Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

What is WeChat? Introduction for Germany

What is WeChat? The most innovative social media tool.
Why is it interesting fpr Europe?
This is a very brief introduction of the china social media hype called WeChat.

Related Books

Free with a 30 day trial from Scribd

See all
  • Be the first to comment

What is WeChat? Introduction for Germany

  1. 1. Social Media in & from China
  2. 2. What is WeChat? MAU: monthly active user accounts: 650 Mio An app you've probably never heard of is the most important social network in China WeChat launched in 2011
  3. 3. What is WeChat? Users shop: 83% of WeChat users made a purchase online last month. Users listen: 78% use WeChat to find information – big time opportunity to build brand awareness. &
  4. 4. WeChat in Europe? Social Media Experts: Learn about cool features Agencies: Understand the China market Tourism: Chinese travellers love to use their WeChat during their trips
  5. 5. Who is on WeChat International Brands
  6. 6. Who is on WeChat
  7. 7. Who is on WeChat
  8. 8. Who is on WeChat
  9. 9. 9 WeChat build in loyalty & CRM tools
  10. 10. Come to our event on March 22nd “Why 650m+ Chinese love Wechat. And how you can benefit.” TUE , March 22nd 18:00 - 20:00 Uhr (CET) @ Werkheim Hamburg Planckstraße 13 Hamburg 22765
  11. 11. Where is WeChat? Everywhere! Out of Home F&B Promotion Shopping MallsBillboards & Elevator Ads Online
  12. 12. What is WeChat? WhatsApp + Facebook Timeline + See someone nearby to look for new guys + E-Commerce Shopping + Social Commerce + WeChat pay – one click payment + Transfer money between you and your friends + Scan QR Code ( You can send messages in Web Browser and download something ( QR Code ) , + Scan Bar Code - Get the Price of any goods + Get the Street View of any place + Games + Integrated services like get a taxi, book a flight, order food, reserve a table + Translate messages from chinese to english + Incredible Amount of News Feed + Company mini websites + CRM solutions
  13. 13. Start using WeChat You can scan this QR code with your mobile phone or open on your mobile browser to download WeChat.