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Our Best Waterfall              Experience Ever                         ...and why it sucked.Ian McFarland, VP Technology,...
The 500 Page PRD          ...a true story.                        lotyloty
Wasted EffortBad Design Decision      Discovery of                      Bad Design Decision             Unvalidated Design
Smithsonian
• Waterfall is great if you know exactly  what you need to build, and get it  exactly right up front. Knowing exactly  wha...
Change             Change• ...it happens.                      null0
Wasted EffortBad Design Decision      Discovery of                      Bad Design Decision             Unvalidated Design
1 Month, 1 YearWhy Waterfall Fails
Kevin Krejci
Development                LaunchWhy Waterfall Fails
Wasted EffortBad Design Decision      Discovery of                      Bad Design Decision             Unvalidated Design
1 Month, 1 YearBad Design Decision      Discovery of                      Bad Design Decision             Why Waterfall Fa...
1 Week, 1 day, 1 minuteBad Design Decision       Discovery of                       Bad Design Decision            Why Ite...
@imf
Ian McFarland, Pivotal Labs
Ian McFarland, Pivotal Labs
Ian McFarland, Pivotal Labs
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Ian McFarland, Pivotal Labs

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Presentation during The Lean Startup SXSW by Ian McFarland, Pivotal Labs.

Published in: Technology

Ian McFarland, Pivotal Labs

  1. 1. Our Best Waterfall Experience Ever ...and why it sucked.Ian McFarland, VP Technology, Pivotal Labs, Inc. ian@pivotallabs.com
  2. 2. The 500 Page PRD ...a true story. lotyloty
  3. 3. Wasted EffortBad Design Decision Discovery of Bad Design Decision Unvalidated Design
  4. 4. Smithsonian
  5. 5. • Waterfall is great if you know exactly what you need to build, and get it exactly right up front. Knowing exactly what to build saves development time.• But even then... Ken Lund
  6. 6. Change Change• ...it happens. null0
  7. 7. Wasted EffortBad Design Decision Discovery of Bad Design Decision Unvalidated Design
  8. 8. 1 Month, 1 YearWhy Waterfall Fails
  9. 9. Kevin Krejci
  10. 10. Development LaunchWhy Waterfall Fails
  11. 11. Wasted EffortBad Design Decision Discovery of Bad Design Decision Unvalidated Design
  12. 12. 1 Month, 1 YearBad Design Decision Discovery of Bad Design Decision Why Waterfall Fails
  13. 13. 1 Week, 1 day, 1 minuteBad Design Decision Discovery of Bad Design Decision Why Iterative Succeeds
  14. 14. @imf

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