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Iunera GmbH & Co. KG
STAPPZTravel Guides Are Old News
Being A Local Insider Everywhere Is Today
Dr. Tim Frey
Managing Dire...
Iunera GmbH & Co. KG
Smartphone Tourism Changes the world
Picture Sources:
http://www.flyertalk.com/articles/photo-pilot-h...
Iunera GmbH & Co. KG
Tourism Trends
„frittierte Alligatorhäppchen. sehr lecker“
Feel
Like A
Local
Individualization
“Inter...
Iunera GmbH & Co. KG
Tourism Trends
„frittierte Alligatorhäppchen. sehr lecker“
Feel
Like A
Local
Individualization
“Inter...
Iunera GmbH & Co. KG
Mission
Hyperconnected
“My Journey
My Experiences
My Travel Diary
My Own Travel Guide”
Map Tile sourc...
Iunera GmbH & Co. KG
Post At Your Current Position
Knows Where He Is
“My Journey
My Experiences
My Travel Diary
My Own Tra...
Iunera GmbH & Co. KG
Posting Works Offline
Offline in Roaming
“My Journey
My Experiences
My Travel diary
My Own Travel Gui...
Iunera GmbH & Co. KG
Ask And Communicate
Social
“My Journey
My Experiences
My Travel Diary
My Own Travel Guide”
Iunera GmbH & Co. KG
Destination
My Home
Insider
“My Home
My Experiences
My Travel Diary
My Own Travel Guide”
Iunera GmbH & Co. KG
The World STAPPZ of Bernd
http://maps.stappz.com/bernd.1.87/pins
“My Experiences, My Insider Informat...
Iunera GmbH & Co. KG
STAPPZ®
Lessons Learned
• “Pioneer conquerors“
Korfu, Sicilia, Mallorca,
Cape Point, Ushuaia,
Peru In...
Iunera GmbH & Co. KG
For What Do People Use STAPPZ?
Recommendations
Beauty and Landscape
Food
„Me And The Sight“, Art
Iunera GmbH & Co. KG
For What Do People Use STAPPZ?
Recommendations
Beauty and Landscape
Live Impressions
„Me And The Sigh...
Iunera GmbH & Co. KG
STAPPZ®
My Insider City
Example:
City Karlsruhe
+ Local Platform (KA-News)
+ Local STAPPZ Users
-----...
Iunera GmbH & Co. KG
Technology
Different Visualisations
Geo-Push
Notifications
Iunera GmbH & Co. KG
Technology
Different Visualisations
Geo-Push
Notifications
Iunera GmbH & Co. KG
Technology
Different Visualisations
Geo-Push
Notifications
Iunera GmbH & Co. KG
My Advice: Before you risk your life
18
Do it like Bernd:
Use STAPPZ
http://stappz.com
tim.frey-at-iu...
Iunera GmbH & Co. KG
Notes
• Thanks To All Users
• Download STAPPZ for iPhone and Android http://stappz.com
• Contact
Dr. ...
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Travel Guides Are Old News – Being A Local Insider Everywhere Is Today - ITB Berlin 2016

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Smartphone tourism changes the world and travel experiences grow more and more individualistic. Travelers follow the approach: “My travel; My experiences; My stories; My personal travel guide”. This talk describes the authentic real time individualist travel guide app STAPPZ and gives a vision of the future.

http://stappz.com

Published in: Travel
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Travel Guides Are Old News – Being A Local Insider Everywhere Is Today - ITB Berlin 2016

  1. 1. Iunera GmbH & Co. KG STAPPZTravel Guides Are Old News Being A Local Insider Everywhere Is Today Dr. Tim Frey Managing Director, Iunera ITB 2016
  2. 2. Iunera GmbH & Co. KG Smartphone Tourism Changes the world Picture Sources: http://www.flyertalk.com/articles/photo-pilot-hangs-out-cockpit-window-to-demonstrate-proper-selfie-stick-usage.html http://newsbeat.co.ke/gossip/you-wont-believe-what-people-will-do-for-a-selfie-with-these-most-dangerous-selfies-ever-taken/ https://twitter.com/snapperlee 2
  3. 3. Iunera GmbH & Co. KG Tourism Trends „frittierte Alligatorhäppchen. sehr lecker“ Feel Like A Local Individualization “Internet” As Travel GuideBernd: Hyperconnected Real-time Information Smartphone Maps Travel Blogs Asks friends
  4. 4. Iunera GmbH & Co. KG Tourism Trends „frittierte Alligatorhäppchen. sehr lecker“ Feel Like A Local Individualization “Internet” As Travel GuideBernd: Hyperconnected Real-time Information Smartphone Maps Travel Blogs Asks friends Bernd does not use Travel Guides
  5. 5. Iunera GmbH & Co. KG Mission Hyperconnected “My Journey My Experiences My Travel Diary My Own Travel Guide” Map Tile sources: Stamen Design, Bing and Open Streetmap
  6. 6. Iunera GmbH & Co. KG Post At Your Current Position Knows Where He Is “My Journey My Experiences My Travel Diary My Own Travel Guide”
  7. 7. Iunera GmbH & Co. KG Posting Works Offline Offline in Roaming “My Journey My Experiences My Travel diary My Own Travel Guide” + + + =Works Cache and Upload +
  8. 8. Iunera GmbH & Co. KG Ask And Communicate Social “My Journey My Experiences My Travel Diary My Own Travel Guide”
  9. 9. Iunera GmbH & Co. KG Destination My Home Insider “My Home My Experiences My Travel Diary My Own Travel Guide”
  10. 10. Iunera GmbH & Co. KG The World STAPPZ of Bernd http://maps.stappz.com/bernd.1.87/pins “My Experiences, My Insider Information” Bernd’s Journey Is Your Travel Guide My Journey My Home
  11. 11. Iunera GmbH & Co. KG STAPPZ® Lessons Learned • “Pioneer conquerors“ Korfu, Sicilia, Mallorca, Cape Point, Ushuaia, Peru Inca Sights … • Release Early • Build Relationships • Listen And Learn
  12. 12. Iunera GmbH & Co. KG For What Do People Use STAPPZ? Recommendations Beauty and Landscape Food „Me And The Sight“, Art
  13. 13. Iunera GmbH & Co. KG For What Do People Use STAPPZ? Recommendations Beauty and Landscape Live Impressions „Me And The Sight“, Art The Small “Insider“ Wonders Of The World
  14. 14. Iunera GmbH & Co. KG STAPPZ® My Insider City Example: City Karlsruhe + Local Platform (KA-News) + Local STAPPZ Users -------------------------------- = Insider City Guide (My Karlsruhe) http://bit.ly/1Ucp0AT
  15. 15. Iunera GmbH & Co. KG Technology Different Visualisations Geo-Push Notifications
  16. 16. Iunera GmbH & Co. KG Technology Different Visualisations Geo-Push Notifications
  17. 17. Iunera GmbH & Co. KG Technology Different Visualisations Geo-Push Notifications
  18. 18. Iunera GmbH & Co. KG My Advice: Before you risk your life 18 Do it like Bernd: Use STAPPZ http://stappz.com tim.frey-at-iunera.com
  19. 19. Iunera GmbH & Co. KG Notes • Thanks To All Users • Download STAPPZ for iPhone and Android http://stappz.com • Contact Dr. Tim Frey tim-at-iunera.com • Insider City Example (German) "Mein liebster Ort in Karlsruhe": ka-news-Leser erstellen Insider-Reiseführer http://bit.ly/1Ucp0AT • Example Travel Maps – GringoWasi Awsome Inca Peru: http://maps.stappz.com/gringowasi.bnb/stappz – The World of Bernd: http://maps.stappz.com/bernd.1.87/pins – Beauty of Mallorca: http://maps.stappz.com/region/mallorca – West Canada Trip Of Uhura: http://maps.stappz.com/uhura/stappz?c=52.0660:-119.7290:6 – Ancient North Of Sicily: http://maps.stappz.com/region/sicilia – GD2007 Travels To the Southernmost City of the World: http://maps.stappz.com/gd2007/pins – When Do You Do Your First STAPP?

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