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Bill Brister_Lessons from the Start Up Bus Workshop at #RLTM NY 11

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Bill Brister_Lessons from the Start Up Bus Workshop at #RLTM NY 11

  1. 1. @realtimereport TheRealtimeReport.com Realtime NY 11 | June 6, 2011 | New York Lessons From The Start Up Bus: Cultivating Organizational Entrepreneurship
  2. 2. The Start Up Bus <ul><li>March 2010 - 1 bus, 25 Buspreneurs, 6 concepts </li></ul><ul><li>March 2011 - 6 busses, 150 Buspreneurs, 36 concepts </li></ul><ul><li>Rules: </li></ul><ul><ul><li>No preconceived concepts (everything must happen on the bus) </li></ul></ul><ul><ul><li>If you have an idea – Pitch It! </li></ul></ul><ul><ul><li>You are creating a start up, there are no rules! </li></ul></ul>Realtime NY 11 | June 6, 2011 | New York
  3. 3. 5 Pillars of Creative Entrepreneurship <ul><li>Collaboration </li></ul><ul><li>Customer Focused </li></ul><ul><li>Personality </li></ul><ul><li>Honesty </li></ul><ul><li>Empowerment </li></ul>Realtime NY 11 | June 6, 2011 | New York
  4. 4. Collaboration Tools <ul><li>Integrate what people use - Twitter, Facebook, Basecamp, Google Docs </li></ul><ul><li>Be part of the real time communication process </li></ul><ul><li>Follow These Two Rules: </li></ul><ul><ul><li>Focus On People </li></ul></ul><ul><ul><li>Promote Participation </li></ul></ul>Realtime NY 11 | June 6, 2011 | New York Collaboration
  5. 5. Who Owns Customer Service <ul><li>First define who are “ customers ” </li></ul><ul><ul><li>Hint - they can also be internal </li></ul></ul><ul><li>Does the customer have a voice </li></ul><ul><ul><li>Are they represented in your organization </li></ul></ul><ul><li>Where are customers talking about you? </li></ul><ul><ul><li>Hint - ONLINE, Everywhere! </li></ul></ul><ul><li>How do you monitor, engage, answer, promote? </li></ul>Realtime NY 11 | June 6, 2011 | New York Customer Focused
  6. 6. Cloud Based Brainpower <ul><li>Does everyone really love what they are doing? </li></ul><ul><li>Do you promote side projects? </li></ul><ul><ul><li>Google’s 70/20/10 Rule </li></ul></ul><ul><li>How do non-employees drive your business </li></ul><ul><li>What are your employees passionate about? </li></ul>Realtime NY 11 | June 6, 2011 | New York Personality
  7. 7. Learn to Love, not Fear, Real Time Communications <ul><li>Would you ever ask your social network their opinion </li></ul><ul><li>Would you ever invite an unhappy customer to visit your facility </li></ul><ul><li>Are you looking for an honest answer, or are you looking for an answer you want to hear </li></ul>Realtime NY 11 | June 6, 2011 | New York Honesty
  8. 8. Defining Empowerment <ul><li>Are your people empowered to make a decision </li></ul><ul><li>Can those in your organization answer questions with confidence </li></ul><ul><li>You hired them - you trust them </li></ul><ul><li>Promoting participation instills confidence </li></ul>Realtime NY 11 | June 6, 2011 | New York Empowerment
  9. 9. Lessons From The Start Up Bus <ul><li>Always encourage collaboration </li></ul><ul><li>Make everyone own customer service </li></ul><ul><li>Use the network both inside and outside of the office </li></ul><ul><li>Embrace “ real time ” communication </li></ul><ul><li>Empower people to make the right decision </li></ul>Realtime NY 11 | June 6, 2011 | New York
  10. 10. Thank You! <ul><li>Twitter - @IceJunkies </li></ul><ul><li>Facebook.com/billbrister </li></ul><ul><li>http://www.billbrister.com </li></ul><ul><li>[email_address] </li></ul>Realtime NY 11 | June 6, 2011 | New York Bill Brister

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