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Published on

15
The On-Demand Economy
2015 Mobile Consumer Survey
@ondemandeconomy
www.theondemandeconomy.org
While almost 50% of users have purchased through an app, adoption of
apps for consumption still lags behind mobile web browser and desktop
MOBILE COMMERCE
% that have purchased through a
computer web browser
% that have purchased through a
smartphone web browser
% that have purchased through a
mobile app that they installed
93% 68% 46%
(n=1,348)(n=1,348) (n=1,348)

Published in: Technology, Mobile
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