The War for Talent A Big Picture MCS Alumni Social Event Kasteel Montfoort te Montfoort 23 november 2000 Stuart Harris
Three Eras of Prosperity Three Drivers
1492 - 1950 Land and Raw Materials
1950-2000 Open Markets ECSC EFTA WTO NAFTA MERCOSUR COMECON EC EEC EU GATT
21st century People Talent
Capital thinking
Human Capital    Talent <ul><li>Shift - from Capital to Talent </li></ul><ul><li>Entertainment Economy </li></ul><ul><li>...
A brief history of Talent Six obols  = one drachma two drachmae = one stater 50 staters to one mna 60 mnae to one talent P...
Case history:  Hollywood 1 Talent = $20 million
Case history: Football  $50 million
Reports from the front
NL Talent War front 35% for foreigners Recruiting  everywhere Cinema, TV, Print, Abris, Posters, Web But still 200 000 unf...
Global Talent War front 9500 U.S. Corporate headhunters = 45% growth in three years 1.6 million new ICT vacancies in U.S. ...
What’s changed?
Employer-Employee Relations Decline in manufacturing No more jobs for life Downsizing Eat Me Mobility Bottom Line Paradigm...
Demographics + Economics <ul><li>Expanding economies </li></ul><ul><li>Greying populations </li></ul><ul><li>Baby-boomers ...
New Technologies + Industries <ul><li>Automation </li></ul><ul><li>Internet </li></ul><ul><li>e-everything </li></ul><ul><...
Globalisation <ul><li>Bigger opportunities  </li></ul><ul><li>Bigger prizes </li></ul><ul><li>Bigger threats </li></ul><ul...
Acceleration Q1 Q2 Q3 Q4
Implications of the War for Talent
Corporate Squeeze Must Increase Shareholder Value Competitive Pressures Must pay more for Talent Profits Profits
Dividing up the cake Who creates value?  How much of it can they claim?  Executives? Board-level  executives? Staff? Entre...
Widening wealth gap “ Feed the eagles, starve the turkeys” Alan Seiler, U.S. Executive Headhunter
Location matters vs
Attracting and absorbing Talent <ul><li>Attractors </li></ul><ul><li>Hospitality </li></ul><ul><li>Language </li></ul><ul>...
Some strategies
Lucre strategy <ul><li>Golden sign-on </li></ul><ul><li>Equity - own and clients’ </li></ul><ul><li>Incremental cash bonus...
Brand appeal strategy Apple Ireland California “ Cool” Britannia Silicon Valley Australia Netherlands GE
The Ajax strategy
Human(e) focus strategy <ul><li>Mentoring - two-way bonding </li></ul><ul><li>Coaching  </li></ul><ul><li>Personal-develop...
“ Social glue” 6-point strategy <ul><li>1 -  Money Makes It Mutual </li></ul><ul><li>2 - Mission Makes a Difference - make...
What next?
Possible Actions <ul><li>Bi-lateral  Talent  partnering </li></ul><ul><li>Recognise  Talent  as a  long-term  issue </li><...
A final thought for a hi-tech age <ul><li>Is it... </li></ul><ul><li>Technology creates Talent </li></ul><ul><li>or </li><...
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The war for talent November 2000

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A presentation that I was paid to give in the Netherlands in 2000.

I came across it when I imported an archive from an external drive. As a futurist I'm intrigued by what I said in the past.

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The war for talent November 2000

  1. 1. The War for Talent A Big Picture MCS Alumni Social Event Kasteel Montfoort te Montfoort 23 november 2000 Stuart Harris
  2. 2. Three Eras of Prosperity Three Drivers
  3. 3. 1492 - 1950 Land and Raw Materials
  4. 4. 1950-2000 Open Markets ECSC EFTA WTO NAFTA MERCOSUR COMECON EC EEC EU GATT
  5. 5. 21st century People Talent
  6. 6. Capital thinking
  7. 7. Human Capital  Talent <ul><li>Shift - from Capital to Talent </li></ul><ul><li>Entertainment Economy </li></ul><ul><li>Performance </li></ul><ul><li>Impersonal  Personal </li></ul><ul><li>Mass  Individual </li></ul><ul><li>Volatile - a gamble </li></ul>
  8. 8. A brief history of Talent Six obols = one drachma two drachmae = one stater 50 staters to one mna 60 mnae to one talent Parable of the Talents Hollywood studio system
  9. 9. Case history: Hollywood 1 Talent = $20 million
  10. 10. Case history: Football $50 million
  11. 11. Reports from the front
  12. 12. NL Talent War front 35% for foreigners Recruiting everywhere Cinema, TV, Print, Abris, Posters, Web But still 200 000 unfilled vacancies in NL
  13. 13. Global Talent War front 9500 U.S. Corporate headhunters = 45% growth in three years 1.6 million new ICT vacancies in U.S. in 2001 - half won’t get filled Ireland - headhunting 200 000 people Boo.com bar 70% substantial difficulty recruiting skilled staff. “The Technology Race” PWC European online recruitment 75 mln euros in 1999 to 1.2 billion euros in 2004 = 18.5 percent of total recruitment spending. Source: MSDW
  14. 14. What’s changed?
  15. 15. Employer-Employee Relations Decline in manufacturing No more jobs for life Downsizing Eat Me Mobility Bottom Line Paradigm Brains + ICT = employee power
  16. 16. Demographics + Economics <ul><li>Expanding economies </li></ul><ul><li>Greying populations </li></ul><ul><li>Baby-boomers retiring early, rich </li></ul><ul><li>Fewer youngsters coming up </li></ul>
  17. 17. New Technologies + Industries <ul><li>Automation </li></ul><ul><li>Internet </li></ul><ul><li>e-everything </li></ul><ul><li>m-everything </li></ul><ul><li>bio-tech </li></ul><ul><li>gen-tech </li></ul><ul><li>Management disciplines </li></ul><ul><li>Tropical jungle effect </li></ul>
  18. 18. Globalisation <ul><li>Bigger opportunities </li></ul><ul><li>Bigger prizes </li></ul><ul><li>Bigger threats </li></ul><ul><li>Nowhere to hide </li></ul><ul><li>American business models </li></ul>
  19. 19. Acceleration Q1 Q2 Q3 Q4
  20. 20. Implications of the War for Talent
  21. 21. Corporate Squeeze Must Increase Shareholder Value Competitive Pressures Must pay more for Talent Profits Profits
  22. 22. Dividing up the cake Who creates value? How much of it can they claim? Executives? Board-level executives? Staff? Entrepreneurs? Investors? The Corporation? Distribution channels? Headhunters Agents
  23. 23. Widening wealth gap “ Feed the eagles, starve the turkeys” Alan Seiler, U.S. Executive Headhunter
  24. 24. Location matters vs
  25. 25. Attracting and absorbing Talent <ul><li>Attractors </li></ul><ul><li>Hospitality </li></ul><ul><li>Language </li></ul><ul><li>Leisure </li></ul><ul><li>Money </li></ul><ul><li>Inhibitors </li></ul><ul><li>Integration </li></ul><ul><li>Cultural dilution </li></ul><ul><li>Pressure on resources </li></ul><ul><li>Local vs import conflict </li></ul>
  26. 26. Some strategies
  27. 27. Lucre strategy <ul><li>Golden sign-on </li></ul><ul><li>Equity - own and clients’ </li></ul><ul><li>Incremental cash bonus for loyalty </li></ul><ul><li>Incubators and spin-offs </li></ul>
  28. 28. Brand appeal strategy Apple Ireland California “ Cool” Britannia Silicon Valley Australia Netherlands GE
  29. 29. The Ajax strategy
  30. 30. Human(e) focus strategy <ul><li>Mentoring - two-way bonding </li></ul><ul><li>Coaching </li></ul><ul><li>Personal-development training </li></ul><ul><li>Wellness programmes </li></ul>
  31. 31. “ Social glue” 6-point strategy <ul><li>1 - Money Makes It Mutual </li></ul><ul><li>2 - Mission Makes a Difference - make meaning </li></ul><ul><li>3 - Learning Makes You Grow - learn to learn </li></ul><ul><li>4 - Fun Makes It Fresh - fun is energy </li></ul><ul><li>5 - Pride Makes It Special - my kind of people </li></ul><ul><li>6 - Balance Makes It Sustainable </li></ul><ul><li>Fast Company magazine, November 1998 </li></ul>
  32. 32. What next?
  33. 33. Possible Actions <ul><li>Bi-lateral Talent partnering </li></ul><ul><li>Recognise Talent as a long-term issue </li></ul><ul><li>Serious Talent metrics - e.g. IMF </li></ul><ul><li>GATT / WTO equivalent for Talent </li></ul>
  34. 34. A final thought for a hi-tech age <ul><li>Is it... </li></ul><ul><li>Technology creates Talent </li></ul><ul><li>or </li></ul><ul><li>Talent creates Technology? </li></ul>

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