1.
Last week – Getting started with WordPress
Step Action Notes Follow up
1 Domain www.namecheap.com
2 Hosting Basic £5/month Managed £10/month
3 CMS WordPress
4 Plugins Elementor, WordFence, GDPR Cookie Banner, BuddyPress
5 Theme Hello
6 Page Builder Elementor (Pro included with hosting)
7 Content Keyword density, regulary updated and helpful content
8 Extra Features GDPR, Newsletters,
9 Mobile Friendly Desktop, Tablet & Mobile Customisation
10 Launch Important – Test and check every link and action!
www.theoruby.com/ph12-wordpress101

2.
Today - 7 Steps to supercharge your website
1) Simply edit pages, media and blogs
2) Install plugins to add extra features
3) Add logo’s & straplines in line with brand guidelines
4) Select a theme to give your website a touch of style
5) Set “Global” font styling so you never have to worry about formatting again!
6) Easily create a full backup of your website for disaster recovery
7) Understand the basic principles of Elementor
(to be continued in Part 3 next week)
Next week – Getting to grips with Elementor

3.
1. Pages, Media, Blogs

4.
2. Plugins

5.
Recommendation:
Check reviews, last updated, compatibility and details
2. Plugins3. Logo, Strapline

6.
Recommendation:
OceanWP & Hello
4. Themes

7.
• A domain is a unique ID for your website
• Make it simple/memorable and focus on your brand
• Try to use .com or .co.uk (or .org for charities)
• You can have multiple domains for one site but can hurt SEO
theoruby.com / theoruby.co.uk / theoruby.uk /theorubymarketing.com
1. Domains
Recommendation:
Namecheap.com – (budget) approx. £7 / year
Google Doamins – (User friendly) approx. £10 / year
5. Global Styling

8.
6. Backup – disaster recovery

9.
• Hosting is where your site lives on the internet and where you manage email &
settings
• Basic troubleshooting will be via your hosting provider - NOT CMS ISSUES!
• Some hosting companies have one click WordPress installs
• Be careful hosting companies can offer a cheap deal for the first year and then
the price may by 1000% (Focus on support! BH VS SG)
Recommendation:
Contact me for hosting reccomendations to suit your needs
Starting from £5/month forever
2. Hostin
7. Elementor - Introduction

10.
• Free 1 month demo website to try everything for yourself – on request
• Free 121 marketing / website health-check with full reccomendations
• £5/month SME Hosting / £10/month SME managed hosting
• Website & Marketing Support £50ph or £100 monthly
• Showcase website from £500 inc 2 years hosting
• Google Business setup with £75 ad credit - £100
How to get started?

11.
Questions www.theoruby.com
theo@theoruby.com
07709 852 364
Contact me to get a 1 month Elementor trial or a free website health check
Subscribe to Bitesize Marketing Guides to receive
monthly tips and advice for your business.
www.theoruby.com/news