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How To Structure Content on Your Website WordCamp Miami 2015

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This is the presentation that I gave at WordCamp Miami in 2015 on "How To Structure Content on Your Website", including the 3-5-7 rule

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How To Structure Content on Your Website WordCamp Miami 2015

  1. 1. How To Structure The Content Of Your WordPress Site Shanta R. Nathwani, Sheridan College WordCamp Miami 2015
  2. 2. Main Idea • Posts vs. Pages & Categories vs. Tags. There is so much confusion about what types of things should be put on a page and what should be in a post. Static vs. Dynamic content is the best way to tackle this. When creating a website, you can edit a menu to include not only pages, but also category archives that can create a more complete experience. Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 2
  3. 3. Agenda • About Me • Introduction • Pages & Posts • Categories & Tags • Q & A’s Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 3
  4. 4. Find Me! Tweet Me: @ShantaDotCa My Web Site: http://shanta.ca Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 4
  5. 5. About (A boot) Me • Instructor, Sheridan College • Joint program with University of Toronto at Mississauga: Institute of Culture, Communication, Information and Technology • Web Design and Capstone Project • Independent Consultant • Clients include NPOs, Real Estate, Software Development, Financial and Political Sectors • Bachelor of Commerce in Info Tech Mgmt., Ryerson University • Serial WordCamper. Went to 7 last year and crowdsourcing my tour this year. • Co-organizer, WordCamp Hamilton 2015 Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 5
  6. 6. 1. Write down on post it notes all the main topics that you would like to see on your website. Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 6 About Us Events ServicesRecipes Contact Products Portfolio Blog
  7. 7. Post-It Notes • Used to put down all the pieces of information that you want to put on your website • Later on, you may want to colour (yes, I'm Canadian!) code them into categories, pages and other • During the presentation today, start filling in those post-its with your ideas of what you want on the site. You may not finish it today, but it will give you a start. Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 7
  8. 8. An Example Categories and Pages Menu Structure Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 8
  9. 9. 3-5-7 Principle • 3 Clicks to where you need to be. • Few (very few) exceptions • No more than 5-7 items in a list. • This includes menus and lists Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 9
  10. 10. Pages vs Posts Pages • Static information for the most part • “About Us” is a great example • Does not use Categories • Can have sub-pages Posts • Dynamic information • Time sensitive • Uses Categories & Tags • “Upcoming Events” or “Events Attended” are good examples Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 10
  11. 11. 2. Figure out which ones will be Categories and which ones will be Pages Pages Categories Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 11 About Us Events Services Recipes Contact Products Portfolio
  12. 12. Pages Categories 3. Change the colour of either one or the other so that you can tell the difference Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 12 About Us Events Services Recipes Contact Products Portfolio
  13. 13. Categories vs. Tags Categories • Major classifications for information • “Events” is a great example • Can have sub-categories (much like pages) Tags • Describes the content using keywords • WordPress recommends 5-7 per post Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 13
  14. 14. WordPress Menus Menus can contain: • Categories (sometimes called “Category Archives”) • Pages • External Links The number of menus that are supported depend on the theme you choose, so do that first! Since 3.6, you can now choose what menu goes where (main, sidebars). Again, dependent on the theme. Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 14
  15. 15. 4. Keeping the 3-5-7 Rule, start to structure your menus according to the topic, not whether or not your content is a post or a page. Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 15 About Us EventsServices Contact Products Recipes Portfolio
  16. 16. 5. Create your menu in WordPress using pages and categories! Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 16
  17. 17. Resources • How to create your menu: https://learn.wordpress.com/get-published-30/#lecustommenu (Created for .com, but still applicable) • Information Architecture: Blueprints for the Web: http://www.amazon.com/Information- Architecture-Blueprints-Christina-Wodtke/dp/0735712506 (until last year, used by our course) • Don’t Make Me Think: http://www.amazon.com/Dont-Make-Think-Revisited- Usability/dp/0321965515 (one of the books that replaced IA) • Evil By Design: http://evilbydesign.info/book/ (the other new book) • WordPress.tv: http://shanta.ca/my-wordpress-tv-talk-at-wordcamp-buffalo-2013/ (my earlier talk, including creating the menu) Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 17
  18. 18. Questions? Tweet Me: @ShantaDotCa Email: shanta@shanta.ca My Web Site: http://shanta.ca Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 18

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