Advertising for Nonprofits Justin Perkins, Director of Nonprofit Services Copyright ©2008 Care2, Inc. All Rights Reserved....
What is it? <ul><li>A way to help nonprofits and good causes, by extending the reach of their online campaigns to progress...
Goals / Benefits to Progressive Media Partners <ul><li>Engage your readers more </li></ul><ul><li>Grow your base of subscr...
 
 
Key Features <ul><ul><li>User never leaves your site </li></ul></ul><ul><ul><li>Easy to install -  Flash widget, IAB sizes...
Other Key Benefits <ul><li>You are paid for  every  signup to client’s list </li></ul><ul><li>Widest available selection o...
Advertising for Nonprofits Justin Perkins, Director of Nonprofit Services Copyright ©2008 Care2, Inc. All Rights Reserved....
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C2 take action platform

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C2 take action platform

  1. 1. Advertising for Nonprofits Justin Perkins, Director of Nonprofit Services Copyright ©2008 Care2, Inc. All Rights Reserved. 05/07/10 Care2 “Take Action” Platform MC Member Partnership Opportunity
  2. 2. What is it? <ul><li>A way to help nonprofits and good causes, by extending the reach of their online campaigns to progressive sites </li></ul>
  3. 3. Goals / Benefits to Progressive Media Partners <ul><li>Engage your readers more </li></ul><ul><li>Grow your base of subscribers and donors </li></ul><ul><li>Generate revenue </li></ul>
  4. 6. Key Features <ul><ul><li>User never leaves your site </li></ul></ul><ul><ul><li>Easy to install - Flash widget, IAB sizes (e.g. 300x250) </li></ul></ul><ul><ul><li>Won’t slow your pages </li></ul></ul><ul><ul><ul><li>Small 40K file, rest of content comes from Care2 via Akamai edge servers </li></ul></ul></ul><ul><ul><li>You decide which causes to include – e.g. Politics, Human Rights, Environment </li></ul></ul><ul><ul><ul><li>Enables contextual placement on appropriate pages of your site </li></ul></ul></ul><ul><ul><li>You can block individual campaigns </li></ul></ul>
  5. 7. Other Key Benefits <ul><li>You are paid for every signup to client’s list </li></ul><ul><li>Widest available selection of advocacy campaigns </li></ul><ul><ul><li>Boosting participants, signups & revenue </li></ul></ul>
  6. 8. Advertising for Nonprofits Justin Perkins, Director of Nonprofit Services Copyright ©2008 Care2, Inc. All Rights Reserved. 05/07/10 Clinton O’Brien VP, Business Development [email_address] 202-785-7308 (office) 703-447-5162 (mobile)

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