research advertising arf marketing advertising research foundation advertising research the arf market research marketing research ads ad brand brands consumers consumer insights re:think metrics profit media ad effectiveness consumer behavior measurements am6 am conference am6.0 am social print multicultural insights effectiveness engagement social media youth roi adweek nielsen subject matter experts neuro smes research standards neurostandards brain advertising research standards standards study design sme marketing and advertising measure risk platform cross media cross twitter facebook campaign listening privacy heddy demaria the nielsen company measurement measurement science mainak mazumdar research impact branding kevin bowen david f poltrack analytical david poltrack culture anthropologically traditional advertising creative meaning transfer model volvo mit grant mccracken chief culture officer publications aging dvd census states internet data dissemination census 2010 cd data advertsing research foundation navigator observe cellphone change interpreter observer business cell measurer colgate yahoo labs duncan watts statistical modeling causation yahoo! labs correlation effective advertising randomized experiments david reiley john wanamaker coca-cola company joe tripodi joe tripodi operating dexterity customer go glocal global ceo study stan sthanunathan coca-cola marketing strategy customer relationships business growth creative leadership creative media geoffrey precourt warc gold standard douglas west university of london revenue models jar journal of advertising research reality augmented community audience mix market mix model mix modeling urban audio involvement spending america technology hispanic tracking children buying video selling asian diversity teen mobile teenager journalism mmm return linkedin best practices tips 2008 president presidential targeting 360 media communications 360 media marketing
See more