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17
The On-Demand Economy
2015 Mobile Consumer Survey
@ondemandeconomy
www.theondemandeconomy.org
Mobile consumers use apps to make purchases across a variety of
different verticals
5%7%
23%
34%
44%
50%50%52%
56%
58%
79%
Retail /
Shopping
Tickets /
Events
Food
Delivery
Car /
Taxi
Hotel Dining Airlines
Health and
Beauty
Grocery
Delivery
Liquor
Delivery
Handyman /
Cleaning
(n=622)
The majority of users who have purchased through an app have used them for
retail and shopping, ticketing, food delivery, and transportation
% of Mobile App Purchasers that Have Purchased within these Specific Categories
MOBILE COMMERCE

Published in: Technology, Mobile
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