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GITAM INSTITUTE OF MANAGEMENT
GROUP MEMBERS
NEEHARIKA D
MONICA V

TARESH
HARVANSH

GAUTHAM
REDDY

PADMASHREE

SHIVANI
THAKUR

RESHMA
SHAIK

ANNAPURNA

R...
GENERAL ELECTRICS
HISTORY OF GE
Some very famous innovations

GE bio-fuel

Hi- definition CT
scan

Compact ECG
device

Contactless
transmission of
electri...
Process enterprise in GE

Growth Leaders

Innovation
Great Technology –
lean 6 sigma
Difference between the leadership styles of Jack Welch
and Jeffery Immelt
Products of GE
Change before you have to

Transition from manufacturing to
services expansion of NBC division
ECOMAGINATION
Revolutionizing the way
we interact with the
customer

Expanding product
portfolio by technical and
commerci...
CECOR
The 4 commitments
Double
investments in
clean R and D

Reduced
greenhouse
gas emission

Increase
revenues from
ecomaginati...
HISTORY
* The Philips Company was founded in 1891 by Gerard
Philips.

* The company started the production of carbon

lamp...
ABOUT THE MARKET


Operates in Healthcare, Lighting and Consumer Lifestyle segment



Healthcare -

people focused healt...

















HISTORY
 1873 First steps taken toward creation of Toshiba.
 1891 Growth , disaster and reconstruction.
 1932 integrate...
CREATIVE GROWTH AND INNOVATIONS

Creatively Seeking Value Creation
• Pursuing Productivity Improvement
Developing Diverse,...
Products & Services
Social
Infrastructure

Elevators &
Escalators

Television

Power
Systems

Laptops
Home
Application

Ai...
Commitments

Commitment to
People.

Commitment to the
Future.
Comparative study of all the
3 companies
CEO’S
GENRAL MOTORS

PHILLPS

TOSHIBA

Jeffery R. Immelt

Frans van Houten

Hisao Tanaka
no of employees

305,000
(2012)

233,700
(2012)

2,06,08
Revenues

US$
147.359 billion

€24.78 billion
(2012)

¥6.204 trillion
(2012)[2]
Leadership Style
people oriented, effectiveness
oriented

transformational
leadership, customer
oriented, situational lead...
General electrics
• MISSION
• “Passionate, Curious, Resourceful, Accountable, Teamwork, Committed, Open, Energizing, Alway...
It started its operations in Fairfield, Connecticut U.S
• And now world wide.

Amsterdam, Netherlands it was started in
• ...
Organizational structure

GE

• more people oriented because of the
leader, more specialists than generalists

• Boundary ...
GE'S ORGANIZATIONAL PLATFORM FOR INNOVATION







Capability 1: Create Marketing Innovation Internally
Capability 2: ...
PHILIPS
Global introduction of the organizational
structure


Philips researcher will research local and global trends in the
dif...
DIVISIONS AND DEPARTMENTS:
Division Managers execute line
management on a number of Research
Departments and Lab.

There...
PROGRAM MANAGEMENT

• All the teams assign a
particular job to do.
• Annually all Philips research
programs define and red...
TOSHIBA
STRATEGIES OF GE

margin expansion

new product and service
launches

Growth from emerging
economies to drive growth its
i...
STRATEGIES OF PHILIPS

A set of initiatives was launched by
the top management called as
“OPERATION CENTURION”.

Philips l...
STRATEGIES OF TOSHIBA
Reforming life style businesses –
transforming from consumer
goods to B and B
Reorganizing to accele...
FUTURE STRATEGIES OF GE

Margin
Expansion
New Product
And Service
Launches

Growth From
Emerging
Economies

Energy, Health...
PHILIPS
Improved collaboration between all parties in
the value chain.

To making real headway towards the
government’s ta...
TOSHIBA


Toshiba Group aims to become an even stronger global
contender by unleashing the powers of imagination to
antic...
GE





GE is the market leader
Diversified business portfolio
Strong research & development (R&D)
A number of acquisi...
GE
*

 GE is the 4th largest producer of air and
water pollution.
 Weak revenue growth of industrial
segment.
 Underper...
GE
*








Focus on Corporate Social Responsibility
Invasion of China market
Aviation industry growth
Increasing g...
GE
*

 Senior management – weak performance by GE has put doubts
on Jeff Immelts ability to be the next Jack Welch.
 Cur...
details about company GE,PHILIPS AND TOSHIBA
details about company GE,PHILIPS AND TOSHIBA
details about company GE,PHILIPS AND TOSHIBA
details about company GE,PHILIPS AND TOSHIBA
details about company GE,PHILIPS AND TOSHIBA
details about company GE,PHILIPS AND TOSHIBA
details about company GE,PHILIPS AND TOSHIBA
details about company GE,PHILIPS AND TOSHIBA
details about company GE,PHILIPS AND TOSHIBA
details about company GE,PHILIPS AND TOSHIBA
details about company GE,PHILIPS AND TOSHIBA
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details about company GE,PHILIPS AND TOSHIBA

  1. 1. GITAM INSTITUTE OF MANAGEMENT
  2. 2. GROUP MEMBERS NEEHARIKA D MONICA V TARESH HARVANSH GAUTHAM REDDY PADMASHREE SHIVANI THAKUR RESHMA SHAIK ANNAPURNA RITU MANDAL
  3. 3. GENERAL ELECTRICS
  4. 4. HISTORY OF GE
  5. 5. Some very famous innovations GE bio-fuel Hi- definition CT scan Compact ECG device Contactless transmission of electricity
  6. 6. Process enterprise in GE Growth Leaders Innovation Great Technology – lean 6 sigma
  7. 7. Difference between the leadership styles of Jack Welch and Jeffery Immelt
  8. 8. Products of GE
  9. 9. Change before you have to Transition from manufacturing to services expansion of NBC division
  10. 10. ECOMAGINATION Revolutionizing the way we interact with the customer Expanding product portfolio by technical and commercial innovation
  11. 11. CECOR
  12. 12. The 4 commitments Double investments in clean R and D Reduced greenhouse gas emission Increase revenues from ecomagination products Keep the public informed
  13. 13. HISTORY * The Philips Company was founded in 1891 by Gerard Philips. * The company started the production of carbon lamps and other electro-technical products in 1892 * In the 1920s, the company started to manufacture other products, such as vacuum tubes. * In the 1930s Philips shifted much of its production outside the Netherland to avoid the import controls.
  14. 14. ABOUT THE MARKET  Operates in Healthcare, Lighting and Consumer Lifestyle segment  Healthcare - people focused healthcare. Learning what it is like to be a patient, as well as understanding the complexities facing the care giversHealthcare simplified. E.g. ECG Management, Cardiographs, Stress Testing  Lighting - Light-inspired experiences, End -user – driven and energyefficient solutions. E.g. LED Light, 3D TV  Consumer Lifestyle - Experience in touch with the social and emotional needs of the customers in their homes. E.g. Hair straighteners, Sonicare Toothbrushes  The Consumer Lifestyle and Healthcare Strategy is the chosen strategic direction for the Philips business and is based on the human truth that people seek to achieve well-being by addressing a combination of both wellness and pleasure.
  15. 15.   
  16. 16.  
  17. 17.    
  18. 18.   
  19. 19. HISTORY  1873 First steps taken toward creation of Toshiba.  1891 Growth , disaster and reconstruction.  1932 integrated electrical equipment manufacturer formed from heavy electrical Machinery and small electrical equipment.  1940 Major government supplier during the war; exports to south east Asia begin In postwar period.  1984 Name changed to Toshiba; in-house company system promotes swifter Decision-making.  Since 2000 Creating world’s No. 1 products and services to Prevail amid global competition and become an even stronger global contender.
  20. 20. CREATIVE GROWTH AND INNOVATIONS Creatively Seeking Value Creation • Pursuing Productivity Improvement Developing Diverse, Creative Talent • Moving Forward with CSR Management
  21. 21. Products & Services Social Infrastructure Elevators & Escalators Television Power Systems Laptops Home Application Air Conditioner Office Automation Semi Conductor & Storage
  22. 22. Commitments Commitment to People. Commitment to the Future.
  23. 23. Comparative study of all the 3 companies
  24. 24. CEO’S GENRAL MOTORS PHILLPS TOSHIBA Jeffery R. Immelt Frans van Houten Hisao Tanaka
  25. 25. no of employees 305,000 (2012) 233,700 (2012) 2,06,08
  26. 26. Revenues US$ 147.359 billion €24.78 billion (2012) ¥6.204 trillion (2012)[2]
  27. 27. Leadership Style people oriented, effectiveness oriented transformational leadership, customer oriented, situational leadership scaling leadership
  28. 28. General electrics • MISSION • “Passionate, Curious, Resourceful, Accountable, Teamwork, Committed, Open, Energizing, Always With Unyielding Integrity” • VISION • 'We bring good things to life' Phillips • MISSION: • “Improving People’s lives through meaningful innovation” Philips has been founded on innovation, with the goal to improve the quality of life. • With global trends and challenges in mind this mission has been chosen as Philips’s strategic direction. • The demand for affordable healthcare, the energy efficiency imperative and people’s desire for personal wellbeing are key examples of these trends and challenges, and are closely connected to the three businesses Philips operates in. This mission is supported by the vision Philips has on the future. They strive to make the world healthier and more sustainable through innovation, with as goal to improve the lives of 3 billion people a year by 2025. • VISION: • “To be a world-class high volume IC assembly and test centre flexible to market changes through advanced manufacturing, committed teams and continuous improvement Toshiba • MISSION OF TOSHIBA • With the manufacturing sector as our field of specialization, we will provide IT services for all product types, including mass-produced assembled products made to order and individual products .We provide analysis and simulation services for product design. We provide IT services for all personnel, accounting, and financial operations, which are the foundation of business activity. VISION OF TOSHIBA • We seek for the valued company, which creates new markets with innovative products and is robust and agile to the rapid changes in the economic environment. • For industrial camera field, we sustain continuous growth by maintaining one of the highest position in the industry and diversifying extensive products, including medical. We carry out global activity in the marketplace through cooperation and competition with international enterprises in every field.
  29. 29. It started its operations in Fairfield, Connecticut U.S • And now world wide. Amsterdam, Netherlands it was started in • Now it serves world wide Started in Tokyo, Japan • now expanded to the whole world
  30. 30. Organizational structure GE • more people oriented because of the leader, more specialists than generalists • Boundary less organization because it is highly adaptive and flexible structure PHILIPS • line organisation because every manager TOSHIBA exercise a direct authority over his subordinate.
  31. 31. GE'S ORGANIZATIONAL PLATFORM FOR INNOVATION     Capability 1: Create Marketing Innovation Internally Capability 2: Integrate Collaboratively Within GE Capability 3: Collaborate with the Customer Capability 4: Collaborate with Entrepreneurs
  32. 32. PHILIPS
  33. 33. Global introduction of the organizational structure  Philips researcher will research local and global trends in the different sectors as well as user testing.  The main goals for Philips research are to generate many invention disclosures which can be transformed into patent applications.  This to make sure all locations of Philips research work together to a common goal. The organization structure of Philips research consists of two different parts;  Research Divisions and Research programs plus Supporting departments.
  34. 34. DIVISIONS AND DEPARTMENTS: Division Managers execute line management on a number of Research Departments and Lab. There are 10-15 Research Departments and around 30 researchers each. Research Department Heads report to a Division manager. Division Managers and Department Heads are responsible for allocating the right competencies, capacity and infrastructure for project execution.
  35. 35. PROGRAM MANAGEMENT • All the teams assign a particular job to do. • Annually all Philips research programs define and redefine their proposition in process-0 in close cooperation with the respective businesses. Process-0 will be explained more in the section “research strategy”.
  36. 36. TOSHIBA
  37. 37. STRATEGIES OF GE margin expansion new product and service launches Growth from emerging economies to drive growth its industrial businesses in 2013.
  38. 38. STRATEGIES OF PHILIPS A set of initiatives was launched by the top management called as “OPERATION CENTURION”. Philips launched a company wide restructuring program called “TOWARDS ONE PHILIPS” to foster greater cooperation among its various divisions.
  39. 39. STRATEGIES OF TOSHIBA Reforming life style businesses – transforming from consumer goods to B and B Reorganizing to accelerate the action plan New concept innovation
  40. 40. FUTURE STRATEGIES OF GE Margin Expansion New Product And Service Launches Growth From Emerging Economies Energy, Health care And Aviation To Drive Growth
  41. 41. PHILIPS Improved collaboration between all parties in the value chain. To making real headway towards the government’s target of improving 3 million lives by 2017. The demand for personalised learning is not adequately supported by current technology or practices- should be improvised.
  42. 42. TOSHIBA  Toshiba Group aims to become an even stronger global contender by unleashing the powers of imagination to anticipate, ahead of others, and capitalize on the coming trends in the world business environment.  Toshiba continue to place primary importance on pressing forward with CSR management and working to contribute to the future of a sustainable planet Earth as one of the world's foremost ecology-friendly companies.  Toshiba Group in such a challenging global business environment are focused on the transforming of our business structure and the restructuring of our businesses to assure that we have a steady, strong, and highly profitable business structure.
  43. 43. GE     GE is the market leader Diversified business portfolio Strong research & development (R&D) A number of acquisitions made in the previous few years.  Strong management & culture in terms of people, systems, technology and measures TOSHIBA     PHILIPS         Effective communication High R&D Innovation Loyal customers Strong brand equity LED Technology Copyrights Patents Strongest company in the market before General Electric Diversity of Toshiba Expanding Pc market Brand recognition Advanced technological capabilities
  44. 44. GE *  GE is the 4th largest producer of air and water pollution.  Weak revenue growth of industrial segment.  Underperforming in Asian markets.  GE energy segment is under performing.  Generates more than half of its profits from GE capital TOSHIBA  Long term debt  Lack of advertisement PHILIPS  Weaker Distribution network than Competition  Price  The inability to get product to market first  Competitive leadership  Almost Dutch-only corporate level
  45. 45. GE *       Focus on Corporate Social Responsibility Invasion of China market Aviation industry growth Increasing global exploration and production Servicing and regeneration of commercial airplanes around the world customer services initiative TOSHIBA Growing global semiconductor market Global Expansion PHILIPS Government regulations and Green Push  Increasing industrialization of developing countries  more electrification higher demand for (sustainable and energy saving) lightning
  46. 46. GE *  Senior management – weak performance by GE has put doubts on Jeff Immelts ability to be the next Jack Welch.  Currency fluctuations.  Intense competition in the industry.  Recession in majority companies.  Exposure to financial markets.  Government regulation on environmental concerns  World economic slowdown in the US and Eurozone, two of the most important markets TOSHIBA Intense competition Weak economy PHILIPS       Competition Cheaper technology Economic slowdown Exchange rate fluctuations Lower cost competitors or imports Price wars

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