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Content Architecture
aka. Pages vs. Posts & Categories vs. Tags
Shanta R. Nathwani 1
WordCamp Milwaukee 2015
Main Idea
• Posts vs. Pages & Categories vs. Tags. There is so much confusion
about what types of things should be put on a page and what
should be in a post. Static vs. Dynamic content is the best way to
tackle this. When creating a website, you can edit a menu to
include not only pages, but also category archives that can create a
more complete experience.
Shanta R. Nathwani 2
Agenda
• About Me
• Introduction
• Pages & Posts
• Categories & Tags
• Live Demo
• Q & A’s
Shanta R. Nathwani 3
Find Me!
Tweet Me:
@ShantaDotCa
Email:
shanta@shanta.ca
My Web Site:
http://shanta.ca
About (A boot) Me
• Instructor, Sheridan College
• Joint program with University of Toronto at
Mississauga: Institute of Culture, Communication,
Information and Technology
• Web Design and Capstone Project
• Independent Consultant
• Clients include NPOs, Real Estate, Software
Development, Financial and Political Sectors
• Bachelor of Commerce in Info Tech Mgmt., Ryerson
University
• Serial WordCamper. Went to 7 last year and
crowdsourcing my tour this year.
• Co-organizer, WordCamp Hamilton and Toronto 2015
Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 5
1. Write down on post it notes all the main
topics that you would like to see on your
website.
Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 6
About
Us
Events
ServicesRecipes
Contact
Products
Portfolio
Blog
Post-It Notes
• Used to put down all the pieces of
information that you want to put on your
website
• Later on, you may want to colour code them
into categories and pages
• During the presentation today, start filling in
those post-its with your ideas of what you
want on the site. You may not finish it today,
but it will give you a start.
Shanta R. Nathwani 7
An Example
Categories and Pages Menu Structure
Shanta R. Nathwani 8
Follow Along!
We are going to put together our menu based on content we’ve
already got. Follow along at:
http://tantienhime.com
Shanta R. Nathwani 9
3-5-7 Principle
• 3 Clicks to where you
need to be.
• Few (very few)
exceptions
• No more than 5-7
items in a list.
• This includes menus
and lists
Shanta R. Nathwani 10
Pages vs Posts
Pages
• Static information for the most part
• “About Us” is a great example
• Does not use Categories
• Can have sub-pages
Posts
• Dynamic information
• Time sensitive
• Uses Categories & Tags
• “Upcoming Events” or “Events
Attended” are good examples
Shanta R. Nathwani 11
2. Figure out which ones will be Categories and
which ones will be Pages
Pages Categories
Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 12
About
Us
Events
Services
Recipes
Contact
Products Portfolio
Pages Categories
3. Change the colour of either one or the other
so that you can tell the difference
Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 13
About
Us
Events
Services
Recipes
Contact
Products Portfolio
Categories vs. Tags
Categories
• Major classifications for
information
• “Events” is a great example
• Can have sub-categories (much like
pages)
Tags
• Describes the content using
keywords
• WordPress recommends 5-7 per
post
Shanta R. Nathwani 14
WordPress Menus
Menus can contain:
• Categories (sometimes called “Category Archives”)
• Pages
• External Links
The number of menus that are supported depend on the theme you choose, so
do that first!Since 3.6, you can now choose what menu goes where (main,
sidebars). Again, dependant on the theme.
Shanta R. Nathwani 15
4. Keeping the 3-5-7 Rule, start to structure
your menus according to the topic, not whether
or not your content is a post or a page.
Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 16
About
Us
EventsServices Contact
Products
Recipes
Portfolio
5. Create your menu in WordPress using pages
and categories!
Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 17
Go Live!
• http://tantienhime.com/wp-admin (For Me)
• http://tantienhime.com (For You)
Shanta R. Nathwani 18
Resources
• How to create your menu: https://learn.wordpress.com/get-published-30/#lecustommenu
(Created for .com, but still applicable)
• Information Architecture: Blueprints for the Web: http://www.amazon.com/Information-
Architecture-Blueprints-Christina-Wodtke/dp/0735712506 (until last year, used by our
course)
• Don’t Make Me Think: http://www.amazon.com/Dont-Make-Think-Revisited-
Usability/dp/0321965515 (one of the books that replaced IA)
• Evil By Design: http://evilbydesign.info/book/ (the other new book)
• WordPress.tv: http://shanta.ca/my-wordpress-tv-talk-at-wordcamp-buffalo-2013/ (my
earlier talk, including creating the menu)
Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 19
Questions?
Tweet Me:
@ShantaDotCa
Email:
shanta@shanta.ca
My Web Site:
http://shanta.ca
Shanta R. Nathwani 20

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Content Architecture - WordCamp Milwaukee 2015

  • 1. Content Architecture aka. Pages vs. Posts & Categories vs. Tags Shanta R. Nathwani 1 WordCamp Milwaukee 2015
  • 2. Main Idea • Posts vs. Pages & Categories vs. Tags. There is so much confusion about what types of things should be put on a page and what should be in a post. Static vs. Dynamic content is the best way to tackle this. When creating a website, you can edit a menu to include not only pages, but also category archives that can create a more complete experience. Shanta R. Nathwani 2
  • 3. Agenda • About Me • Introduction • Pages & Posts • Categories & Tags • Live Demo • Q & A’s Shanta R. Nathwani 3
  • 5. About (A boot) Me • Instructor, Sheridan College • Joint program with University of Toronto at Mississauga: Institute of Culture, Communication, Information and Technology • Web Design and Capstone Project • Independent Consultant • Clients include NPOs, Real Estate, Software Development, Financial and Political Sectors • Bachelor of Commerce in Info Tech Mgmt., Ryerson University • Serial WordCamper. Went to 7 last year and crowdsourcing my tour this year. • Co-organizer, WordCamp Hamilton and Toronto 2015 Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 5
  • 6. 1. Write down on post it notes all the main topics that you would like to see on your website. Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 6 About Us Events ServicesRecipes Contact Products Portfolio Blog
  • 7. Post-It Notes • Used to put down all the pieces of information that you want to put on your website • Later on, you may want to colour code them into categories and pages • During the presentation today, start filling in those post-its with your ideas of what you want on the site. You may not finish it today, but it will give you a start. Shanta R. Nathwani 7
  • 8. An Example Categories and Pages Menu Structure Shanta R. Nathwani 8
  • 9. Follow Along! We are going to put together our menu based on content we’ve already got. Follow along at: http://tantienhime.com Shanta R. Nathwani 9
  • 10. 3-5-7 Principle • 3 Clicks to where you need to be. • Few (very few) exceptions • No more than 5-7 items in a list. • This includes menus and lists Shanta R. Nathwani 10
  • 11. Pages vs Posts Pages • Static information for the most part • “About Us” is a great example • Does not use Categories • Can have sub-pages Posts • Dynamic information • Time sensitive • Uses Categories & Tags • “Upcoming Events” or “Events Attended” are good examples Shanta R. Nathwani 11
  • 12. 2. Figure out which ones will be Categories and which ones will be Pages Pages Categories Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 12 About Us Events Services Recipes Contact Products Portfolio
  • 13. Pages Categories 3. Change the colour of either one or the other so that you can tell the difference Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 13 About Us Events Services Recipes Contact Products Portfolio
  • 14. Categories vs. Tags Categories • Major classifications for information • “Events” is a great example • Can have sub-categories (much like pages) Tags • Describes the content using keywords • WordPress recommends 5-7 per post Shanta R. Nathwani 14
  • 15. WordPress Menus Menus can contain: • Categories (sometimes called “Category Archives”) • Pages • External Links The number of menus that are supported depend on the theme you choose, so do that first!Since 3.6, you can now choose what menu goes where (main, sidebars). Again, dependant on the theme. Shanta R. Nathwani 15
  • 16. 4. Keeping the 3-5-7 Rule, start to structure your menus according to the topic, not whether or not your content is a post or a page. Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 16 About Us EventsServices Contact Products Recipes Portfolio
  • 17. 5. Create your menu in WordPress using pages and categories! Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 17
  • 18. Go Live! • http://tantienhime.com/wp-admin (For Me) • http://tantienhime.com (For You) Shanta R. Nathwani 18
  • 19. Resources • How to create your menu: https://learn.wordpress.com/get-published-30/#lecustommenu (Created for .com, but still applicable) • Information Architecture: Blueprints for the Web: http://www.amazon.com/Information- Architecture-Blueprints-Christina-Wodtke/dp/0735712506 (until last year, used by our course) • Don’t Make Me Think: http://www.amazon.com/Dont-Make-Think-Revisited- Usability/dp/0321965515 (one of the books that replaced IA) • Evil By Design: http://evilbydesign.info/book/ (the other new book) • WordPress.tv: http://shanta.ca/my-wordpress-tv-talk-at-wordcamp-buffalo-2013/ (my earlier talk, including creating the menu) Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 19
  • 20. Questions? Tweet Me: @ShantaDotCa Email: shanta@shanta.ca My Web Site: http://shanta.ca Shanta R. Nathwani 20

Editor's Notes

  1. If you want my slide deck
  2. Hoping to get to Pune!
  3. Don’t have a menu item called “Blog”. That doesn’t tell me what’s in it.
  4. Don’t have a menu item called “Blog”. That doesn’t tell me what’s in it. Spend time coming up with your Information Architecture before you make your menu. 3-5-7 rule
  5. This, along with the next slide can take some good time. Call this “Content Architecture”.