Learn all about Klout - what it is, how it works, and how to raise your score. Presented to Heather Lutze's Findability University on August 11, 2014. http://events.constantcontact.com/register/event?llr=pntks4oab&oeidk=a07e9lzdk68e0a8f2bf

1. #getfound
@ginacarr
@terrybrock
Klout
Get the Slides @
GetKlout.com

2. KloutMatters.com
Free Chapters
Win the Book!
#KloutMatters

3. Disclosure
We do not
receive any
compensation
from Klout.

5. Book publishers
won’t look at an
author with a
Klout Scores
under 50. Major
publishers want
authors with
Klout scores of at
least 60.
~Wendy Keller
Literary Agent

7. Social Scoring
Digital Grooming
Influence Marketing

8. WHAT
WHY
HOW

9. Influence Marketing 1.0
Photo Credit ROME, an HBO exclusive

12. Citizen Influencers

13. Influence Marketing 2.0
focuses on
citizen influencers. ~
@ginacarr #getfound
Tweet This:

18. Klout calculates
BILLIONS
of data points across
millions of influencers
every day.

23. Citizen Influencers

24. Curate Content

25. Measure Progress

26. Understand Influence

27. Recommendation:
Shoot for
a Klout Score
above
60.
~ @ginacarr #getfound

30. ABCs of Social
Engagement:
A = Always Be Engaging,
B = Be Consistent, &
C = Connect.
~ @ginacarr #getfound

31. Klout Counts

32. Klout Counts
MOST

33. Klout Counts
RTs
@replies

34. ClickToTweet
WordPress

35. Klout Extension for Google Chrome

37. Klout Counts
Likes
Comments
Wall Posts

40. #WBW & #TBT
bit.ly/elvisstory

41. RaiseMyKloutScore.com

42. The REAL
Secret to
Getting a
High Klout Score?

43. Key to High #KloutScore?
Consistently produce
great content
that people want to share.
~ @terrybrock #getfound

44. ENGAGE!

45. Free Strategy Session
ginacarr.com/strategy-session

46. RaiseMyKloutScore.com

47. Links:
ginacarr.com/strategy-session
KloutMatters.com
TerryBrock.com/resources
RaiseMyKloutScore.com

48. Win the Book!
Tweet:
If you want to raise your
#kloutscore, ask @TerryBrock &
@GinaCarr why #KloutMatters.
#getfound