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  Amity Startup Workshop : 30 May 09 Ashish Banerjee Chief Software Technologist Sun Microsystems India P. Ltd.
Agenda <ul><li>2 Minutes on Sun Brands & Vision
Some of my Startup Learnings
Differentiate Invention & Innovation
Tech Consulting:  </li><ul><li>Process, Tools & Practices </li></ul><li>Startups need Leverage  </li></ul>
Open Storage JavaFX Sun Drives Community Innovation Globally
Sun's Vision Essential Technology for the  Network
Guided By A Singular Vision The Network Is The Computer.
Industry-Leading Customers Open-source is powering the Web Enterprise 2.0 Telecommunications On Demand, SaaS, Hosting Web ...
Some Learnings <ul><li>Recession is Good Time for Startups </li><ul><li>Boom is bad for startups health (Cash Out!) </li><...
Contracts are must should be enforceable
DO NOT Blindly follow or swallow “professional advice” </li></ul><li>Go Open Source & Build Brand
Get Creative with Funding (no-VC approach)  </li></ul>
Fine-tune Your Attitude <ul><li>Its OK to Fail, its part of the learning process
Align your family with your dream
First take care of your personal finances
There are NO Failures ONLY Feedbacks </li><ul><li>NLP (Neuro Linguistic Programming) </li></ul><li>Start from your core co...
Build a Lagan Team! </li></ul>
Some Trends  <ul><li>Slowdown has warmed corporates to Sun's Open Source Software and Solutions built upon them.
Omnipresence of MySQL : telecom, BFSI, eGov
Open Source Solutions </li><ul><li>BI/DW (Pentaho), Ofbiz, SugarCRM </li></ul><li>Social Networking: Open Social, OAuth, O...
Cloud Computing: Public, Private, Hybrid </li></ul>
Process <ul><li>Old Way: Formal </li><ul><li>Formal Suits : Highly paid by the hour
Face to Face
Long process cycle: </li><ul><li>Proposal, Screening, Evaluation, Feasibility...
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Amity Innovation Incubator Workshop 30 May 09

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Addressed to Startup and innovators on how to leverage Open Source and Cloud Computing to escape the VC Trap.

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Amity Innovation Incubator Workshop 30 May 09

  1. 1. Amity Startup Workshop : 30 May 09 Ashish Banerjee Chief Software Technologist Sun Microsystems India P. Ltd.
  2. 2. Agenda <ul><li>2 Minutes on Sun Brands & Vision
  3. 3. Some of my Startup Learnings
  4. 4. Differentiate Invention & Innovation
  5. 5. Tech Consulting: </li><ul><li>Process, Tools & Practices </li></ul><li>Startups need Leverage </li></ul>
  6. 6. Open Storage JavaFX Sun Drives Community Innovation Globally
  7. 7. Sun's Vision Essential Technology for the Network
  8. 8. Guided By A Singular Vision The Network Is The Computer.
  9. 9. Industry-Leading Customers Open-source is powering the Web Enterprise 2.0 Telecommunications On Demand, SaaS, Hosting Web 2.0 OEM / ISV's
  10. 10.
  11. 11. Some Learnings <ul><li>Recession is Good Time for Startups </li><ul><li>Boom is bad for startups health (Cash Out!) </li></ul><li>Cover yourself with Legal processes </li><ul><li>Be-aware of laws, patents and licenses
  12. 12. Contracts are must should be enforceable
  13. 13. DO NOT Blindly follow or swallow “professional advice” </li></ul><li>Go Open Source & Build Brand
  14. 14. Get Creative with Funding (no-VC approach) </li></ul>
  15. 15. Fine-tune Your Attitude <ul><li>Its OK to Fail, its part of the learning process
  16. 16. Align your family with your dream
  17. 17. First take care of your personal finances
  18. 18. There are NO Failures ONLY Feedbacks </li><ul><li>NLP (Neuro Linguistic Programming) </li></ul><li>Start from your core competence
  19. 19. Build a Lagan Team! </li></ul>
  20. 20. Some Trends <ul><li>Slowdown has warmed corporates to Sun's Open Source Software and Solutions built upon them.
  21. 21. Omnipresence of MySQL : telecom, BFSI, eGov
  22. 22. Open Source Solutions </li><ul><li>BI/DW (Pentaho), Ofbiz, SugarCRM </li></ul><li>Social Networking: Open Social, OAuth, Open Id
  23. 23. Cloud Computing: Public, Private, Hybrid </li></ul>
  24. 24.
  25. 25. Process <ul><li>Old Way: Formal </li><ul><li>Formal Suits : Highly paid by the hour
  26. 26. Face to Face
  27. 27. Long process cycle: </li><ul><li>Proposal, Screening, Evaluation, Feasibility...
  28. 28. Takes ages as we had all the time till eternity </li></ul></ul><li>New Age: Informal </li><ul><li>Business At The Speed Of Thought : Gates
  29. 29. Screw It Just Do It: Branson
  30. 30. Virtual Communities: http://sta.rtup.biz/
  31. 31. Just in Time Help, Mentoring (TIE) </li></ul></ul>
  32. 32. Tools <ul><li>Internet : The Power of Collective </li><ul><li>Google, ocw.mit.edu, standard bodies </li></ul><li>Online sites and specialized community
  33. 33. Online legal and patent help
  34. 34. Leverage STEP and Virtual Incubation
  35. 35. Bestpractice , Benchmarks </li><ul><li>Both for Tech and Management Models </li></ul><li>Protection through: </li><ul><li>NDA, Defensive Patents, License, Copyrights </li></ul></ul>
  36. 36. Practice <ul><li>Do not buy a shirt from a shirtless man!
  37. 37. First ensure that you are not giving away your edge.
  38. 38. Weigh the cost of getting it wrong </li><ul><li>Can I experiment or do a PoC, rather than ask </li></ul><li>Go for reputation </li><ul><li>TIE, DST, IIT,Amity Innovation Incubator </li></ul><li>Leverage the community networks
  39. 39. Go Open Source : Drug Discovery to OS </li></ul>
  40. 40.
  41. 41. Water is Free : We Still Buy it ! Free Water Purification Distribution Packaging QA BRANDING
  42. 42. MySQL : Free at Core : U Pay4Value Open-source server with pluggable APIs Monitoring Enterprise manager Query analysis Hot fixes Service packs Best practices rules Knowledge base 24x7 support Load balancer
  43. 43. Overview of MySQL <ul><li>12 million product installations
  44. 44. 70,000 downloads each day
  45. 45. Part of the open source L/W/SAMP stack
  46. 46. Reduces Database TCO by 90%
  47. 47. MySQL Enterprise is our Commercial Offering
  48. 48. Database of the Year 2008
  49. 49. USP: Plugable Storage Engine </li></ul>
  50. 50.
  51. 51. Sun Open Source Stack
  52. 52. What’s free? What do you pay for?
  53. 53.
  54. 54. Cloud Computing Layers
  55. 55. Types of Clouds
  56. 56. Sun Breadth of Cloud Computing
  57. 57. Leverage Sun Startup Program <ul><li>Sun Startup Essential Program </li><ul><li>http://in.sun.com/startupessentials/ </li></ul></ul>
  58. 58. Thank You! [email_address]

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