Business Model - Mukirana

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The business model canvas of the Brazilian startup Mukirana that is the biggest cent auction site in Brazil.

You can see more details in my blog: http://startupbizmodel.com
(in portugueses)

Published in: Business, Technology
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Business Model - Mukirana

  1. 1. startupbizmodel.com 26 jan - 2012 Key Key Value Customer Customer Partners Activities Proposition Relationships Segments Informa?on  Security   Site  maintenance   Companies   Support  team   Site  security   Possibilite  of  buying   products  with  major   Loyalty  program   Partner  nego?a?on   discounts   People  between  18   and  35  years  that  Online  Payment  Company   Define  porLolio  of   Blog   likes  major  discounts   products  to  be  auc?oned   and  are  willing  to   risk  for  that   Key Entertainment   Channels E-­‐commerce  Stores   Resources through  an  1  cent   auc?on     Developer  team   Post  office   Auc?on  site   Ads,  social  network   and  blog   Reputa?on   Cost Human  Resources   Revenue Structure Steams 1  real  bidding  fee   Marke?ng   Auc?oned   Audi?on   products   Servers   Freight  

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