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Necessity of Devangelists

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Marketing to developers is not an easy task. That’s why developer evangelism jobs are in high demand. In this presentation, Tony, a developer evangelist for Context.IO, will give an overview of the necessity of devangelists, their role and effectiveness, and provide a few lessons from the road. He will explain that becoming an API platform is not possible without good API evangelists.

Be sure to catch this session, and learn from this seasoned professional.

Published in: Technology
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Necessity of Devangelists

  1. 1. The Necessity of Devangelists Tony Blank @thetonyblank
  2. 2. What is developer evangelism?
  3. 3. Marketing / Advertising?
  4. 4. Sales?
  5. 5. Training / Support?
  6. 6. Helping Developers
  7. 7. NO BULLSHIT
  8. 8. Two sides of the same coin
  9. 9. Direct Evangelism
  10. 10. Conferences
  11. 11. Hackathons
  12. 12. Meetups Meetups
  13. 13. Mentoring
  14. 14. Content Strategy
  15. 15. Blog
  16. 16. Social Media
  17. 17. Code Samples
  18. 18. Documentation / Client Libs
  19. 19. Customer Interaction
  20. 20. Event Discovery
  21. 21. Budget
  22. 22. Travel Planning
  23. 23. Burnout
  24. 24. Value of Devanglism
  25. 25. Raise Awareness
  26. 26. Gives tech a face
  27. 27. Learn what resonates
  28. 28. Product Discovery
  29. 29. Success Metrics
  30. 30. # of people engaged at events
  31. 31. Key Signups
  32. 32. Web Views
  33. 33. Blog Visits
  34. 34. Social Media Engagement
  35. 35. 270%
  36. 36. Lessons From The Road
  37. 37. Hone how you present your API
  38. 38. Start broad Learn Provide value
  39. 39. Concrete use cases
  40. 40. Hackathon Pitches
  41. 41. Demonstration!
  42. 42. Email knows a lot. Use it.
  43. 43. contacts messages files threads webhooks
  44. 44. A NEW CAR!!
  45. 45. A NEW CAR!! drawing, signed by me!
  46. 46. GADGET?
  47. 47. MONEY!
  48. 48. BOOZE!!
  49. 49. A PUPPY!
  50. 50. 10 PUPPIES!
  51. 51. http://context.io
  52. 52. WORK WITH US (we are awesome)
  53. 53. tony@context.io @thetonyblank
  54. 54. Email knows a lot. Use it.
  55. 55. CONTEXT.IO
  56. 56. EMAIL DATA
  57. 57. TONY BLANK
  58. 58. A lot of information
  59. 59. Stop. Collaborate. Listen.
  60. 60. The Necessity of Devangelists Tony Blank @thetonyblank

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