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“People are the most important asset of any organization.” Even though we hear that a lot, leaders and managers actually spend very little time focusing on the people side of testing. The skills and makeup of a test team are important and must be managed and cultivated properly. Individuals are very different and will react differently to various situations. Lloyd Roden describes the “tester’s style analysis questionnaire” and four types of testers—the pragmatist, the facilitator, the analyst, and the pioneer. When we recognize and acknowledge individual differences, we can use the individual’s strengths rather than dwell on the weaknesses. Lloyd examines how conflicts arise and how this style analysis questionnaire can help defuse conflicts to bring out the best in teams. Recruiting can be difficult, too. How do we recognize good testers during interviews? Once again, the style analysis can help. Lloyd provides Seven Top Tips for motivating your team to become more productive. Join Lloyd and take back ideas to help you assemble your most effective team.