PRESENTATION ABOUT STEVEBLANK’S CUSTOMER DEVELOPMENT          MANIFESTO         Author: Thiago Paiva        Twitter: @Thia...
A STARTUP Is a Temporary Organization          Designed to Searchfor A Repeatable and Scalable Business                 Mo...
1. THERE ARE NO FACTS INSIDEYOUR BUILDING, SO GET OUTSIDE
2. PAIR CUSTOMER DEVELOPMENTWITH AGILE DEVELOPMENT
4. FAILURE IS AN INTEGRAL PART OFTHE SEARCH FOR THE BUSINESSMODEL
4. IF YOU’RE AFRAID TO FAIL YOU’REDESTINED TO DO SO
5. ITERATIONS AND PIVOTS ARE DRIVENBY INSIGHT
6. SUCCESS BEGINS WITH BUY-IN FROMINVESTORS AND CO-FOUNDERS
7. NO BUSINESS PLAN SURVIVES FIRSTCONTACT WITH CUSTOMERS
8. VALIDATE YOUR HYPOTHESES WITHEXPERIMENTS
9. NOT ALL STARTUPS ARE ALIKE
10. AGREE ON MARKET TYPE – ITCHANGES EVERYTHING
11. STARTUP METRICS ARE DIFFERENTFROM EXISTING COMPANIES
12. TRACK PROGRESS CONVERTINGHYPOTESES INTO FACTS
13. FAST, FEARLESS DECISION-MAKING,CYCLE TIME, SPEED AND TEMPO
14. IF IT’S NOT ABOUT PASSION, YOU’REDEAD THE DAY YOU OPENED YOURDOORS
15. STARTUP TITLES AND FUNCTIONSARE VERY DIFFERENT FROM ACOMPANY’S
16. PRESERVE CASH WHILESEARCHING. AFTER IT’S FOUND, SPEND
17. COMMUNICATE AND SHARELEARNING
18. STARTUPS DEMAND COMFORTWITH CHAOS AND UNCERTAINTY
MANIFESTO1.    There Are No Facts Inside Your Building, So Get Outside2.    Pair Customer Development with Agile Developme...
THANK YOU!
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Customer Development Manifesto by Steve Blank

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This is a presentation about Steve's Blank Customer Development Manifesto making it simple and easier to memorize the most important concepts about it.

See my blog: http://StartupBizModel.com (portuguese)

Follow me in Twitter: @ThiagoPaiva

Published in: Business, Technology

Customer Development Manifesto by Steve Blank

  1. 1. PRESENTATION ABOUT STEVEBLANK’S CUSTOMER DEVELOPMENT MANIFESTO Author: Thiago Paiva Twitter: @ThiagoPaivaBlog: StartupBizModel.com (portuguese)
  2. 2. A STARTUP Is a Temporary Organization Designed to Searchfor A Repeatable and Scalable Business Model
  3. 3. 1. THERE ARE NO FACTS INSIDEYOUR BUILDING, SO GET OUTSIDE
  4. 4. 2. PAIR CUSTOMER DEVELOPMENTWITH AGILE DEVELOPMENT
  5. 5. 4. FAILURE IS AN INTEGRAL PART OFTHE SEARCH FOR THE BUSINESSMODEL
  6. 6. 4. IF YOU’RE AFRAID TO FAIL YOU’REDESTINED TO DO SO
  7. 7. 5. ITERATIONS AND PIVOTS ARE DRIVENBY INSIGHT
  8. 8. 6. SUCCESS BEGINS WITH BUY-IN FROMINVESTORS AND CO-FOUNDERS
  9. 9. 7. NO BUSINESS PLAN SURVIVES FIRSTCONTACT WITH CUSTOMERS
  10. 10. 8. VALIDATE YOUR HYPOTHESES WITHEXPERIMENTS
  11. 11. 9. NOT ALL STARTUPS ARE ALIKE
  12. 12. 10. AGREE ON MARKET TYPE – ITCHANGES EVERYTHING
  13. 13. 11. STARTUP METRICS ARE DIFFERENTFROM EXISTING COMPANIES
  14. 14. 12. TRACK PROGRESS CONVERTINGHYPOTESES INTO FACTS
  15. 15. 13. FAST, FEARLESS DECISION-MAKING,CYCLE TIME, SPEED AND TEMPO
  16. 16. 14. IF IT’S NOT ABOUT PASSION, YOU’REDEAD THE DAY YOU OPENED YOURDOORS
  17. 17. 15. STARTUP TITLES AND FUNCTIONSARE VERY DIFFERENT FROM ACOMPANY’S
  18. 18. 16. PRESERVE CASH WHILESEARCHING. AFTER IT’S FOUND, SPEND
  19. 19. 17. COMMUNICATE AND SHARELEARNING
  20. 20. 18. STARTUPS DEMAND COMFORTWITH CHAOS AND UNCERTAINTY
  21. 21. MANIFESTO1. There Are No Facts Inside Your Building, So Get Outside2. Pair Customer Development with Agile Development3. Failure is an Integral Part of the Search for the Business Model4. If You’re Afraid to Fail You’re Destined to Do So5. Iterations and Pivots are Driven by Insight6. Success Begins with Buy-In from Investors and Co-Founders7. No Business Plan Survives First Contact with Customers8. Validate Your Hypotheses with Experiments9. Not All Startups Are Alike10. Agree on Market Type – It Changes Everything11. Startup Metrics are Different from Existing Companies12. Track Progress Converting Hypoteses Into Facts13. Fast, Fearless Decision-Making, Cycle Time, Speed and Tempo14. If it’s not About Passion, You’re Dead the Day You Opened your Doors15. Startup Titles and Functions Are Very Different from a Company’s16. Preserve Cash While Searching. After It’s Found, Spend17. Communicate and Share Learning18. Startups Demand Comfort with Chaos and Uncertainty
  22. 22. THANK YOU!

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