SlideShare a Scribd company logo
ANOOP . P
P13164
BUSINESS
UPDATE
CONTENT
S
 Company details
Vision Statement
Yamaha Products
Sources of Promotion
Emerging Markets
Competitors
SWOT Analysis
 CSR
TYPE PUBLIC
FOUNDED ON OCT 12,1887
HEADQUARTERS IWATA
SHIZUAKA,JAPA
N
CEO GENICHI KAWAKAMI
NO OF EMPLOYEES 52,000
 Establishing „YAMAHA‟ as the
“exclusive and trusted
brand” of customers by
“creating kando”( touching
their hearts).
VISION
STATEMENT
Yamaha to export sports bike to Japan
from India.
- First in the history of Indian 2
wheeler market
- First shipment of 300 motorcycles
with 150cc
 Yamaha to make worlds cheapest bike
- Called as nano of motorcycles
- Price around Rs 27000.
YAMAHA -WORLD
Revenue US$15.9 billion
Operating Income US$189.3 million
Net Income US$ 225.5 million
Market share of 3% in motor cycles and
16% in scooters.
Company sales increased by 13.2 % for
the year January 2013
Motorcycles
Sport bikes
Commuter Vehicles including scooters
Recreational Vehicles — All-terrain vehicles and
snowmobiles
Boats — Powerboats, sail boats, utility boatsand
custom boats
Marine Engines — Outboard motors, electricmarine
motors, marine diesel engines
Electric bicycles
Automobile Engines
Golf cars
Musical Instruments
 Piano’s ,keyboards
 Guitar’s ,Drums
Electronic and Entertainment Instruments
 Speaker systems
 Headphones
 Blue ray players
 AV receivers and amplifiers
 JOHN ABHRAHAM
 DEEPIKA
PADUKONE
 Very less fuel efficiency
- Around 13km per liter
 More pollution
- 2 stroke engine
- Dual silencer
First bike launched in the year 1985
First lightweight motorbike in India
100 cc bike
2 stroke engine
Tough competitor for other biking
giants
Television advertisements
Newspaper advertisements
Movies
Uses of their Sports bikes
Celebrities
Yamaha is now concentrating on
tapping rural markets for larger sales.
The two wheeler industry in India registered
a de-growth of -0.2% Jan-April 2013) while
Yamaha registered a 22% growth rate.
 HERO
 HONDA
 BAJAJ
 KTM
 TVS
 SUZUKI
Strengths:
 Excellent branding, advertising
 Yamaha Motor Corporation has over 39,000
employees
 Produces long lasting products
 Well established and trusted
Weakness:
 Yamaha has narrow product line in Indian
market
 Lesser fuel efficiency
Opportunities:
 Products are cheaper than Honda
 Growing demand in the market
 Innovative products
 Banks are willing to give motorcycle
credits
Threats:
 Increasing number of players in the
market
 Raising raw material costs
 Lower reselling value than Honda
Reduction of co2 emission from
manufacturing processes.
Adopted 3R Concept ( Recycling, Reusing
and Reducing )
Beach clean up
- 600 employees , family members, and
interested persons participated in the event in
2012.
THANK YOU
!

More Related Content

Similar to anoopp-131205001535-phpapp01 (1).pptx

45177952 raja-ppt
45177952 raja-ppt45177952 raja-ppt
45177952 raja-ppt
Bashishth Gupta
 
Growth Of Yamaha
Growth Of YamahaGrowth Of Yamaha
Growth Of Yamaha
sunnybakshi
 
Bajaj Pulsar 220 F
Bajaj Pulsar 220 F Bajaj Pulsar 220 F
Bajaj Pulsar 220 F
Aditya Shetti
 
Presentation on leading two wheeler industry above 125 cc
Presentation on leading two wheeler industry above 125 ccPresentation on leading two wheeler industry above 125 cc
Presentation on leading two wheeler industry above 125 cc
lissa92
 
sample of work
sample of worksample of work
sample of work
mdnoushad bcom
 
Honda ppt
Honda pptHonda ppt
Honda ppt
Rahul Shinde
 
Hero after honda divorce (1)
Hero after honda divorce (1)Hero after honda divorce (1)
Hero after honda divorce (1)
Shubham Jain
 
Yamaha brand analysis
Yamaha brand analysisYamaha brand analysis
Yamaha brand analysis
nithinbhat1
 
Sindhu
SindhuSindhu
ANAND HONDA REPORT.pdf
ANAND HONDA REPORT.pdfANAND HONDA REPORT.pdf
ANAND HONDA REPORT.pdf
PrinceVerma938105
 
Hero & Honda ppt by Hrutik Jadhav
Hero & Honda ppt by Hrutik JadhavHero & Honda ppt by Hrutik Jadhav
Hero & Honda ppt by Hrutik Jadhav
deejayhrk
 
Brand positioning __repositioning
Brand positioning __repositioningBrand positioning __repositioning
Brand positioning __repositioning
MARKETING PPT
 
Hondappt 140225121158-phpapp01 (1)
Hondappt 140225121158-phpapp01 (1)Hondappt 140225121158-phpapp01 (1)
Hondappt 140225121158-phpapp01 (1)
Manoj Kumar
 
Yamaha pestle and swot
Yamaha pestle and swotYamaha pestle and swot
Yamaha pestle and swot
Yuvraj Shah
 
Hero Honda Rn 47
Hero Honda Rn 47Hero Honda Rn 47
Hero Honda Rn 47
CHETAN SINGHAL
 
Hero honda vs other company
Hero honda vs other companyHero honda vs other company
Hero honda vs other company
jubin
 
Advertising & Two Wheeler Industry Ppt
Advertising & Two Wheeler Industry PptAdvertising & Two Wheeler Industry Ppt
Advertising & Two Wheeler Industry Ppt
Vikas Misar
 
Cb On Bajaj
Cb On BajajCb On Bajaj
Cb On Bajaj
rajanjuneja
 
Asas
AsasAsas
Comparative analysis on customer satisfaction b/w hero an bajaj
Comparative analysis on customer satisfaction b/w hero an bajajComparative analysis on customer satisfaction b/w hero an bajaj
Comparative analysis on customer satisfaction b/w hero an bajaj
Daksh Goyal
 

Similar to anoopp-131205001535-phpapp01 (1).pptx (20)

45177952 raja-ppt
45177952 raja-ppt45177952 raja-ppt
45177952 raja-ppt
 
Growth Of Yamaha
Growth Of YamahaGrowth Of Yamaha
Growth Of Yamaha
 
Bajaj Pulsar 220 F
Bajaj Pulsar 220 F Bajaj Pulsar 220 F
Bajaj Pulsar 220 F
 
Presentation on leading two wheeler industry above 125 cc
Presentation on leading two wheeler industry above 125 ccPresentation on leading two wheeler industry above 125 cc
Presentation on leading two wheeler industry above 125 cc
 
sample of work
sample of worksample of work
sample of work
 
Honda ppt
Honda pptHonda ppt
Honda ppt
 
Hero after honda divorce (1)
Hero after honda divorce (1)Hero after honda divorce (1)
Hero after honda divorce (1)
 
Yamaha brand analysis
Yamaha brand analysisYamaha brand analysis
Yamaha brand analysis
 
Sindhu
SindhuSindhu
Sindhu
 
ANAND HONDA REPORT.pdf
ANAND HONDA REPORT.pdfANAND HONDA REPORT.pdf
ANAND HONDA REPORT.pdf
 
Hero & Honda ppt by Hrutik Jadhav
Hero & Honda ppt by Hrutik JadhavHero & Honda ppt by Hrutik Jadhav
Hero & Honda ppt by Hrutik Jadhav
 
Brand positioning __repositioning
Brand positioning __repositioningBrand positioning __repositioning
Brand positioning __repositioning
 
Hondappt 140225121158-phpapp01 (1)
Hondappt 140225121158-phpapp01 (1)Hondappt 140225121158-phpapp01 (1)
Hondappt 140225121158-phpapp01 (1)
 
Yamaha pestle and swot
Yamaha pestle and swotYamaha pestle and swot
Yamaha pestle and swot
 
Hero Honda Rn 47
Hero Honda Rn 47Hero Honda Rn 47
Hero Honda Rn 47
 
Hero honda vs other company
Hero honda vs other companyHero honda vs other company
Hero honda vs other company
 
Advertising & Two Wheeler Industry Ppt
Advertising & Two Wheeler Industry PptAdvertising & Two Wheeler Industry Ppt
Advertising & Two Wheeler Industry Ppt
 
Cb On Bajaj
Cb On BajajCb On Bajaj
Cb On Bajaj
 
Asas
AsasAsas
Asas
 
Comparative analysis on customer satisfaction b/w hero an bajaj
Comparative analysis on customer satisfaction b/w hero an bajajComparative analysis on customer satisfaction b/w hero an bajaj
Comparative analysis on customer satisfaction b/w hero an bajaj
 

More from TithiDas30

Consumer Behaviour-main.ppt
Consumer Behaviour-main.pptConsumer Behaviour-main.ppt
Consumer Behaviour-main.ppt
TithiDas30
 
Presentation on Case Study of ONGC.pptx
Presentation on Case Study of ONGC.pptxPresentation on Case Study of ONGC.pptx
Presentation on Case Study of ONGC.pptx
TithiDas30
 
JOB ANALYSIS ETC.pptx
JOB ANALYSIS  ETC.pptxJOB ANALYSIS  ETC.pptx
JOB ANALYSIS ETC.pptx
TithiDas30
 
Goog Android Ad and Affiliate Biz Model.pptx
Goog Android Ad and Affiliate Biz Model.pptxGoog Android Ad and Affiliate Biz Model.pptx
Goog Android Ad and Affiliate Biz Model.pptx
TithiDas30
 
Work related expressions.pptx
Work related expressions.pptxWork related expressions.pptx
Work related expressions.pptx
TithiDas30
 
Lession-5 Brokers Types.pptx
Lession-5 Brokers Types.pptxLession-5 Brokers Types.pptx
Lession-5 Brokers Types.pptx
TithiDas30
 
Inventory Management-53 slides.pptx
Inventory Management-53 slides.pptxInventory Management-53 slides.pptx
Inventory Management-53 slides.pptx
TithiDas30
 
RECRUITMENT & SELECTION.pptx
RECRUITMENT & SELECTION.pptxRECRUITMENT & SELECTION.pptx
RECRUITMENT & SELECTION.pptx
TithiDas30
 
Product Mix.pptx
Product Mix.pptxProduct Mix.pptx
Product Mix.pptx
TithiDas30
 
ANZ.pdf
ANZ.pdfANZ.pdf
ANZ.pdf
TithiDas30
 
loans
loansloans
loans
TithiDas30
 
Lesson-6 Candle Stick Session.ppt
Lesson-6 Candle Stick Session.pptLesson-6 Candle Stick Session.ppt
Lesson-6 Candle Stick Session.ppt
TithiDas30
 
mcd.pptx
mcd.pptxmcd.pptx
mcd.pptx
TithiDas30
 
PRESENTATION ON LIFE INSURANCE (1).pptx
PRESENTATION ON LIFE INSURANCE (1).pptxPRESENTATION ON LIFE INSURANCE (1).pptx
PRESENTATION ON LIFE INSURANCE (1).pptx
TithiDas30
 

More from TithiDas30 (14)

Consumer Behaviour-main.ppt
Consumer Behaviour-main.pptConsumer Behaviour-main.ppt
Consumer Behaviour-main.ppt
 
Presentation on Case Study of ONGC.pptx
Presentation on Case Study of ONGC.pptxPresentation on Case Study of ONGC.pptx
Presentation on Case Study of ONGC.pptx
 
JOB ANALYSIS ETC.pptx
JOB ANALYSIS  ETC.pptxJOB ANALYSIS  ETC.pptx
JOB ANALYSIS ETC.pptx
 
Goog Android Ad and Affiliate Biz Model.pptx
Goog Android Ad and Affiliate Biz Model.pptxGoog Android Ad and Affiliate Biz Model.pptx
Goog Android Ad and Affiliate Biz Model.pptx
 
Work related expressions.pptx
Work related expressions.pptxWork related expressions.pptx
Work related expressions.pptx
 
Lession-5 Brokers Types.pptx
Lession-5 Brokers Types.pptxLession-5 Brokers Types.pptx
Lession-5 Brokers Types.pptx
 
Inventory Management-53 slides.pptx
Inventory Management-53 slides.pptxInventory Management-53 slides.pptx
Inventory Management-53 slides.pptx
 
RECRUITMENT & SELECTION.pptx
RECRUITMENT & SELECTION.pptxRECRUITMENT & SELECTION.pptx
RECRUITMENT & SELECTION.pptx
 
Product Mix.pptx
Product Mix.pptxProduct Mix.pptx
Product Mix.pptx
 
ANZ.pdf
ANZ.pdfANZ.pdf
ANZ.pdf
 
loans
loansloans
loans
 
Lesson-6 Candle Stick Session.ppt
Lesson-6 Candle Stick Session.pptLesson-6 Candle Stick Session.ppt
Lesson-6 Candle Stick Session.ppt
 
mcd.pptx
mcd.pptxmcd.pptx
mcd.pptx
 
PRESENTATION ON LIFE INSURANCE (1).pptx
PRESENTATION ON LIFE INSURANCE (1).pptxPRESENTATION ON LIFE INSURANCE (1).pptx
PRESENTATION ON LIFE INSURANCE (1).pptx
 

Recently uploaded

Adani Group's Active Interest In Increasing Its Presence in the Cement Manufa...
Adani Group's Active Interest In Increasing Its Presence in the Cement Manufa...Adani Group's Active Interest In Increasing Its Presence in the Cement Manufa...
Adani Group's Active Interest In Increasing Its Presence in the Cement Manufa...
Adani case
 
Pro Tips for Effortless Contract Management
Pro Tips for Effortless Contract ManagementPro Tips for Effortless Contract Management
Pro Tips for Effortless Contract Management
Eternity Paralegal Services
 
Lukas Rycek - GreenChemForCE - project structure.pptx
Lukas Rycek - GreenChemForCE - project structure.pptxLukas Rycek - GreenChemForCE - project structure.pptx
Lukas Rycek - GreenChemForCE - project structure.pptx
pavelborek
 
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
taqyea
 
Prescriptive analytics BA4206 Anna University PPT
Prescriptive analytics BA4206 Anna University PPTPrescriptive analytics BA4206 Anna University PPT
Prescriptive analytics BA4206 Anna University PPT
Freelance
 
Registered-Establishment-List-in-Uttarakhand-pdf.pdf
Registered-Establishment-List-in-Uttarakhand-pdf.pdfRegistered-Establishment-List-in-Uttarakhand-pdf.pdf
Registered-Establishment-List-in-Uttarakhand-pdf.pdf
dazzjoker
 
Efficient PHP Development Solutions for Dynamic Web Applications
Efficient PHP Development Solutions for Dynamic Web ApplicationsEfficient PHP Development Solutions for Dynamic Web Applications
Efficient PHP Development Solutions for Dynamic Web Applications
Harwinder Singh
 
PDT 99 - $3.5M - Seed - Feel Therapeutics.pdf
PDT 99 - $3.5M - Seed - Feel Therapeutics.pdfPDT 99 - $3.5M - Seed - Feel Therapeutics.pdf
PDT 99 - $3.5M - Seed - Feel Therapeutics.pdf
HajeJanKamps
 
2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf
2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf
2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf
Cambridge Product Management Network
 
The Steadfast and Reliable Bull: Taurus Zodiac Sign
The Steadfast and Reliable Bull: Taurus Zodiac SignThe Steadfast and Reliable Bull: Taurus Zodiac Sign
The Steadfast and Reliable Bull: Taurus Zodiac Sign
my Pandit
 
Kirill Klip GEM Royalty TNR Gold Lithium Presentation
Kirill Klip GEM Royalty TNR Gold Lithium PresentationKirill Klip GEM Royalty TNR Gold Lithium Presentation
Kirill Klip GEM Royalty TNR Gold Lithium Presentation
Kirill Klip
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results
 
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
concepsionchomo153
 
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
valvereliz227
 
Presentation by Herman Kienhuis (Curiosity VC) on Investing in AI for ABS Alu...
Presentation by Herman Kienhuis (Curiosity VC) on Investing in AI for ABS Alu...Presentation by Herman Kienhuis (Curiosity VC) on Investing in AI for ABS Alu...
Presentation by Herman Kienhuis (Curiosity VC) on Investing in AI for ABS Alu...
Herman Kienhuis
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results
 
Enhancing Adoption of AI in Agri-food: Introduction
Enhancing Adoption of AI in Agri-food: IntroductionEnhancing Adoption of AI in Agri-food: Introduction
Enhancing Adoption of AI in Agri-food: Introduction
Cor Verdouw
 
High-Quality IPTV Monthly Subscription for $15
High-Quality IPTV Monthly Subscription for $15High-Quality IPTV Monthly Subscription for $15
High-Quality IPTV Monthly Subscription for $15
advik4387
 
TriStar Gold Corporate Presentation - June 2024
TriStar Gold Corporate Presentation - June 2024TriStar Gold Corporate Presentation - June 2024
TriStar Gold Corporate Presentation - June 2024
Adnet Communications
 

Recently uploaded (20)

Adani Group's Active Interest In Increasing Its Presence in the Cement Manufa...
Adani Group's Active Interest In Increasing Its Presence in the Cement Manufa...Adani Group's Active Interest In Increasing Its Presence in the Cement Manufa...
Adani Group's Active Interest In Increasing Its Presence in the Cement Manufa...
 
Pro Tips for Effortless Contract Management
Pro Tips for Effortless Contract ManagementPro Tips for Effortless Contract Management
Pro Tips for Effortless Contract Management
 
Lukas Rycek - GreenChemForCE - project structure.pptx
Lukas Rycek - GreenChemForCE - project structure.pptxLukas Rycek - GreenChemForCE - project structure.pptx
Lukas Rycek - GreenChemForCE - project structure.pptx
 
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
 
Prescriptive analytics BA4206 Anna University PPT
Prescriptive analytics BA4206 Anna University PPTPrescriptive analytics BA4206 Anna University PPT
Prescriptive analytics BA4206 Anna University PPT
 
Registered-Establishment-List-in-Uttarakhand-pdf.pdf
Registered-Establishment-List-in-Uttarakhand-pdf.pdfRegistered-Establishment-List-in-Uttarakhand-pdf.pdf
Registered-Establishment-List-in-Uttarakhand-pdf.pdf
 
Efficient PHP Development Solutions for Dynamic Web Applications
Efficient PHP Development Solutions for Dynamic Web ApplicationsEfficient PHP Development Solutions for Dynamic Web Applications
Efficient PHP Development Solutions for Dynamic Web Applications
 
PDT 99 - $3.5M - Seed - Feel Therapeutics.pdf
PDT 99 - $3.5M - Seed - Feel Therapeutics.pdfPDT 99 - $3.5M - Seed - Feel Therapeutics.pdf
PDT 99 - $3.5M - Seed - Feel Therapeutics.pdf
 
2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf
2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf
2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf
 
The Steadfast and Reliable Bull: Taurus Zodiac Sign
The Steadfast and Reliable Bull: Taurus Zodiac SignThe Steadfast and Reliable Bull: Taurus Zodiac Sign
The Steadfast and Reliable Bull: Taurus Zodiac Sign
 
Kirill Klip GEM Royalty TNR Gold Lithium Presentation
Kirill Klip GEM Royalty TNR Gold Lithium PresentationKirill Klip GEM Royalty TNR Gold Lithium Presentation
Kirill Klip GEM Royalty TNR Gold Lithium Presentation
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
 
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
 
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
 
Presentation by Herman Kienhuis (Curiosity VC) on Investing in AI for ABS Alu...
Presentation by Herman Kienhuis (Curiosity VC) on Investing in AI for ABS Alu...Presentation by Herman Kienhuis (Curiosity VC) on Investing in AI for ABS Alu...
Presentation by Herman Kienhuis (Curiosity VC) on Investing in AI for ABS Alu...
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
 
Enhancing Adoption of AI in Agri-food: Introduction
Enhancing Adoption of AI in Agri-food: IntroductionEnhancing Adoption of AI in Agri-food: Introduction
Enhancing Adoption of AI in Agri-food: Introduction
 
High-Quality IPTV Monthly Subscription for $15
High-Quality IPTV Monthly Subscription for $15High-Quality IPTV Monthly Subscription for $15
High-Quality IPTV Monthly Subscription for $15
 
TriStar Gold Corporate Presentation - June 2024
TriStar Gold Corporate Presentation - June 2024TriStar Gold Corporate Presentation - June 2024
TriStar Gold Corporate Presentation - June 2024
 

anoopp-131205001535-phpapp01 (1).pptx

  • 2. CONTENT S  Company details Vision Statement Yamaha Products Sources of Promotion Emerging Markets Competitors SWOT Analysis  CSR
  • 3. TYPE PUBLIC FOUNDED ON OCT 12,1887 HEADQUARTERS IWATA SHIZUAKA,JAPA N CEO GENICHI KAWAKAMI NO OF EMPLOYEES 52,000
  • 4.  Establishing „YAMAHA‟ as the “exclusive and trusted brand” of customers by “creating kando”( touching their hearts). VISION STATEMENT
  • 5.
  • 6. Yamaha to export sports bike to Japan from India. - First in the history of Indian 2 wheeler market - First shipment of 300 motorcycles with 150cc  Yamaha to make worlds cheapest bike - Called as nano of motorcycles - Price around Rs 27000.
  • 8. Revenue US$15.9 billion Operating Income US$189.3 million Net Income US$ 225.5 million Market share of 3% in motor cycles and 16% in scooters. Company sales increased by 13.2 % for the year January 2013
  • 9. Motorcycles Sport bikes Commuter Vehicles including scooters Recreational Vehicles — All-terrain vehicles and snowmobiles Boats — Powerboats, sail boats, utility boatsand custom boats Marine Engines — Outboard motors, electricmarine motors, marine diesel engines Electric bicycles Automobile Engines Golf cars
  • 10. Musical Instruments  Piano’s ,keyboards  Guitar’s ,Drums Electronic and Entertainment Instruments  Speaker systems  Headphones  Blue ray players  AV receivers and amplifiers
  • 11.  JOHN ABHRAHAM  DEEPIKA PADUKONE
  • 12.  Very less fuel efficiency - Around 13km per liter  More pollution - 2 stroke engine - Dual silencer
  • 13.
  • 14. First bike launched in the year 1985 First lightweight motorbike in India 100 cc bike 2 stroke engine Tough competitor for other biking giants
  • 16. Yamaha is now concentrating on tapping rural markets for larger sales. The two wheeler industry in India registered a de-growth of -0.2% Jan-April 2013) while Yamaha registered a 22% growth rate.
  • 17.  HERO  HONDA  BAJAJ  KTM  TVS  SUZUKI
  • 18. Strengths:  Excellent branding, advertising  Yamaha Motor Corporation has over 39,000 employees  Produces long lasting products  Well established and trusted Weakness:  Yamaha has narrow product line in Indian market  Lesser fuel efficiency
  • 19. Opportunities:  Products are cheaper than Honda  Growing demand in the market  Innovative products  Banks are willing to give motorcycle credits Threats:  Increasing number of players in the market  Raising raw material costs  Lower reselling value than Honda
  • 20. Reduction of co2 emission from manufacturing processes. Adopted 3R Concept ( Recycling, Reusing and Reducing ) Beach clean up - 600 employees , family members, and interested persons participated in the event in 2012.