Антти Виитанен (Antti Viitanen), Digia, «What’s next for mobile data?» at VI Mobile VAS Conference

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Video Antti Viitatnen's presentation is available at www.procontent.ru

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Антти Виитанен (Antti Viitanen), Digia, «What’s next for mobile data?» at VI Mobile VAS Conference

  1. 1. Опубликовано на Procontent.Ru 1 What’s next for mobile data? Mobile VAS conference 19.11.2009 St. Petersburg Antti Viitanen © 2009 Digia Plc
  2. 2. Опубликовано на Procontent.Ru 2 Digia Plc as a mobile solutions provider • 1.400 persons. Offices in China, Finland, Russia, Sweden • Over 100 large scale smartphone projects executed • Over 1.000 mobile projects executed • Some of our customers: Nokia, NTT Docomo, Skype, Telefonica, T-Mobile © 2009 Digia Plc
  3. 3. Опубликовано на Procontent.Ru 3 Three themes 1. Decade of the mobile internet 2. Increasing device fragmentation 3. The battle of mobile desktop © 2009 Digia Plc
  4. 4. Опубликовано на Procontent.Ru 4 1. Decade of the mobile internet • IMAGOKUVA “INTERNET” © 2009 Digia Plc
  5. 5. Опубликовано на Procontent.Ru 5 Growth of open source web developer community Source: Google Inc, 2009 © 2009 Digia Plc
  6. 6. Опубликовано на Procontent.Ru 6 The collapse of walled gardens (UK) Source: NSN, Nokia UK smartphone study © 2009 Digia Plc
  7. 7. Опубликовано на Procontent.Ru Apple iPhone’s market share is 10% but it generates 60% of web page downloads. USA 2009
  8. 8. Опубликовано на Procontent.Ru 2. Increasing device fragmentation
  9. 9. Опубликовано на Procontent.Ru 9 Combined market share of the top-50 mobile handsets (Finland) © 2009 Digia Plc
  10. 10. Опубликовано на Procontent.Ru I think there’s a world market for about 5 computers. Thomas J. Watson, Chairman of the Board, IBM, 1948
  11. 11. Опубликовано на Procontent.Ru 11 Explosion of mobile devices Source: ITU, Mark Lipacis, Morgan Stanley Research © 2009 Digia Plc
  12. 12. Опубликовано на Procontent.Ru 12 Mobile data drivers One smartphone = 30 feature phones One 3G-laptop card = 450 feature phones © 2009 Digia Plc
  13. 13. Опубликовано на Procontent.Ru 13 3. The battle of mobile desktop © 2009 Digia Plc
  14. 14. Опубликовано на Procontent.Ru When the computer in our pocket knows our location, it changes where we shop, where we eat, who we talk to, what we read and where we go
  15. 15. Опубликовано на Procontent.Ru 15 Thank You! © 2009 Digia Plc
  16. 16. Опубликовано на Procontent.Ru 16 Summary of key takeaways • Handset strategy • Service portfolio • Partnering plan • Data pricing models © 2009 Digia Plc

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