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www.thecandidate.co.uk 1
www.thecandidate.co.uk 2
www.thecandidate.co.uk 3
According to the Tech Nation Report 2016:
•	 There are currently 1.56m people employed in digital and tech roles in the UK
•	 The digital tech industry turned over £161bn between 2010-2014, growing 32% faster than the rest of the
economy
•	 The digital tech economy in the North specifically, accounts for 283,515 jobs
This report looks into the relocation landscape in the digital industry at the moment, to see if more	
candidates are relocating as a result of sector growth. Through doing this research we have found:
•	 75% of people have never been offered a relocation package, yet 94% said it would make moving for a job
more appealing
•	 Unsurprisingly, 88% of respondents would find moving to a new location more appealing if they were	
offered a promotion
•	 Moving to a city they have always wanted to live in is the biggest incentive to 41% of candidates relocating
for a job, while moving closer to friends/family/partner was next (33%)
•	 48% of respondents would be happy to commute for 40 minutes to a new job, with only 3% saying that they
would commute 1.5 hours
•	 The biggest barrier to relocation for 59% of people was affordability, the next biggest being a partner (49%),
followed by family (39%)
•	 The smallest barrier to relocation was fear, with just 10% of people citing this as a barrier to moving for a job
•	 Over half of those surveyed said in the next three to five years the best location to work in digital and tech
in the UK will be Manchester
www.thecandidate.co.uk 4
www.thecandidate.co.uk 5
The aim of this report, therefore, is to uncover how common	
relocation packages are in 2016, the perks that are usually included
as part of a relocation package, and what a relocation package
could include to entice candidates to move for a job. To find out
this information, we asked:
1.	 How many people have been offered a relocation package as
part of a job deal?	
2.	 What could a relocation package include to make a role more
appealing to a candidate? 	
3.	 Where do candidates actually want to relocate to?	
4.	 What are the biggest barriers to candidates relocating 	
for a job?	
To answer these questions, we commissioned a study to speak
to 500 professionals currently working in the digital tech sector
across the UK about their thoughts on the topic of relocation. We
also sought out the thoughts of people that have relocated for a
job in the past, to find out their motivations for making the move.
Our research produced some interesting findings –
we hope you enjoy reading!
www.thecandidate.co.uk 6
www.thecandidate.co.uk 7
www.thecandidate.co.uk 8
www.thecandidate.co.uk 9
www.thecandidate.co.uk 10
www.thecandidate.co.uk 11
www.thecandidate.co.uk 12
www.thecandidate.co.uk 13
www.thecandidate.co.uk 14
www.thecandidate.co.uk 15
www.thecandidate.co.uk 16
www.thecandidate.co.uk 17
www.thecandidate.co.uk 18
www.thecandidate.co.uk 19

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Relocation Incentives in UK Digital Industry

  • 3. www.thecandidate.co.uk 3 According to the Tech Nation Report 2016: • There are currently 1.56m people employed in digital and tech roles in the UK • The digital tech industry turned over £161bn between 2010-2014, growing 32% faster than the rest of the economy • The digital tech economy in the North specifically, accounts for 283,515 jobs This report looks into the relocation landscape in the digital industry at the moment, to see if more candidates are relocating as a result of sector growth. Through doing this research we have found: • 75% of people have never been offered a relocation package, yet 94% said it would make moving for a job more appealing • Unsurprisingly, 88% of respondents would find moving to a new location more appealing if they were offered a promotion • Moving to a city they have always wanted to live in is the biggest incentive to 41% of candidates relocating for a job, while moving closer to friends/family/partner was next (33%) • 48% of respondents would be happy to commute for 40 minutes to a new job, with only 3% saying that they would commute 1.5 hours • The biggest barrier to relocation for 59% of people was affordability, the next biggest being a partner (49%), followed by family (39%) • The smallest barrier to relocation was fear, with just 10% of people citing this as a barrier to moving for a job • Over half of those surveyed said in the next three to five years the best location to work in digital and tech in the UK will be Manchester
  • 5. www.thecandidate.co.uk 5 The aim of this report, therefore, is to uncover how common relocation packages are in 2016, the perks that are usually included as part of a relocation package, and what a relocation package could include to entice candidates to move for a job. To find out this information, we asked: 1. How many people have been offered a relocation package as part of a job deal? 2. What could a relocation package include to make a role more appealing to a candidate? 3. Where do candidates actually want to relocate to? 4. What are the biggest barriers to candidates relocating for a job? To answer these questions, we commissioned a study to speak to 500 professionals currently working in the digital tech sector across the UK about their thoughts on the topic of relocation. We also sought out the thoughts of people that have relocated for a job in the past, to find out their motivations for making the move. Our research produced some interesting findings – we hope you enjoy reading!