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Training Advocacy 2


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Training Advocacy 2

  1. 1. TAI Training Advocacy
  2. 2. AdvocacyAdvocacy
  3. 3. TAI Influence StrategyTAI Influence Strategy Research Advocacy ++
  4. 4. Three Steps to Advocacy 1. Identify your objectives 2. 3. Identify your audience Create a strategy
  5. 5. Step 1: Identifying ObjectivesStep 1: Identifying Objectives  Engage government  Raise awareness  Influence policymakers  Collaborate with NGOs  Educate the public
  6. 6. Sample ObjectivesSample Objectives
  7. 7. Sample ObjectivesSample Objectives
  8. 8. Step 2: Identify your AudienceStep 2: Identify your Audience The general public Policymakers Government officials Other NGOs Academics Professionals: lawyers, judges, teachers
  9. 9. Levels of AdvocacyLevels of Advocacy Local level capacity building National law and policy change
  10. 10. Step 3: Create a StrategyStep 3: Create a Strategy  Education programs  Lobby government  Engage the media
  11. 11. Strategies: Government DialogueStrategies: Government Dialogue CSO-Industry working group Creating Partnerships CSO-Government- Business groups CSO-Government projects NGO-Government lobbying of parliament
  12. 12. Strategies: TAI ProductsStrategies: TAI Products
  13. 13. Challenges and Opportunities Global FOI cascade Funding Communications Global good governance awareness Making change on the ground CSO capacity building Growing access movement Donor support for demand-side capacity building
  14. 14. Planning for AdvocacyPlanning for Advocacy Conduct stakeholder analysis Set priorities Identify opportunities Develop a communications strategy Build alliances Create policy intervention strategies Mobilize resources