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Progress	
  and	
  opportunity	
  for	
  business	
  
responding	
  to	
  the	
  ‘No	
  Deforesta6on’	
  agenda	
  
Tobias...
Free	
  insight	
  and	
  	
  
analysis	
  for	
  business	
  
11	
  areas	
  of	
  focus	
  to	
  2030,	
  says	
  WWF	
  	
  
And	
  we	
  now	
  know	
  more	
  about	
  pressure	
  points	
  
NGOs	
  have	
  raised	
  awareness	
  
And	
  brands,	
  traders,	
  others,	
  have	
  responded	
  
Kuok	
  Khoon	
  Hong	
  –	
  Wilmar	
  	
  
	
  
Founder	
  and	
  Chairman	
  of	
  the	
  company	
  which	
  
trades	
...
A	
  values-­‐driven	
  Asian	
  billionaire?	
  Why	
  not?	
  
Today,	
  Indian-­‐based	
  manufacturers	
  of	
  viscose	
  are	
  also	
  joining	
  in	
  
Even	
  APRIL	
  are	
  rumoured	
  to	
  be	
  coming	
  to	
  the	
  table	
  very	
  soon	
  
But	
  there’s	
  s6ll	
  a	
  long	
  way	
  
to	
  go,	
  both	
  on	
  policy	
  and	
  	
  
target	
  development	
  a...
Turning	
  off	
  the	
  bulldozers	
  is	
  only	
  the	
  start	
  for	
  firms	
  such	
  as	
  APP	
  
APP’s	
  1	
  million	
  hectare	
  
commitment	
  	
  
APP	
  will	
  conserve	
  and	
  restore	
  1m	
  hectares	
  of	...
In	
  Sumartra,	
  just	
  north	
  of	
  Pekanbaru,	
  it	
  doesn’t	
  take	
  long	
  to	
  find	
  low-­‐level	
  defor...
Inside	
  the	
  ‘biosphere’	
  	
  
And	
  on	
  its	
  edge…	
  
Illegal	
  conversion	
  of	
  secondary	
  forest	
  for	
  oil	
  palm	
  
In	
  the	
  village,	
  but	
  it’s	
  not	
  enough	
  
And	
  in	
  the	
  na6onal	
  park	
  nearby…	
  
NGO	
  collabora6on	
  and	
  HCV/HSC	
  assessments	
  are	
  seen	
  as	
  part	
  of	
  the	
  solu6on	
  
Mapping	
  technology	
  will	
  also	
  play	
  a	
  key	
  role	
  
Image	
  here	
  	
  
Image	
  here	
  
Pressure	
  on	
  governments	
  to	
  simplify	
  and	
  enforce	
  	
  
laws	
  ...
Interna6onal	
  pressure	
  is	
  growing:	
  Singapore’s	
  Transboundary	
  Haze	
  law	
  
Research	
  is	
  showing	
  us	
  how	
  important	
  land	
  protec6on	
  and	
  restora6on	
  is	
  
In	
  summary..	
  
The	
  opportuni6es	
  for	
  business	
  in	
  preven6ng	
  deforesta6on	
  and	
  
encouraging	
  re...
Ques6on(s)?	
  
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
Progress and opportunity for business responding to the ‘No Deforestation’ agenda
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Progress and opportunity for business responding to the ‘No Deforestation’ agenda

Presentation prepared for the Quebec Forestry Association conference on May 14 2015 in Quebec City, Canada. Looking at how deforestation is now high on the brand agenda, the drivers, the action, the challenges and the solutions to preventing deforestation in company value chains.

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Progress and opportunity for business responding to the ‘No Deforestation’ agenda

  1. 1. Progress  and  opportunity  for  business   responding  to  the  ‘No  Deforesta6on’  agenda   Tobias  Webb,  founder,  Innova6on  Forum.  Lecturer,   Corporate  Sustainability,  Kings  College  London  and   Birkbeck  College,  University  of  London     www.innova6on-­‐forum.co.uk   Tobiaswebb.blogspot.com  
  2. 2. Free  insight  and     analysis  for  business  
  3. 3. 11  areas  of  focus  to  2030,  says  WWF    
  4. 4. And  we  now  know  more  about  pressure  points  
  5. 5. NGOs  have  raised  awareness  
  6. 6. And  brands,  traders,  others,  have  responded  
  7. 7. Kuok  Khoon  Hong  –  Wilmar       Founder  and  Chairman  of  the  company  which   trades  45%  of  palm  oil  globally  
  8. 8. A  values-­‐driven  Asian  billionaire?  Why  not?  
  9. 9. Today,  Indian-­‐based  manufacturers  of  viscose  are  also  joining  in  
  10. 10. Even  APRIL  are  rumoured  to  be  coming  to  the  table  very  soon  
  11. 11. But  there’s  s6ll  a  long  way   to  go,  both  on  policy  and     target  development  and     actual  on  the  ground    progress  
  12. 12. Turning  off  the  bulldozers  is  only  the  start  for  firms  such  as  APP  
  13. 13. APP’s  1  million  hectare   commitment     APP  will  conserve  and  restore  1m  hectares  of   rainforest.  10  priority  landscapes  iden6fied            
  14. 14. In  Sumartra,  just  north  of  Pekanbaru,  it  doesn’t  take  long  to  find  low-­‐level  deforesta6on      
  15. 15. Inside  the  ‘biosphere’    
  16. 16. And  on  its  edge…  
  17. 17. Illegal  conversion  of  secondary  forest  for  oil  palm  
  18. 18. In  the  village,  but  it’s  not  enough  
  19. 19. And  in  the  na6onal  park  nearby…  
  20. 20. NGO  collabora6on  and  HCV/HSC  assessments  are  seen  as  part  of  the  solu6on  
  21. 21. Mapping  technology  will  also  play  a  key  role  
  22. 22. Image  here     Image  here   Pressure  on  governments  to  simplify  and  enforce     laws  is  another  major  challenge    
  23. 23. Interna6onal  pressure  is  growing:  Singapore’s  Transboundary  Haze  law  
  24. 24. Research  is  showing  us  how  important  land  protec6on  and  restora6on  is  
  25. 25. In  summary..   The  opportuni6es  for  business  in  preven6ng  deforesta6on  and   encouraging  restora6on  are  threefold:     1)   To  beder  understand  supply  chains,  improve  resilience,  and  trust   via  policy,  targets,  ac2on  and  transparency   2)  To  help  governments  make  the  right  decisions  and  improve   enforcement  and  sustainable  livelihoods,  in  partnership  with  key   stakeholders   3)  To  make  a  significant  and  las6ng  contribu6on  to  tackling  global   climate  change  via  land  use  (400  PPM  CO2  to  280  PPM)  “To  be  on   the  right  side  of  history”     Some  companies  have  made  a  start,  others  are  catching  up.  There’s  a   long  way  to  go.  But  we  can  be  a  lot  more  op6mis6c  than  we  might   have  been  five  years  ago.  That’s  progress.        
  26. 26. Ques6on(s)?  

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