Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
App Rating Optimization Platform
Background
 Mobile apps have become the next frontier with
the grow of smartphones.
 However, with the increased growth ...
Market Opportunity
 Asia represents the
most developers and
mobile apps in the
world
 Mobile developer
middleware sector...
Current Solution
 App developers to guess which interactions
yield favorable ratings and then manually test
out the hypot...
Rating Butler
 Rating Butler is a
platform to allow
developers surface
the interactions that
users are most likely
to giv...
About the Founder
 Technical Software
developer turned
entrepreneur.
 Previous co-founder in
company funded by 500
Start...
Upcoming SlideShare
Loading in …5
×

Rating Butler

252 views

Published on

CCMF Application

Published in: Technology
  • Be the first to comment

  • Be the first to like this

Rating Butler

  1. 1. App Rating Optimization Platform
  2. 2. Background  Mobile apps have become the next frontier with the grow of smartphones.  However, with the increased growth comes with increased competition.  Search engines rank apps in the app stores in part on high ratings.  Users will choose an app with favorable user reviews given two apps that does the same thing.  Therefore, having highly positive ratings is paramount to securing App Store Optimization (ASO).
  3. 3. Market Opportunity  Asia represents the most developers and mobile apps in the world  Mobile developer middleware sector represents a big growth opportunity currently underserved.
  4. 4. Current Solution  App developers to guess which interactions yield favorable ratings and then manually test out the hypothesis after a release by monitoring the app rating. Also they have to manually write code to do this.  App developers may pay for fake reviews. Eventually the app stores will figure this out and penalize the app.  No solution that automates the App Rating Optimization (ARO) process until now.
  5. 5. Rating Butler  Rating Butler is a platform to allow developers surface the interactions that users are most likely to give a best review automatically.  Developers just have to define the events a user takes.  Rating Butler will then optimize the app
  6. 6. About the Founder  Technical Software developer turned entrepreneur.  Previous co-founder in company funded by 500 Startups.  Was in Silicon Valley for 6 months for the 500 Startups accerlator program.  Raised 2.3M HKD for previous startup.

×