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OPPORTUNITIES FOR YOU,
YOUR COMPANY AND THE WORLD
Tim Suther (BA, 1982)
OPPORTUNITIES, CHALLENGES,
AND A WAY FORWARD
TODAY’S AGENDA
THE PAST, THE PRESENT, AND THE FUTURE
WALKED INTO A BAR.
IT WAS TENSE.
1 2
3 4
MULTIPLE SIMULTANEOUS
INNOVATIONS
PERVASIVE & DISRUPTIVE
TRANSITIONS
A HIGHLY ABRIDGED HISTORY OF THE WORLD
#LCBigData15 | @LorasAnalytics
ACCELERATING TECHNOLOGY ADOPTION
#LCBigData15 | @LorasAnalytics
DECLINING COMPANY LIFESPANS
$ 15 TRILLION WORLDWIDE SYSTEMS INEFFICIENCIES
$ 8 TRILLION CORPORATE HOLDINGS OF DATA & INTANGIBLES
$ 3 TRILLION OPEN DAT...
#LCBigData15 | @LorasAnalytics
$90 BILLION REDUCED OIL/GAS CAPEX
$66 BILLION FUEL SAVINGS FOR POWER PLANTS
$63 BILLION HEA...
PRECISION AGRICULTURE
HALF THE MONEY I SPEND ON ADVERTISING IS WASTED
THE TROUBLE IS, I DON'T KNOW WHICH HALF.
“
“
#LCBigData15 | @LorasAnalytics
SOCIAL MEDIA EXPLAINED
I’M DRINKING COFFEE
I LIKE COFFEE
THIS IS WHERE I DRINK COFFEE
THIS ...
REDUCE SERIOUS CRIME BY 30%
YOUNG MALE DRIVERS REDUCE RISKY
BEHAVIOR BY 78% WHEN THEY KNOW THEIR
DRIVING BEHAVIOR IS BEING TRACKED
125,000/YEAR DIE
FROM FAILING TO TAKE PRESCRIBED MEDICATION
40,000/YEAR DIE
FROM MISDIAGNOSIS
3.5 MILLION/YEAR READMITTED
...
PRECISION HEALTHCARE
2.4 MILLION FACEBOOK VIDEOS
OVER $100 MILLION DOLLARS RAISED
BE YOU…WITH YOUR FLAWS
40-60 CHARACTER MESSAGES WORK BEST
BOILERPLATE IS 75% AS EFFECTIVE
DO YOU LIKE SCARY MOVIES?
HAVE Y...
$160 BILLION MARKET
85 PRIVATE COMPANIES EACH WORTH $1B+
COMBINED MARKET VALUE OF $285 BILLION
THERE WILL BE NON-BELIEVERS
“Visionaries see a future of telecommuting workers, interactive libraries
and multimedia classrooms. They speak of electro...
“Dear Mr. Warhol,
I regret I must report to you that the Committee decided, after careful
consideration, to not accept it ...
We don’t like their sound…
and guitar music is on its way out
OPPORTUNITY IS A MATTER OF PERSPECTIVE
CHALLENGES
POOR DATA QUALITY COSTS $3 trillion/yr.
IS THE LAMP POST USED
FOR ILLUMINATION OR
SUPPORT?
BEWARE CORRELATION V. CAUSATION
I T
THE “I” MATTERS MORE THAN THE “T”
11% 27%
15%23%
THINK
HTML IS A STD
THINK SOFTWARE IS
COMFORTABLE CLOTHING
THINK MP3 IS A
STAR WARS ROBOT
THERE IS A CRITIC...
UTOPIA…OR DYSTOPIA?
IDENTITY THEFT
DATA BREACHES
MALWARE
INFORMATION HAVE
AND HAVE-NOTS
FIRE CAN WARM OR BURN YOU
SCIENCE CAN
TELL YOU HOW
TO CLONE A T
REX
HUMANITIES
CAN TELL YOU
WHY THIS
MIGHT BE A
BAD IDEA
WHETHER YOU CAN. WHETHER YOU SHOULD.
“TECHNOLOGY ALONE IS NOT ENOUGH.
IT’S TECHNOLOGY MARRIED WITH THE LIBERAL
ARTS, MARRIED WITH THE HUMANITIES, THAT YIELDS
U...
#LCBigData15 | @LorasAnalytics
#LCBigData15 | @LorasAnalytics
Data
Management
Analytics
Narrative &
context
Core in all
decision
making
ANALYTIC MATURITY...
#LCBigData15 | @LorasAnalytics
ETHICAL MATURITY MODEL
Legal
Social
Norms
Compliant
Engenders
customer
trust
Positive
commu...
#LCBigData15 | @LorasAnalytics
Purpose-Driven
High Performance
High Purpose
Lost & Lagging Data-Driven
Analytics Maturity ...
CHANGE IS HARD AT THE BEGINNING
MESSY IN THE MIDDLE
GORGEOUS AT THE END
#LCBigData15 | @LorasAnalytics
37%
28%
68%
88%
68%
86%
Safe to eat genetically
modified food
Safe to eat food grown with
p...
CHANGE IS EMOTIVE
BE THE CHANGE YOU WISH TO SEE IN THE WORLD
47% OF JOBS
AT HIGH RISK
OF BEING
AUTOMATED
AWAY OVER
THE NEXT 20
YEARS
Everything in the world is normal when you’re born
Inventions before 30 are incredibly exciting.
With luck you can make a ...
WRITING CREATES FORGETFULNESS IN LEARNERS SOULS,
BECAUSE THEY WOULD NOT USE THEIR MEMORIES
PLATO
THE TELEPHONE WILL BREAK UP HOME LIFE AND THE
PRACTICE OF VISITING FRIENDS
KNIGHTS OF COLUMBUS, 1926
THE GENERAL EFFECT OF THE AUTOMOBILE IS TO MAKE THE
PRESENT GENERATION LOOK LIGHTLY AT THE MORAL CODE
AND DECREASE THE VAL...
PHONOGRAPHS WILL CREATE A MARKED
DETERIORATION IN AMERICAN MUSIC
JOHN PHILIP SOUSA, 1906
CONTROL YOUR DESTINY: MATH ALONE WILL BE OFFSHORED/AUTOMATED
YOUR LEARNING JOURNEY IS MORE IMPORTANT THAN YOUR IQ OR TITLE...
#LCBigData15 | @LorasAnalytics
Loras College Business Analytics Center Jennifer Aaker, The Dragonfly Effect
Nate Silver – ...
67
WHEN I WENT TO SCHOOL, THEY ASKED ME WHAT I WANTED TO BE
WHEN I GREW UP. I WROTE DOWN ‘HAPPY’.
THEY TOLD ME I DIDN’T UN...
ART & SCIENCE GUIDE THE WAY
PROFOUND OPPORTUNITIES
HIGH PERFORMANCE. HIGH PURPOSE.
THE PAST, THE PRESENT, AND THE
FUTURE WALKED INTO A BAR
IT WAS NO LONGER TENSE
Analytic opportunities for you, companies and the world
Analytic opportunities for you, companies and the world
Analytic opportunities for you, companies and the world
Analytic opportunities for you, companies and the world
Analytic opportunities for you, companies and the world
Analytic opportunities for you, companies and the world
Analytic opportunities for you, companies and the world
Analytic opportunities for you, companies and the world
Analytic opportunities for you, companies and the world
Analytic opportunities for you, companies and the world
Analytic opportunities for you, companies and the world
Analytic opportunities for you, companies and the world
Analytic opportunities for you, companies and the world
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Analytic opportunities for you, companies and the world

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Explore how people, companies and communities are using analytics to improve healthcare, personal safety, drive growth and create career opportunities. Examine "how you can," "whether you should," and historic parallels to other transformative changes

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Analytic opportunities for you, companies and the world

  1. 1. OPPORTUNITIES FOR YOU, YOUR COMPANY AND THE WORLD Tim Suther (BA, 1982)
  2. 2. OPPORTUNITIES, CHALLENGES, AND A WAY FORWARD TODAY’S AGENDA
  3. 3. THE PAST, THE PRESENT, AND THE FUTURE WALKED INTO A BAR. IT WAS TENSE.
  4. 4. 1 2 3 4 MULTIPLE SIMULTANEOUS INNOVATIONS PERVASIVE & DISRUPTIVE TRANSITIONS A HIGHLY ABRIDGED HISTORY OF THE WORLD
  5. 5. #LCBigData15 | @LorasAnalytics ACCELERATING TECHNOLOGY ADOPTION
  6. 6. #LCBigData15 | @LorasAnalytics DECLINING COMPANY LIFESPANS
  7. 7. $ 15 TRILLION WORLDWIDE SYSTEMS INEFFICIENCIES $ 8 TRILLION CORPORATE HOLDINGS OF DATA & INTANGIBLES $ 3 TRILLION OPEN DATA POTENTIAL $1.2 TRILLION WASTEFUL HEALTHCARE SPENDING
  8. 8. #LCBigData15 | @LorasAnalytics $90 BILLION REDUCED OIL/GAS CAPEX $66 BILLION FUEL SAVINGS FOR POWER PLANTS $63 BILLION HEALTHCARE EFFICIENCY $30 BILLION AVIATION FUEL SAVINGS $27 BILLION RAIL OPERATING COST SAVINGS 1% INCREASED PRODUCTIVITY YIELDS:
  9. 9. PRECISION AGRICULTURE
  10. 10. HALF THE MONEY I SPEND ON ADVERTISING IS WASTED THE TROUBLE IS, I DON'T KNOW WHICH HALF. “ “
  11. 11. #LCBigData15 | @LorasAnalytics SOCIAL MEDIA EXPLAINED I’M DRINKING COFFEE I LIKE COFFEE THIS IS WHERE I DRINK COFFEE THIS IS A VINTAGE PHOTO OF MY COFFEE HERE I AM DRINKING COFFEE HERE IS A COFFEE RECIPE NOW LISTENING TO “COFFEE” MY COFFEE IS BEING SILLY I’M HANGING OUT WITH MY COFFEE THIS IS MY COFFEE APPRECIATION POST
  12. 12. REDUCE SERIOUS CRIME BY 30%
  13. 13. YOUNG MALE DRIVERS REDUCE RISKY BEHAVIOR BY 78% WHEN THEY KNOW THEIR DRIVING BEHAVIOR IS BEING TRACKED
  14. 14. 125,000/YEAR DIE FROM FAILING TO TAKE PRESCRIBED MEDICATION 40,000/YEAR DIE FROM MISDIAGNOSIS 3.5 MILLION/YEAR READMITTED DUE TO IMPROPER MEDICATION
  15. 15. PRECISION HEALTHCARE
  16. 16. 2.4 MILLION FACEBOOK VIDEOS OVER $100 MILLION DOLLARS RAISED
  17. 17. BE YOU…WITH YOUR FLAWS 40-60 CHARACTER MESSAGES WORK BEST BOILERPLATE IS 75% AS EFFECTIVE DO YOU LIKE SCARY MOVIES? HAVE YOU EVER TRAVELED ALONE TO ANOTHER COUNTRY? DATACLYSM.ORG/RELATIONSHIPTEST
  18. 18. $160 BILLION MARKET
  19. 19. 85 PRIVATE COMPANIES EACH WORTH $1B+ COMBINED MARKET VALUE OF $285 BILLION
  20. 20. THERE WILL BE NON-BELIEVERS
  21. 21. “Visionaries see a future of telecommuting workers, interactive libraries and multimedia classrooms. They speak of electronic town hall meetings and virtual communities. Commerce and business will shift from offices and malls to networks and modems. And the freedom of digital networks will make government more democratic. Baloney. …Nicholas Negroponte, director of the MIT Media Lab predicts we’ll soon buy books and newspapers straight over the Internet. Uh, sure.”
  22. 22. “Dear Mr. Warhol, I regret I must report to you that the Committee decided, after careful consideration, to not accept it for our collection. PS…the drawing may be picked up from the Museum at your convenience”
  23. 23. We don’t like their sound… and guitar music is on its way out
  24. 24. OPPORTUNITY IS A MATTER OF PERSPECTIVE
  25. 25. CHALLENGES
  26. 26. POOR DATA QUALITY COSTS $3 trillion/yr.
  27. 27. IS THE LAMP POST USED FOR ILLUMINATION OR SUPPORT?
  28. 28. BEWARE CORRELATION V. CAUSATION
  29. 29. I T THE “I” MATTERS MORE THAN THE “T”
  30. 30. 11% 27% 15%23% THINK HTML IS A STD THINK SOFTWARE IS COMFORTABLE CLOTHING THINK MP3 IS A STAR WARS ROBOT THERE IS A CRITICAL SHORTAGE OF ANALYSTS & DATA-SAVVY MANAGERS THINK GIGABYTE IS AN INSECT COMMONLY FOUND IN SOUTH AMERICA
  31. 31. UTOPIA…OR DYSTOPIA?
  32. 32. IDENTITY THEFT DATA BREACHES MALWARE
  33. 33. INFORMATION HAVE AND HAVE-NOTS
  34. 34. FIRE CAN WARM OR BURN YOU
  35. 35. SCIENCE CAN TELL YOU HOW TO CLONE A T REX HUMANITIES CAN TELL YOU WHY THIS MIGHT BE A BAD IDEA
  36. 36. WHETHER YOU CAN. WHETHER YOU SHOULD.
  37. 37. “TECHNOLOGY ALONE IS NOT ENOUGH. IT’S TECHNOLOGY MARRIED WITH THE LIBERAL ARTS, MARRIED WITH THE HUMANITIES, THAT YIELDS US THE RESULTS THAT MAKE OUR HEARTS SING.”
  38. 38. #LCBigData15 | @LorasAnalytics
  39. 39. #LCBigData15 | @LorasAnalytics Data Management Analytics Narrative & context Core in all decision making ANALYTIC MATURITY MODEL
  40. 40. #LCBigData15 | @LorasAnalytics ETHICAL MATURITY MODEL Legal Social Norms Compliant Engenders customer trust Positive community engagement Ethical leadership
  41. 41. #LCBigData15 | @LorasAnalytics Purpose-Driven High Performance High Purpose Lost & Lagging Data-Driven Analytics Maturity (can you) EthicalMaturity(shouldyou)
  42. 42. CHANGE IS HARD AT THE BEGINNING MESSY IN THE MIDDLE GORGEOUS AT THE END
  43. 43. #LCBigData15 | @LorasAnalytics 37% 28% 68% 88% 68% 86% Safe to eat genetically modified food Safe to eat food grown with pesticides Childhood vaccines such as MMR should be required Biomedical Sciences AAAS Scientists US Adults 50% 59% 45% 87% 82% 65% Climate change is mostly due to human activity Growing world population will be a major problem Favor building more nuclear power plants Climate & energy AAAS Scientists US Adults A DIFFERENCE OF OPINION
  44. 44. CHANGE IS EMOTIVE
  45. 45. BE THE CHANGE YOU WISH TO SEE IN THE WORLD
  46. 46. 47% OF JOBS AT HIGH RISK OF BEING AUTOMATED AWAY OVER THE NEXT 20 YEARS
  47. 47. Everything in the world is normal when you’re born Inventions before 30 are incredibly exciting. With luck you can make a career out of them Inventions after 30 are against the natural order of things and the beginning of the end of civilization as we know it …until they’ve been around for about ten years when they gradually turn out to be alright really
  48. 48. WRITING CREATES FORGETFULNESS IN LEARNERS SOULS, BECAUSE THEY WOULD NOT USE THEIR MEMORIES PLATO
  49. 49. THE TELEPHONE WILL BREAK UP HOME LIFE AND THE PRACTICE OF VISITING FRIENDS KNIGHTS OF COLUMBUS, 1926
  50. 50. THE GENERAL EFFECT OF THE AUTOMOBILE IS TO MAKE THE PRESENT GENERATION LOOK LIGHTLY AT THE MORAL CODE AND DECREASE THE VALUE OF THE HOME HOWARD MCCLENAHAN, DEAN AT PRINCETON, 1925
  51. 51. PHONOGRAPHS WILL CREATE A MARKED DETERIORATION IN AMERICAN MUSIC JOHN PHILIP SOUSA, 1906
  52. 52. CONTROL YOUR DESTINY: MATH ALONE WILL BE OFFSHORED/AUTOMATED YOUR LEARNING JOURNEY IS MORE IMPORTANT THAN YOUR IQ OR TITLE DON’T STOP BELIEVING. REDEFINE FAILURE
  53. 53. #LCBigData15 | @LorasAnalytics Loras College Business Analytics Center Jennifer Aaker, The Dragonfly Effect Nate Silver – The Signal and the Noise. Fivethirtyeight.com Robert Cialdini - Influence Gary Loveman – Diamonds in the data mine Stratechery.com Viktor Mayer-Schonberger and Kenneth Cukrer – Big Data: a revolution that will transform how we live, work and think Edward Tufte Rick Smolan and Jennifer Erwitt – The human face of big data David McCandless Eric Siegel and Tom Davenport – Predictive Analytics A16z podcast McKinsey – Big data, analytics and the future of marketing & sales Exponent podcast Fred Wilson, AVC blog IAPP Newsletter RESOURCES
  54. 54. 67 WHEN I WENT TO SCHOOL, THEY ASKED ME WHAT I WANTED TO BE WHEN I GREW UP. I WROTE DOWN ‘HAPPY’. THEY TOLD ME I DIDN’T UNDERSTAND THE ASSIGNMENT I TOLD THEM THEY DIDN’T UNDERSTAND LIFE. JOHN LENNON
  55. 55. ART & SCIENCE GUIDE THE WAY PROFOUND OPPORTUNITIES HIGH PERFORMANCE. HIGH PURPOSE.
  56. 56. THE PAST, THE PRESENT, AND THE FUTURE WALKED INTO A BAR IT WAS NO LONGER TENSE

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