Job Descriptions for Campus Recruiting

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How do you make your job description stand out from all the others? What steps do you take to ensure predetermined foot traffic to your booth or campus events? This quick presentation compares the one (out of 62) vendor descriptions that stands out from their talent competitors by posting an engaging and exciting description. It will also show how to easily transform an otherwise boring “same as the others” description to make it appealing and want the target candidate to find out more.

The presentation covers how to differentiate your company and opportunity along with what makes a description engaging and exciting.

Slidedeck available for download in .pdf format from my Box.com account http://www.box.com/files#/files/0/f/0/1/f_1446466928; .pps download presentation and verbal presentation available by contacting me at tafurlong99@yahoo.com.

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Job Descriptions for Campus Recruiting

  1. 1. Tom Furlongtafurlong99@yahoo.com
  2. 2. Do You Want a Description That: •Attracts Attention •Engages Collegiate Talent •Ensures Career Fair Traffic Flow •Builds ExcitementThen Tell Your Collegiate Talent Targets: •What They Will Contribute •How They Will Grow •Where They Will Do It •Why It Will Be Fun
  3. 3. 62 vendor descriptions: ONE truly stands out,TWO have some merit- and 58 are the same uninspiring descriptions. Engineering/Technical CAREER EXPO February 7, 2012
  4. 4. Empowering healthcare starts with you. At McKessonyoure making a difference. No matter where you are inthe organization, you are in effect helping create ahealthcare system where quality is higher, mistakes arefewer, costs are lower, physicians know more, andpharmacists have more time for customers. Youll sparka chain reaction that results in millions of people gettingmore from their healthcare. As the nations leadinghealthcare services company, we touch virtually everyaspect of healthcare. At McKesson, we believe we canempower healthcare. And it all starts with you.
  5. 5. OKAY:Two Have Some Merit (here’s one)
  6. 6. We are extremely proud to call KMMG the home for the KiaSorento and Kia Optima in the U.S. Both vehicles continue to leadthe way for the Kia brand. It is a wonderful time to be associatedwith this brand and the proof is in our record-breaking salesnumbers and the many accolades our products continue toreceive. We are truly building a world class product here atKMMG. The dedication our team members have for building atop quality vehicle at an affordable price is second to none.Exciting – Not Engaging •Growing Company Nothing about me •Quality Commitment (except affordable cars!) •Addresses Societal Needs
  7. 7. BORING-The Other 58 including:
  8. 8. KeiTai Communications is a leading provider of enterprise-gradewireless and mobility solutions. The company’s flagship productis a highly scalable, web-based mobile device and WLANmanagement software with robust functionality for mobiledevices running on all mobile operation systems. Designed tosecure, monitor, manage, and support mobile devices across anenterprise, KeiTai Communications provides a single, integrated,real-time view into an organization’s entire fleet of mobiledevices, regardless of mobile platform, device manufacturer, orlocation.
  9. 9. They DoKeiTai Communications is a leading provider of enterprise-gradewireless and mobility solutions. The company’s flagship productis a highly scalable, web-based mobile device and WLANmanagement software with robust functionality for mobiledevices running on all mobile operation systems. Designed to What???secure, monitor, manage, and support mobile devices across anenterprise, KeiTai Communications provides a single, integrated,real-time view into an organization’s entire fleet of mobiledevices, regardless of mobile platform, device manufacturer, orlocation. What will I do? Where will I go? How will I contribute? Why should I consider this company?
  10. 10. CONVERT BORING to
  11. 11. Are you looking to be a part of the new wave of mobiletechnology? KeiTai Communications (KTC) is looking to hiretomorrow’s leaders to help continue our rapid growth inmobility and enterprise-grade wireless solutions. Founded bypioneers in the Atlanta technology industry, your input will helpcontinue to propel KTC as a leading provider of mobile solutionsacross all platforms. Your talents will allow KTC to become thenumber one option as more companies look to adopt integratedplatforms for their mobile device networks. Our rapidly growingteam can offer you training, experience, and opportunities thatwill form the foundation for your career- while you can work,live, and play in the exciting new center of Atlanta’s technologydistrict!
  12. 12. Are you looking to be a part of the new wave of mobiletechnology? KeiTai Communications (KTC) is looking to hiretomorrow’s leaders to help continue our rapid growth inmobility and enterprise-grade wireless solutions. Founded bypioneers in the Atlanta technology industry, your input will helpcontinue to propel KTC as a leading provider of mobile solutionsacross all platforms. Your talents will allow KTC to become thenumber one option as more companies look to adopt integratedplatforms for their mobile device networks. Our rapidly growingteam can offer you training, experience, and opportunities thatwill form the foundation for your career- while you canwork, live, and play in the exciting new center of Atlanta’stechnology district!
  13. 13. Are you looking to be a part of the new wave of mobiletechnology? KeiTai Communications (KTC) is looking to hiretomorrow’s leaders to help continue our rapid growth inmobility and enterprise-grade wireless solutions. Founded bypioneers in the Atlanta technology industry, your input will helpcontinue to propel KTC as a leading provider of mobile solutionsacross all platforms. Your talents will allow KTC to become thenumber one option as more companies look to adopt integratedplatforms for their mobile device networks. Our rapidly growingteam can offer you training, experience, and opportunities thatwill form the foundation for your career- while you canwork, live, and play in the exciting new center of Atlanta’stechnology district!
  14. 14. The Goals of Posted Descriptions, Career Fairs, & Campus Events: Gain Immediate Attention Increase Traffic Build Engagement Create Excitement DIFFERENTIATE FROM TALENT COMPETITORS! Use these pointers for Experienced Hire job descriptions as well!
  15. 15. Does Your Campus Recruiting Program offer excitement? Let’s talk about how I can make your Campus Recruiting efforts Best in Class!

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