BBAB Action Pres (Internal)

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The British Biscuit Advisory Board's (BBAB's) internal presentation to determine how biscuit organisations and the media can work together to promote the reputation of the UK's biscuit and snacking sector.

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BBAB Action Pres (Internal)

  1. 1. Welcome everyone Today’s presentation: Duration: 45 minutes (approx and including rest break) www.bbab.org.uk
  2. 2. Aim:  How Biscuit Organisations and the Media can Work Together to Promote the Reputation of the UK’s Biscuit and Snacking Sector. <ul><li>More specifically: What can we (The British Biscuit Advisory Board (BBAB)) do in response to recent media activities concerning biscuit safety to highlight our own campaigning – and can we give people the information they need in a fun and engaging, yet proper and official, fashion? </li></ul>www.bbab.org.uk
  3. 3. The media: Here are some examples of some of the recent reports in the media (press/online/TV) concerning biscuit safety. www.bbab.org.uk
  4. 4. What we can learn from these examples: <ul><li>Some people clearly enjoy biscuits </li></ul><ul><li>The public are now also scared of biscuits </li></ul><ul><li>UK seems to have little/no biscuit education </li></ul><ul><li>Problem biscuits are not being taken seriously </li></ul><ul><li>Incidents could harm the biscuit and snacking sector </li></ul><ul><li>Danger is a bigger problem than the public think </li></ul>www.bbab.org.uk
  5. 5. Good practice: Textbook example of responsible biscuit practice by Rocky <ul><li>Exercise: Calculate your biscuit risk using the B.I.T.E tool on the link below: </li></ul><ul><li>http://www.rockybiscuit.co.uk/bite-tool.html </li></ul>www.bbab.org.uk
  6. 6. Interval: <ul><li>Take 5 mins to have a rest break and then come back. </li></ul><ul><li>Please don’t bring any biscuit snacks back into the room. </li></ul><ul><li>You will be tested on what we have learnt already. </li></ul><ul><li>While you’re there try to think of how you personally can help the snacking sector. </li></ul>www.bbab.org.uk
  7. 7. What have we learned if anything? <ul><li>Group discussion led by presenter. </li></ul>www.bbab.org.uk
  8. 8. What next? <ul><li>Our next steps: </li></ul><ul><li>Justify our existence to the public/Government. </li></ul><ul><li>Offer the biscuit eating public our help </li></ul><ul><li>Keep the public up-to-date with BBAB business </li></ul><ul><li>Educate the public on all aspects of snacking safety </li></ul>www.bbab.org.uk
  9. 9. Break out group sessions <ul><li>Here’s a team exercise to help you get under the skin of the BBAB. </li></ul><ul><li>NOTE: There are no wrong answers, only good and bad ones. </li></ul>www.bbab.org.uk
  10. 10. If the BBAB were an animal, what would it be?  www.bbab.org.uk
  11. 11. <ul><li>Good answers: </li></ul><ul><li>Koala </li></ul><ul><li>Rabbit </li></ul><ul><li>King Charles spaniel   </li></ul><ul><li>Bad answers: </li></ul><ul><li>Snake </li></ul><ul><li>Ferret </li></ul><ul><li>Wolf </li></ul>If the BBAB were an animal, what would it be?  www.bbab.org.uk
  12. 12. If the BBAB had a party, what would the entertainment be? www.bbab.org.uk
  13. 13. <ul><li>Good answers: </li></ul><ul><li>Juggler </li></ul><ul><li>Magician </li></ul><ul><li>Mime artist </li></ul><ul><li>  </li></ul><ul><li>Bad answers: </li></ul><ul><li>Fire eater </li></ul><ul><li>Dancing bear </li></ul><ul><li>Contortionist </li></ul>If the BBAB had a party, what would the entertainment be? www.bbab.org.uk
  14. 14. If the BBAB were a movie, what would it be? www.bbab.org.uk
  15. 15. <ul><li>Good answers: </li></ul><ul><li>Oliver </li></ul><ul><li>The Empire Strikes Back </li></ul><ul><li>Chitty Chitty Bang Bang </li></ul><ul><li>  </li></ul><ul><li>Bad answers: </li></ul><ul><li>North Dallas Forty </li></ul><ul><li>Tootsie </li></ul><ul><li>Das boot </li></ul>If the BBAB were a movie, what would it be? www.bbab.org.uk
  16. 16. Thank you for coming – any questions? Visit www.bbab.org.uk for more www.bbab.org.uk

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