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A pitch we made to Telstra, Australia in 2006.
This proposal was for a joint venture with the search arm of Telstra called Sensis. Our plan was to get a deal with them so we could deploy a Texxi system to Australian cities and share the revenues with them. The revenues would not just be SMS, but from moving people also. We also had ongoing projects to introduce Texxi on smartphones. This was a missed opportunity for Telstra, but to be fair, few people in the mobile business understood how powerful "Social" would be.