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M.p.s marketing plan

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Marketing Plan of our own product SKYLINE CLOTHING

Published in: Business, News & Politics
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M.p.s marketing plan

  1. 1. Marketing Planning & 7strategy(Skyline clothing)
  2. 2. Our Product
  3. 3. Steps in Marketing plan forSkyline Executive Summary The Product / Business Idea Analysis of the Market situation Formulation of Marketing Strategies Preparing Action Programs and Budgets Developing Control Procedures
  4. 4. Market Summary Mass Market/ Followers Number of customers Early Adopters/ End of Life Pioneers Time
  5. 5. Pricing L O ECONOMY PENETRATION W (Skyline)PRICE H I G SKIMMING PREMIUM H LOW HIGH QUALITY
  6. 6. CommunicationStrategies
  7. 7. Launch Strategies(actionprogrammes) Phase 1 Phase 2 Phase 3 Jan Feb Mar Apr May Jun July Sep Oct Nov Dec
  8. 8. MARKETING MIX PRODUCT PRICE PLACE PROMOTION
  9. 9. PRODUCT MIX
  10. 10. CONCLUSION NATURE OF PRODUCT VARIETY
  11. 11. THANK YOU

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