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14
The On-Demand Economy
2015 Mobile Consumer Survey
@ondemandeconomy
www.theondemandeconomy.org
Uber has extremely high awareness in LA and CHI; it is least
recognized in MIA and DC
Instacart was slightly better known in SF, while FreshDirect is
more well known in most other markets (BOS, CHI, LA, DC, MIA
and especially NYC)
Seamless / Grubhub have a smaller market presence in SF and
MIA, while the majority of respondents in NYC and DC were
aware of the service
Furthermore, the location of each respondent was another determinant of
awareness levels
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