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Reach Out!<br />Experiments in Interaction Using Social Media<br />Tom Supra, M.B.A., A.I.T. (Applied Information Technolo...
Find Someone Who…?<br />Let’s socialize the old-fashioned way!<br />5-10 minutes max<br />
Things Facebook Told Me<br />I removed names for privacy reasons… studied at Durham College.<br />has a student who won ‘g...
Agenda<br />Find Someone Who?<br />Social Media Overview<br />Facebook<br />Twitter<br />LinkedIN<br />YouTube<br />Mobile...
Social Media<br />Wikipedia Definition: Social media is the use of web-based and mobile technologies to turn communication...
Top 5 U.S. Social Networks by Unique Visitors  -ComScore June 2010<br />
Another Measure<br />
Where are People Networking?<br />
Who is Social Networking?<br />
What SM Tools Are You Using?<br />
What Is Your Audience Using?<br />Ask them/Survey them<br />Digital Divide?<br />Establish ‘brand’ or ‘identity’ and be co...
Isn’t this too social for our practical use?<br />Privacy settings<br />We must remind/continually check<br />‘Like’ butto...
From Alfredo TamSr. Director Sales, Facebook Canada<br />
Teenland 2011<br />“I feel like I’ve gotten really narcissistic lately.  The people around me are narcissistic.  I have to...
Create A Facebook Group<br />Click for video<br />
Faster than Facebook!<br />Reach can be very far (1000’s of people) due to ‘re-tweets’.<br />Updates available if you have...
Create & Use Hashtags<br />Click for video<br />
Google Yourself<br />1 hour per week<br />Fill it out 100%<br />Discussions are robust, but, need to be professional an ap...
LinkedIn Groups<br />Click for video<br />
LinkedIn Discussions<br />
Outlook Social Connector<br />Click for Video<br />
Windows Movie MakeriMovie for iPad 2<br />
Mobile Devices<br />
Wimba Pronto feature in MyITLab<br />If you are set up with an Office 2010 course, then just click on the communication ta...
Other Tools<br />Quora<br />http://www.quora.com<br />Doodle<br />http://www.doodle.com<br />Skype<br />http://www.skype.c...
LiveStream<br />
Concluding Tips<br />Connect with people, don’t just be a data feed<br />Have a personality<br />Hash tags are useful! (#t...
Resources<br />Alexander, Bryan, Social Networking in Higher Education, Educause, posted December 2008, http://net.educaus...
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Reach out!

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Experiments in Interaction Using Social Media... Explore, engage, and feel the power of the social media landscape with far-reaching implications for teachers and society in this one-hour seminar. Participate in experiments utilizing current social media that might just trigger an idea or two for your own student engagement. To get started, send a friend request to 'Tom TheProf' in Facebook. Add a message mentioning the conference for bonus marks! We will take your skills of interaction to a whole new level via use of popular social media tools.

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Reach out!

  1. 1. Reach Out!<br />Experiments in Interaction Using Social Media<br />Tom Supra, M.B.A., A.I.T. (Applied Information Technology)<br />Professor, George Brown College<br />April 29, 2011 (Tom TheProf)<br />
  2. 2. Find Someone Who…?<br />Let’s socialize the old-fashioned way!<br />5-10 minutes max<br />
  3. 3. Things Facebook Told Me<br />I removed names for privacy reasons… studied at Durham College.<br />has a student who won ‘gold’ at the Manitoba (Software Application) Skills Competition.<br />has a 25 year-old daughter and recently got an iPad.<br />plays ‘Bunco’. (what is Bunco??)<br />broadcast that she uses Facebook for students needing help when they are not in class.<br />plays women’s ball hockey and has a dog.<br />had someone mash a picture up with Paris Hilton.<br />is going to St. Petersburg at the end of May.<br />plays the social game: Pop Pies 2.<br />knows English, French AND Spanish!<br />saw a Monster Truck show recently.<br />Is this just too creepy?<br />
  4. 4. Agenda<br />Find Someone Who?<br />Social Media Overview<br />Facebook<br />Twitter<br />LinkedIN<br />YouTube<br />Mobile Devices<br />MyITLab<br />Other Engagement Tools<br />
  5. 5. Social Media<br />Wikipedia Definition: Social media is the use of web-based and mobile technologies to turn communication into interactive dialogue.<br />User-generated content<br />
  6. 6. Top 5 U.S. Social Networks by Unique Visitors -ComScore June 2010<br />
  7. 7. Another Measure<br />
  8. 8. Where are People Networking?<br />
  9. 9. Who is Social Networking?<br />
  10. 10. What SM Tools Are You Using?<br />
  11. 11.
  12. 12. What Is Your Audience Using?<br />Ask them/Survey them<br />Digital Divide?<br />Establish ‘brand’ or ‘identity’ and be consistent<br />Set guidelines for appropriate use (and be clear what is inappropriate)<br />School policy?<br />We are always representing our place of work if we broadcast it!<br />Create a ‘need’ for student participation!<br />Give them bonuses?<br />Demonstrate that you care about them ‘personally’<br />Is it important that people learn to communicate in 140 characters or less?<br />
  13. 13. Isn’t this too social for our practical use?<br />Privacy settings<br />We must remind/continually check<br />‘Like’ button reach<br />Work-life balance<br />Integrators<br />Minimum control<br />Non-integrators (Separators)<br />Maximum control<br />
  14. 14. From Alfredo TamSr. Director Sales, Facebook Canada<br />
  15. 15. Teenland 2011<br />“I feel like I’ve gotten really narcissistic lately. The people around me are narcissistic. I have to tell myself to get off Facebook when I’m at the point of stalking people, like pretty hipster girls who always have the perfect outfits. It’s a really awful feeling, like eating an entire tub of ice cream. You can’t stop doing it. You feel sick, but, you can’t stop.”<br />-Kennedy, 17<br />Carraway, Kate, Teenland 2011, Eye Weekly, January 20-26, 2011, pp. 15-18<br />
  16. 16.
  17. 17. Create A Facebook Group<br />Click for video<br />
  18. 18. Faster than Facebook!<br />Reach can be very far (1000’s of people) due to ‘re-tweets’.<br />Updates available if you have Google Reader (i.e. an RSS feed aggregator) <br />
  19. 19. Create & Use Hashtags<br />Click for video<br />
  20. 20. Google Yourself<br />1 hour per week<br />Fill it out 100%<br />Discussions are robust, but, need to be professional an appropriate!!<br />
  21. 21. LinkedIn Groups<br />Click for video<br />
  22. 22. LinkedIn Discussions<br />
  23. 23. Outlook Social Connector<br />Click for Video<br />
  24. 24. Windows Movie MakeriMovie for iPad 2<br />
  25. 25. Mobile Devices<br />
  26. 26.
  27. 27. Wimba Pronto feature in MyITLab<br />If you are set up with an Office 2010 course, then just click on the communication tab and you get to register.<br />
  28. 28. Other Tools<br />Quora<br />http://www.quora.com<br />Doodle<br />http://www.doodle.com<br />Skype<br />http://www.skype.com<br />FourSquare<br />http://www.foursquare.com<br />Live Stream<br />http://www.livestream.com<br />
  29. 29. LiveStream<br />
  30. 30. Concluding Tips<br />Connect with people, don’t just be a data feed<br />Have a personality<br />Hash tags are useful! (#topic)<br />Tag and re-tweet (promote rather than self-promote)<br />Reputation Management<br />Comment and reply<br />Be honest & consistent<br />Monitor, Participate, Spark, & Becomethe conversation<br />
  31. 31. Resources<br />Alexander, Bryan, Social Networking in Higher Education, Educause, posted December 2008, http://net.educause.edu/ir/library/pdf/PUB7202s.pdf<br />Carraway, Kate, Teenland 2011, Eye Weekly, January 20-26, 2011, pp. 15-18<br />McMahon, Mark; Romana, Pospisil, Laptops for a digital lifestyle: Millennial students and wireless mobile technologies, Edith Cowan University, 2005, pp. 421-431<br />Young, Jeffrey, Actually Going to Class, for a Specific Course? How 20th-Century, The Chronicle of Higher Education, February 27, 2011, http://chronicle.com/article/Actually-Going-to-Class-How/126519<br />Hembrooke, Helene; Gay, Geri, The Laptop and the Lecture: The Effects of Multitasking in Learning Environments, Journal of Computing in Higher Education, Vol 15(1), Fall 2003<br />Rivlin, Gary, The Big Question, Wired, May 2011<br />Lublin, Daniel, Tweeting with tact, Metro News, Wednesday, April 27, 2011<br />Ahmed, Sulemaan, Are You In?, Canadian Marketing Association, February 28, 2011, http://www.canadianmarketingblog.com/archives/2011/02/are_you_in.html<br />

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