania Turnover: 21 mil Euro No. of employees: 438 Project scope:  Centralizing sales activity into a single database and providing real-time information to field agents; Distribution network: 20 agents Solution: Charisma SFA Partner since: 2007 Results:  Integrated information and decisional base;  Reducing selling cycle;  Portfolio consisting of 170 meat products;  Increased sales force productivity;  Own commercial network consisting of more than 50 stores;  Increased customer satisfaction within a short time;  Distribution network operating within 20 counties and Bucharest;  20 sales agents;  Reduction of internal costs;  Eliminated redundant data entry effort;  Top-management obtained a complete, real-time overview on the selling process;
  20. 20. Successful implementations Food processing (production & distribution) Diana – Meat processing and sale Turnover (2011): 54,8 mil Euro No. of employees: 557 Distribution network: 22 own stores Solution: Charisma SFA Project scope:  Streamlining sales force activity, shortening order processing and product delivery time through automatic transmission of orders from Charisma SFA into the production application; Partner since: 2011 Results:  Increased sales force productivity; Product categories  Reduction of internal costs;  Product catalog DIANA  Increased customer satisfaction due to shorter delivery time;  Seasonal specialties  Smoked specialties  Salami  Smoked meat  Sausages  Eliminated redundant data entry effort, which often meant additional working hours during the weekend for back-office operators;  Top-management obtained a complete, real-time overview on the selling process;
  21. 21. Successful implementations Food processing (production & distribution) Ana & Cornel – Family sausages Turnover (2011): 32,98 mil Euro No. of employees: 808 Distribution network: 100 own stores Solution: Charisma Retail , Stock Management, Fixed Assets, Sales Partner since: 2011 About Ana & Cornel  19 years of presence on the market;  60% of company’s turnover is realized through its own store network;  Product portfolio includes fresh meat, refrigerated and frozen products; Project scope:  Centralizing stores activity into a single data base, delivering quick and correct information, automating purchasing flow; Results:  Quick visualization of sales and automatic sales centralization for the whole store chain;  Centralization of purchasing orders , automatic update for stock and production need;  Possibility of checking actual stock vs. written stock, for each store;  Automatic transmission of accounting notes related to selling documents, from Charisma Retail into the ERP system used by the company;  Interfacing with the ERP system for retrieving data from product classification list, sale prices, purchasing documents, etc.
  22. 22. Successful implementations Food processing (production & distribution) Agroalim (Smithfield Group) – No. 10 in the distribution of consumer goods in Romania Turnover: 50 mil Euro Proiect scope: No. of employees: 300  Centralized and on-line system, real-time Solution: Charisma Suite (ERP, SFA, WMS, BI, Key Accounts Interface, Post Calculation) Partner since: 2005 information (stocks, subsidiaries sales, sales force performance reports, areas, products, etc.) Results:  Single data base accessible to all subsidiaries; “Through real-time order processing as opposed to their processing at the end of the day, we succeed in better controlling clients’ compliance with payment obligations and manage to deliver goods financially safe.”  Product profitability analysis, streamlined items classification list and increased profit margin;  Shorter delivery time and automatic order placement through SFA solution;  Eliminated manual operation errors related to Flori Țuțueanu, IT Manager Key Accounts order processing and improved bill collection;
  23. 23. Successful implementations Food processing (production & distribution) Simba Invest – No. 3 in the distribution of consumer goods in Romania Turnover: 244 mil Euro No. of employees: 487 Solution: Charisma Suite (ERP, SFA, BI) Project scope:  Streamlining company’s results through realtime tracking of the activity Partner since: 2011 Simba Invest is recommended by:  Portfolio consisting of 1.500 items;  Delivers to companies within more than 23 counties around the country; Results:  Integrating finance and accounting with distribution activity;  Correct and real-time information regarding performant/non-performant business areas;  More than 15 000 clients;  Activity reports delivered in short time and making well informed decisions;  Complex logistics (warehouses, cars, sales and distribution agents);  Automatic order placement and short response times.
  24. 24. Successful implementations Food processing (production & distribution) Doripesco – fish processing and production Turnover: 2,5 mil Euro No. of employees: 65 Solution: Suita Charisma (ERP, Production, Retail, BI) Project scope:  Integrating financial and accounting activities with production and retail for a better tracking of company’s performance ; Partner since: 2010 Doripesco owns:  2 carp farms with a total surface of about 320 ha water surface;  1 sturgeon farm, 1 trout loft;  Fish processing section;  Equipment for fishing facilities maintenance;  7 stores for fish and fish products selling. Results:  Tracking raw materials consumption, orders for finished products and stocks;  Final production appraisement according to juveniles evolution at certain intervals ;  Enabled calculation of actual costs, at finished product and semi-products level, detailed according to different types of expense;  Automatic generation of materials necessary for every workstation, according to the work on progress and stocks on the flow;
  25. 25. Successful implementations Grain, seed, feed and raw tobacco Rodbun – The Romanian farmer family Turnover: (2011): 2,3 mil Euro No. of employees: 116 Solution : Charisma Suite (ERP, Manufacturing, HCM, BI, Collection, Retail, SFA ) TotalSoft partner since: 2011 “Charisma ERP was definitely the right Project scope:  Implementing a system to support the company's strategy for completing the main lines of business, production and distribution of agricultural products. Results :  Integrated management of business accounts, with the manufacturing, retail, HR, debt collection from clients and assessing the performance and development of the company;  Follow all steps of the production process through production module; and decision support.“  Clear evidence and real time product categories; Daniel Muntean, General Director Rodbun  Improving the company’s financial efficiency. choice, proving to be a valuable information operational and
  26. 26. Successful implementations Meat Products Production & Distribution Carmistin – Wholesale of meat and meat products Turnover (2011): 87 mil Euro No. of employees: 72 Solution: Charisma Suite (ERP, manufacturing, HR, BI, SFA, Fleet Management) TotalSoft partner since: 2013 About Carmistin:  The main activity of the company is import and distribution of meat products;  Much of the meat distributed by the company comes from animals raised on farms belonging to its group companies. Project scope:  Implementing a system that would allow the integration and management of all integrated business processes. Upon completion of the implementation is desired:  Integration of all activities in a single database  Getting information on cost and profit centers  Follow traceability of company documents  Organizing workflow similar to a tier 1 ERP solution  Computerized management of production, with recipe, production cycles, production time etc..
  27. 27. Successful implementations Production & distribution of hemp products Canah Internațional – Natural Hemp Seed Turnover (2011): 1 mil Euro No. of employees: 14 Solution: Charisma ERP Project scope::  Implementation of an integrated system for the management of all business units. TotalSoft partner since: 2006 Results:: About Canah Internațional:  database  Founded in 2005 by a group of investors  Factory has a production capacity of Salonta  Processing 1000 tones of seeds per year  Bottling 250,000 gallons of hemp oil per year Integration of all activities in a single  Possibility to project all reports and activities required by legislation  Real time control over the business  Possibility to configure the document workflows, transactions, accounting models, etc.
  28. 28. CHARISMA – Differentiators
  29. 29. Charisma Solution Positioning Against main competitors PAC 2012
  30. 30. Charisma Solution Positioning Implementation and customization PAC 2012
  31. 31. Comparative Analysis Business value relative to acquisition price Value Proposition Price
  32. 32. Comparative Analysis Business value relative to total cost of ownership Total Cost of Ownership Value Proposition
  33. 33. Charisma Solution 100% TotalSoft expertise and intelectual propriety  Own AdaptiveTM technology  quick coverage for any development needs;  Solid and stable development and implementation team;  24/7 disponibility for tehnical support;  Top references on all industrial verticals  flexible solution covering all market segments;  Real-time legislative updates;
  34. 34. Charisma Solution 100% TotalSoft expertise and intelectual propriety  Flexible platform due to modular architecture;  Efficient development and implementation methodologies , in compliance with international standards (PMI, RUP, VModel, Agile);  Product interfaces available in romanian and english for training sessions, tehnical support, documentaries and commercial materials;  Real-time, easy reporting, company being streamlined for large data volume;  New Customer Satisfaction politics  customer satisfaction analysis when “going live”, 3 months after „go live” and every 6 months.
  35. 35. Charisma Solution Largest local innovation force with 250 dedicated developers  40 Project Managers  seamlessly implement their operational excellence;  Implementation methodology validated by the market  the lowest TCO in Romania;  TSP system  real-time connection of the customer with post-implementation team;  Automatic response time evaluation for the detected problems.
  36. 36. Charisma Solution Competitive cost  Low total operating cost (licenses, implementation effort, hardware and software infrastructure)  Low cost maintenance through post-implemention services and thanks to cutting edge technology  Scalability: with business growth, without interrupting activity and with licensing discount  Strategic partnership with Tableau Software, worldwide leader in data visualisation and one of the most powerfull business intelligence solution around the world
  37. 37. Nicoleta Mihaiu Implementation Manager Charisma ERP - 10 years with TotalSoft  Project management and business consulting within all developed projects  Implemented projects in food sector:  Caroli Group: Caroli Foods – distribution company, TC Affaires – production company, Indcarf – production company  Agroalim (part of the American Smithfield Group) – distribution company  Frigorifer Tulcea – production company  Sergiana – distribution and production company  Ana si Cornel – distribution and production company  Avicarvil - distribution and production company  Agrobanat – distribution, retail and production company
  38. 38. Stefăniță Stoica PMO Manager Trade Vertical Charisma ERP - 6 years with TotalSoft  Project management and business consulting within all developed projects  Implemented projects in food sector :  Sergiana – distribution and production company  Ana si Cornel – distribution and production company  Avicarvil - distribution and production company  Agrobanat – distribution, retail and production company  Radicstar – distribution and production company
  39. 39. Nicolae Dinu Tehnical Manager Charisma ERP - 8 years with TotalSoft  Technical coordination and ongoing technical activities for all developed projects  Implemented projects in food sector :  Caroli Group: Caroli Foods – distribution company, TC Affaires – production company, Indcarf – production company  Agroalim (part of the American Smithfield Group) – distribution company  Frigorifer Tulcea – production company  Sergiana – distribution and production company  Ana si Cornel – distribution and production company  Avicarvil - distribution and production company  Agrobanat – distribution, retail and production company  Radicstar – distribution and production company
  40. 40. Valentin Radu Business Consultant Charisma ERP - 8 years with TotalSoft  Ongoing technical activities and business consulting within all developed projects  Implemented projects in food sector:  Ana si Cornel – distribution and production company  Avicarvil - distribution and production company  Agrobanat – distribution, retail and production company  Radicstar – distribution and production company
  41. 41. Victor Gozu Business Consultant Charisma ERP - 6 years with TotalSoft  Business consulting in production area implementations, postcalculation  Implemented projects in food sector:  Caroli Group: Caroli Foods – distribution company, TC Affaires – production company, Indcarf – production company  Agroalim (part of the American Smithfield Group) – distribution company  Frigorifer Tulcea – production company  Agrobanat – distribution, retail and production company  Radicstar – distribution and production company  Doripesco Group – retail and production companies
  42. 42. Ciprian Popa Product Manager Charisma ERP - 10 years with TotalSoft  Business consulting in production area implementations, postcalculation  Implemented projects in food sector:  Caroli Group: Caroli Foods – distribution company, TC Affaires – production company, Indcarf – production company  Agroalim (part of the American Smithfield Group) – distribution company  Frigorifer Tulcea – production company  Agrobanat – distribution, retail and production company
  43. 43. Radu Ciucă Technical Manager BI Charisma ERP - 10 years with TotalSoft  Business consultancy and tehnical activities within implementation of Tableau reporting system (BI solution)  Implemented projects in food sector:  Caroli Group: Caroli Foods – distribution company, TC Affaires – production company, Indcarf – production company  Agroalim (part of the American Smithfield Group) – distribution company  Frigorifer Tulcea – production company  Sergiana – distribution and production company  Ana si Cornel – distribution and production company  Avicarvil - distribution and production company  Agrobanat – distribution, retail and production company
  44. 44. TotalSoft Headquarter Global City Business Park, Building O2, 8th Floor, Bucharest, Romania T: +4021 335 1709 F: +4021 335 1712 sales@totalsoft.ro www.charisma.ro ; www.totalsoft.ro ; www.acollada.com

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