This presentation describes key aspects of a ten-day experiential train-the-trainer workshop for facilitators and artisans. It was conducted in Boyacá Colombia in Dec. 2008. The connection to native cultural heritage was central to this process. Here you can see the influence between environment and cultural icons in the artisan's creations during the workshop. Artisans’ results are showed. Brand identity, name, logo as well as a catalogue prototype was generated during this multidimensional experience. Workshop methods and philosophy are outlined.