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Stop searching for your passion -- Create it instead (Fly Female Founders Feb 2020)

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(Presented at the Fly Female Founders Breakfast, Feb 13, 2020 in NYC)

The cultural imperative to "follow your passion" sounds like a good idea, right? Turns out, it’s lousy advice. The notion that we must be 100% clear on our passion before we start a career, build a business, or launch anything, is not inspiring; it’s paralyzing.

In one of the most viewed TEDx talks with more than 5.5 million views, Stop Searching For Your Passion, award-winning writer, speaker, and brand advisor Terri Trespicio took to task this ubiquitous advice. Drawing on the worlds of leadership, entrepreneurship, art, and comedy, Terri picks up where the talk leaves off, and will show us how to tap our creative genius to craft a business and brand — and life! — that matter.

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Stop searching for your passion -- Create it instead (Fly Female Founders Feb 2020)

  1. 1. Photo by Katerina Kerdi on Unsplash Create it instead. Stop searching for your passion. Fly Female Founders Breakfast | Feb 2020 Terri Trespicio Copyright © 2020 Terri Trespicio All rights reserved.
  2. 2. A few years ago, I delivered a TEDx talk. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  3. 3. Copyright © 2019 Terri Trespicio All rights reserved. “Stop Searching for Your Passion” ~ 5MM views Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  4. 4. Photo by Banter Snaps on Unsplash Copyright © 2020 Terri Trespicio All rights reserved.
  5. 5. I wanted to be a writer. I had no idea how. I always loved words. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  6. 6. I wanted to be a writer. I had no idea how. I wanted to be a writer.
  7. 7. I wanted to be a writer. I had no idea how. But I was riddled with self doubt. Copyright © 2020 Terri Trespicio All rights reserved.
  8. 8. I wanted to be a writer. I had no idea how. I assumed there was one “right” way to do it. Copyright © 2020 Terri Trespicio All rights reserved.
  9. 9. I’ve spent my career crafting ideas in and for media. Copyright © 2020 Terri Trespicio All rights reserved.
  10. 10. Today, I change the way people think about, talk about & communicate what they do. Copyright © 2020 Terri Trespicio All rights reserved.
  11. 11. Passion is a tricky topic. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  12. 12. The idea of a singular stand-out passion is a myth. A cultural myth. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  13. 13. It’s not even a 
 pre-requisite. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  14. 14. Barbara Corcoran is the biggest name in the brokerage business. She does not, and never has, had a passion for real estate. (Her words!) Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  15. 15. Passion is not a goal or the trophy; it’s the energy you bring to the needs you meet. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  16. 16. Photo by Ben Hershey on Unsplash Copyright © 2020 Terri Trespicio All rights reserved. TerriSentMe.com
  17. 17. I’d never caught a football in my life.
 Mainly because no one had ever thrown me one. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  18. 18. Copyright © 2020 Terri Trespicio All rights reserved.
  19. 19. Passion has a twin sister: Inspiration. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  20. 20. They will haunt your dreams. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  21. 21. “What inspires you?” You won’t like my answer.
 Because I often don’t feel like doing anything. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  22. 22. You can be inspired by the work, even if you aren’t inspired to do it. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  23. 23. We think it works like this. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  24. 24. Muse visits. TerriSentMe.com
  25. 25. Inspiration flips on. TerriSentMe.com
  26. 26. Float on fairy wings. TerriSentMe.com
  27. 27. Nope. You just end up waiting. Wondering. And doubting. TerriSentMe.com
  28. 28. • We get precious • We get myopic • Fear of risk • Fear of making a mistake • We compare and resist How a fixed idea about “passion” holds us back: Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  29. 29. Meaning Value Connection Enjoyment Fulfillment What do we want? Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  30. 30. What we want is a life that matters. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  31. 31. What’s the one thing people say when I ask them what they want to do? Help people. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  32. 32. TerriSentMe.com
  33. 33. • The “need” for more information • The “need” for better credentials • Not ready • Not my job • No one asked • Being busy • Other people We hide behind… Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  34. 34. The search for passion is just another way of hiding. I’ll just wait here until what I’m supposed to do is abundantly clear.
  35. 35. “If you persist in hiding, you will be unable to do the generous work you want to do.” —Seth Godin Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  36. 36. Your work isn’t responsible for your passion. You are. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  37. 37. “You are not your resume. You are your work.” –Seth Godin Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  38. 38. Don’t worry about taking notes! Copyright © 2020 Terri Trespicio All rights reserved.
  39. 39. Want the slides + a reading and resource list? Text “TerriT” to 44222 TODAY! Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  40. 40. territ 1. Text “territ” to 44222
 
 2. Reply to text with email
 3. Check your email and confirm. 44222 Copyright © 2020 Terri Trespicio All rights reserved.
  41. 41. Why does this matter now? Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  42. 42. the connection economy We’re living in Copyright © 2020 Terri Trespicio All rights reserved.
  43. 43. “The value we create is directly related to how much valuable information we can produce, how much trust we can earn, and Seth Godin, The Icarus Deception how often we innovate.” Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  44. 44. Creativity is not: A rare gift A static trait Someone else’s job Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  45. 45. “The ability to transcend traditional ideas, rules, patterns, relationships, or the like, and to create meaningful new ideas, forms, methods, interpretations.” Creativity is… Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  46. 46. Creativity is: Inherent A skill A habit The only path to individual contribution Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  47. 47. —Brene Brown “There’s no such thing as creative people and non-creative people. 
 There are only people who use their creativity and people who don’t.” Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  48. 48. Art is your job. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  49. 49. There’s a dangerous myth about creativity. And it’s that it happens alone. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  50. 50. Art is not the work of a lone genius. And it doesn’t happen in a vacuum. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  51. 51. Instead of genius, “scenius.” (Brian Eno’s word) Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  52. 52. “Great ideas are often birthed by a group of creative individuals… an ‘ecology of talent.’ ” scenius —Austin Kleon, “Show Your Work” Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  53. 53. It’s not about “scary talent.” It’s about how you contribute. scenius Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  54. 54. What’s keeping you from creating & sharing
 your best stuff? Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  55. 55. •Come up with ideas •Meet and discuss •Offer feedback How we do it now Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  56. 56. Photo by Headway on Unsplash
  57. 57. Typical feedback goes something like this… Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  58. 58. BUT “This is ok… “It would be better if…” SO “Please fix it thank you bye.” Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  59. 59. This is a shit sandwich. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  60. 60. Our traditional approach to feedback is flawed. Fact: Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  61. 61. TerriSentMe.com
  62. 62. Instead of “what is the best way to give feedback?” “What is the right way, the best way, to help people thrive and excel?” Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  63. 63. “Getting attention to our strengths from others catalyzes learning, whereas attention to our weaknesses smothers it.” Buckingham & Goodall, The Feedback Fallacy,” HBR, March-April 2019 Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  64. 64. “People don’t need feedback. They need attention to what they do Buckingham & Goodall best.” Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  65. 65. There are a few challenges. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  66. 66. Your brain has a negativity bias (so negative thoughts stick more). Rick Hanson, Hardwiring Happiness Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  67. 67. You’ve been taught to believe criticism is “good” for you. Copyright © 2020 Terri Trespicio All rights reserved.
  68. 68. You’ve been taught to compete with instead cultivate creative work. Copyright © 2020 Terri Trespicio All rights reserved.
  69. 69. Criticism shuts down your creativity. Copyright © 2020 Terri Trespicio All rights reserved. TerriSentMe.com
  70. 70. more powerful than negative attention in creating high performance on a team. “ “Positive attention is Buckingham & Goodall 30x Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  71. 71. “Sure, Bob, I’d love to hear your feedback.” Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  72. 72. Photo by Yerlin Matu on Unsplash Copyright © 2020 Terri Trespicio All rights reserved.
  73. 73. Excellence is idiosyncratic. Buckingham & Goodall, “The Feedback Fallacy” Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  74. 74. “Each person’s version of it is uniquely shaped and is Buckingham & Goodall, “The Feedback Fallacy” an expression of that person’s individuality.” Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  75. 75. There is no one straight path to excellence. There’s only yours. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  76. 76. Copyright © 2020 Terri Trespicio All rights reserved.
  77. 77. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  78. 78. So how do we get there? Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  79. 79. …to falling in love with the work Shift from Searching for passion… Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  80. 80. …to watching for what works Shift from Studying failure Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  81. 81. …to highlighting brilliance Shift from Pointing out mistakes Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  82. 82. When you train yourself to see the genius in others’ work, you’ll start to see it in your own. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  83. 83. There is a time and place for productive criticism. But it’s not when you’re in creation mode or cultivating excellence. Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  84. 84. Picture it: Copyright © 2020 Terri Trespicio All rights reserved.TerriSentMe.com
  85. 85. It doesn’t just shift your approach to work. It can change the way you see everything. Copyright © 2020 Terri Trespicio All rights reserved. terrisentme.com
  86. 86. The prompt Copyright © 2020 Terri Trespicio All rights reserved. terrisentme.com A moment you realized the rules didn’t, 
 or never did, apply.
  87. 87. THE RULES FOR FEEDBACK • Focus on the work • Respond to what’s working • Be specific • Do not judge, fix, or criticize • Never disclaim your work • Keep attention on the work (not you or the speaker) terrisentme.com Copyright © 2020 Terri Trespicio All rights reserved.
  88. 88. Copyright © 2020 Terri Trespicio All rights reserv TerriSentMe.com
  89. 89. Join me for THE INTENSIVE April 30 - May 3 Austin, TX Copyright © 2020 Terri Trespicio All rights reserved. TerriSentMe.com
  90. 90. Get all slides, resources + my free guide “5 Ways to Unlock Your Creative Genius” Copyright © 2020 Terri Trespicio All rights reserved. TerriSentMe.com
  91. 91. Text “TerriT” to 44222 Copyright © 2017 Terri Trespicio All rights reserved.Copyright © 2020 Terri Trespicio All rights reserved.
  92. 92. territ 1. Text “territ” to 44222
 
 2. Reply to text with email
 3. Check your email and confirm. 44222 Copyright © 2020 Terri Trespicio All rights reserved.
  93. 93. Text “TerriT” to 44222 Copyright © 2017 Terri Trespicio All rights reserved.Copyright © 2020 Terri Trespicio All rights reserved.

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