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Telefónica Global
Millennial Survey:
Section 5_
…And Education Is Also
a Major Concern
telefonica.com/millennial
s
2
Methodology
Region /Country Sample size MOE
US United States 1,000 ± 3.1
Western
Europe
Spain 500 ± 4.4
UK 501 ± 4.4
Ger...
3
Many are dissatisfied with the education system, particularly in
Latin America
10 11
20
29 30
37
44
47
32
15 11 10
Unite...
Latin America
4
Western Europe and Latin America cite quality as biggest issues,
while United States is more focused on af...
5
When it comes to improving access to education, technology is part
of the solution
35
36
29
65
64
71
United States
Weste...
6
Millennials believe studying healthcare, STEM fields, and business is
important in order to ensure future success
United...
Telefonica 2014 Global Millennial Survey Section 5 - Education Concerns
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Telefonica 2014 Global Millennial Survey Section 5 - Education Concerns

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In 2013, Telefónica carried out the largest ever survey of Millennials, creating a new understanding of the beliefs and motivations of the Millennials generation. In 2014, the survey was updated exploring the opinions of 6,702 Millennials, aged 18-30 across 18 countries in three regions.

This year’s survey found that today’s 18-30 year-olds are largely satisfied with their lives and decidedly optimistic about their prospects for the future.

Millennials are a driven, motivated group, but concern about the quality, access and type of education remains very important to them. Here, we begin to learn why.

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Telefonica 2014 Global Millennial Survey Section 5 - Education Concerns

  1. 1. Telefónica Global Millennial Survey: Section 5_ …And Education Is Also a Major Concern telefonica.com/millennial s
  2. 2. 2 Methodology Region /Country Sample size MOE US United States 1,000 ± 3.1 Western Europe Spain 500 ± 4.4 UK 501 ± 4.4 Germany 500 ± 4.4 Latin America Mexico 501 ± 4.4 Brazil 500 ± 4.4 Argentina 500 ± 4.4 Chile 500 ± 4.4 Peru 300 ± 5.7 Venezuela 250 ± 6.2 Colombia 300 ± 5.7 Ecuador 300 ± 5.7 Uruguay 300 ± 5.7 Panama 150 ± 8.0 Costa Rica 150 ± 8.0 Nicaragua 150 ± 8.0 Guatemala 150 ± 8.0 El Salvador 150 ± 8.0 TOTAL 6,702 ± 1.2 Telefónica commissioned 6,702 quantitative interviews among Millennials, aged 18-30, across 18 countries in three regions. Penn Schoen Berland conducted research from 23 June – 4 August 2014 via online survey and central recruit to online survey. Country sample sizes are weighted to gender, age, and the percent of the population in each country with access to the internet. The US Hispanic and US Non-Hispanic populations are weighted to census. Please note, questions in which answer choices are mutually exclusive and all answer choices are displayed, percentages may not add up to exactly 100% due to rounding. All of the results, unless otherwise indicated, are shown in percentages. In some instances, select answers are shown. Exact sample composition is not identical wave over wave and demographics can vary. Trend may be somewhat affected by these variations. Region Sample size MOE United States 1,000 ± 3.1 Region Sample size MO E Latin America 4,201 ± 1.5 Region Sample size MOE Western Europe 1,501 ± 2.5
  3. 3. 3 Many are dissatisfied with the education system, particularly in Latin America 10 11 20 29 30 37 44 47 32 15 11 10 United States Western Europe Latin America Not at all satisfied Not very satisfied Somewhat satisfied Very satisfied 39 41 57 57 52 67 % Saying government should focus on improving Education System United States Western Europe Latin America Satisfaction With Education System Infrastructure Improvement *Select answers shown
  4. 4. Latin America 4 Western Europe and Latin America cite quality as biggest issues, while United States is more focused on affordability Affordability Quality of teachers Quality of curriculum 66 53 52 United States Quality of curriculum Quality of teachers Access for all 60 52 44 Western Europe Quality of teachers Quality of curriculum Access to technology 69 64 61 Elements of Education System Needing Improvement *Select answers shown
  5. 5. 5 When it comes to improving access to education, technology is part of the solution 35 36 29 65 64 71 United States Western Europe Latin America A select few All “Technology has expanded access to education for…”
  6. 6. 6 Millennials believe studying healthcare, STEM fields, and business is important in order to ensure future success United States Western Europe Latin America Healthcare / Medicine 17 10 9 Computer Science & Programming 16 14 14 Business 14 10 10 Engineering 8 9 18 Communications 6 6 5 Mathematics 5 5 4 Biology/Chemistry 5 5 3 Economics 3 7 8 Foreign Languages 3 11 14 Literature 3 2 1 History 2 2 1 Vocational training i.e. plumbing, electrician, etc. 2 5 2 Physics 1 1 1 Other 15 14 9

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