GAMES MARKET 2015    TECHNOLGY, CONCEPTS, VISION. BY TEUT WEIDEMANN: TEUT986@GMAIL.COMSonntag, 23. Januar 2011
WoW    PC     Console             Market 2008                                                       1 $Billion            ...
Threat? Danger?Sonntag, 23. Januar 2011
DANGER: TRADE IN GAMES    PRICE VS. SALES VS. USED GAMES LOWERS DEMAND IN NEW RELEASESSonntag, 23. Januar 2011
FREE TO PLAY: WHY PAY FOR RETAIL?    F2P GAMES GROWTH 350% PER YEARSonntag, 23. Januar 2011
NEXT GEN CONSOLE CYCLE PEAK REACHED    NEW CONSOLES 2012?Sonntag, 23. Januar 2011
Chances!        New Markets!Sonntag, 23. Januar 2011
NEW DISTRIBUTION PLATFORMS    „SMALLER“ GAMES FIND NEW MARKETSSonntag, 23. Januar 2011
ONLINE PUBLISHING: F2P & BROWSER GAMES    GO WORLDWIDE WITHOUT LEAVING YOUR OFFICESonntag, 23. Januar 2011
Vision: Hardware 2015                    This is not Science FictionSonntag, 23. Januar 2011
NETBOOKS WITH 3D    3D, ALWAYS ON, TOUCH SCREEN, CAMERA, UNDER $300Sonntag, 23. Januar 2011
MICROBOOKS    3D EVEN HERE, ALWAYS ON, OFFICE IN YOUR POCKETSonntag, 23. Januar 2011
PICO PROJECTORS IN HD    MOVIE SCREENS ON THE GOSonntag, 23. Januar 2011
PICO PROJECTORS IN MOBILE DEVICES    DEATH OF TFT SCREENS? AUGMENTED REALITY, VIRTUAL INFORMATION IN THE REAL WORLDSonntag...
ULTIMATE SMARTPHONES    ALWAYS ON, APPSTORES, PICO PROJECTOR, CAMERAS, 3D, GAMES!Sonntag, 23. Januar 2011
INTERFACES    TOUCH, GESTURES, EVERYWHERESonntag, 23. Januar 2011
OLED - CHANGING LIGHT AND VISION    ANYONE READY FOR THIS?Sonntag, 23. Januar 2011
Vision: Consoles 2015                  Moving aheadSonntag, 23. Januar 2011
GRAPHICS: PHOTOREALISTIC    FACE LIBS, ACTING LIBS, MOTION LIBS, TERRAIN FROM DIGITAL EARTH DATASonntag, 23. Januar 2011
ALWAYS ON!    DIGITAL DOWNLOADS, GAMES, MOVIES, MUSIC, TV RECORDER, SOCIAL NETWORKS, VOIPSonntag, 23. Januar 2011
Online                  Playing the WorldSonntag, 23. Januar 2011
LIVE STREAMING: GAMES, MOVIES, MMO‘S    HD FOR EVERYONE, MASSIVE ONLINE FOR EVERONE, FULL DYNAMIC WORLDS, NO PIRACYSonntag...
BROWSER GAMES LOOK LIKE RETAIL    NO INSTALLATION, WIDER USER BASE, LOWER SYSTEM SPECS, EASIER PUBLISHINGSonntag, 23. Janu...
Business Models                  Broadening Access. Opening the WorldSonntag, 23. Januar 2011
Free to Play             - AAA quality in all genres             - Worldwide reach             - Less „publisher“ hassle  ...
Streaming             - „Crysis“ quality on all PC‘s             - Subscription: Libary access             - Longer „shelf...
Online Stores             - Instant Access             - Automatic reach to device             - Easy payment             ...
Advertising             New Methods:             •Old Ads no longer work             •They want INTO the world            ...
Distribution             Moving away from Retail             Wider price range ($1-$99)             Better games range    ...
Conclusions           Prepare for a larger market   Everyone plays           Multiple Devices              Each with uniqu...
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Games market 2015

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A talk from 2009 from Quo Vadis I did about the future games & entertainment market in 2015.

Some things are already here!

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Games market 2015

  1. 1. GAMES MARKET 2015 TECHNOLGY, CONCEPTS, VISION. BY TEUT WEIDEMANN: TEUT986@GMAIL.COMSonntag, 23. Januar 2011
  2. 2. WoW PC Console Market 2008 1 $Billion Console domination 17 $Billion Data without F2P Online! 68 $BillionSonntag, 23. Januar 2011
  3. 3. Threat? Danger?Sonntag, 23. Januar 2011
  4. 4. DANGER: TRADE IN GAMES PRICE VS. SALES VS. USED GAMES LOWERS DEMAND IN NEW RELEASESSonntag, 23. Januar 2011
  5. 5. FREE TO PLAY: WHY PAY FOR RETAIL? F2P GAMES GROWTH 350% PER YEARSonntag, 23. Januar 2011
  6. 6. NEXT GEN CONSOLE CYCLE PEAK REACHED NEW CONSOLES 2012?Sonntag, 23. Januar 2011
  7. 7. Chances! New Markets!Sonntag, 23. Januar 2011
  8. 8. NEW DISTRIBUTION PLATFORMS „SMALLER“ GAMES FIND NEW MARKETSSonntag, 23. Januar 2011
  9. 9. ONLINE PUBLISHING: F2P & BROWSER GAMES GO WORLDWIDE WITHOUT LEAVING YOUR OFFICESonntag, 23. Januar 2011
  10. 10. Vision: Hardware 2015 This is not Science FictionSonntag, 23. Januar 2011
  11. 11. NETBOOKS WITH 3D 3D, ALWAYS ON, TOUCH SCREEN, CAMERA, UNDER $300Sonntag, 23. Januar 2011
  12. 12. MICROBOOKS 3D EVEN HERE, ALWAYS ON, OFFICE IN YOUR POCKETSonntag, 23. Januar 2011
  13. 13. PICO PROJECTORS IN HD MOVIE SCREENS ON THE GOSonntag, 23. Januar 2011
  14. 14. PICO PROJECTORS IN MOBILE DEVICES DEATH OF TFT SCREENS? AUGMENTED REALITY, VIRTUAL INFORMATION IN THE REAL WORLDSonntag, 23. Januar 2011
  15. 15. ULTIMATE SMARTPHONES ALWAYS ON, APPSTORES, PICO PROJECTOR, CAMERAS, 3D, GAMES!Sonntag, 23. Januar 2011
  16. 16. INTERFACES TOUCH, GESTURES, EVERYWHERESonntag, 23. Januar 2011
  17. 17. OLED - CHANGING LIGHT AND VISION ANYONE READY FOR THIS?Sonntag, 23. Januar 2011
  18. 18. Vision: Consoles 2015 Moving aheadSonntag, 23. Januar 2011
  19. 19. GRAPHICS: PHOTOREALISTIC FACE LIBS, ACTING LIBS, MOTION LIBS, TERRAIN FROM DIGITAL EARTH DATASonntag, 23. Januar 2011
  20. 20. ALWAYS ON! DIGITAL DOWNLOADS, GAMES, MOVIES, MUSIC, TV RECORDER, SOCIAL NETWORKS, VOIPSonntag, 23. Januar 2011
  21. 21. Online Playing the WorldSonntag, 23. Januar 2011
  22. 22. LIVE STREAMING: GAMES, MOVIES, MMO‘S HD FOR EVERYONE, MASSIVE ONLINE FOR EVERONE, FULL DYNAMIC WORLDS, NO PIRACYSonntag, 23. Januar 2011
  23. 23. BROWSER GAMES LOOK LIKE RETAIL NO INSTALLATION, WIDER USER BASE, LOWER SYSTEM SPECS, EASIER PUBLISHINGSonntag, 23. Januar 2011
  24. 24. Business Models Broadening Access. Opening the WorldSonntag, 23. Januar 2011
  25. 25. Free to Play - AAA quality in all genres - Worldwide reach - Less „publisher“ hassle - No piracy - Honest business model - Lowest System Spec (BG)Sonntag, 23. Januar 2011
  26. 26. Streaming - „Crysis“ quality on all PC‘s - Subscription: Libary access - Longer „shelf“ life - Worldwide reach - No piracy - Social Gaming built in - Works on PC, TV, ConsoleSonntag, 23. Januar 2011
  27. 27. Online Stores - Instant Access - Automatic reach to device - Easy payment - Easy installation App Store (Mobile) * Live Marketplace (Console) * Steam (PC) * Amazon (PC) * etc.Sonntag, 23. Januar 2011
  28. 28. Advertising New Methods: •Old Ads no longer work •They want INTO the world •But Coke in WoW? •Methods: See AsiaSonntag, 23. Januar 2011
  29. 29. Distribution Moving away from Retail Wider price range ($1-$99) Better games range Means wider audience Less piracy More business - Better gamesSonntag, 23. Januar 2011
  30. 30. Conclusions Prepare for a larger market Everyone plays Multiple Devices Each with unique challenges Wider target audience Each needs custom care Play everywhere, online Learn from social networks Direct market access Viral Marketing is keySonntag, 23. Januar 2011

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