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Language & culture. lecture one.


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lecture one

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Language & culture. lecture one.

  1. 1. Language and Culture Unit One
  2. 2. What is Culture? An integrated pattern of human knowledge, belief, and behavior that depends upon the capacity for symbolic thought and social learning The set of shared attitudes, values, goals, and practices that characterizes an institution, organization, or group
  3. 3. What is Language? Language may refer to the (specifically) human capacity for acquiring and using complex systems of communication, a system of complex communication. The scientific study of language in any of its senses is called linguistics.
  4. 4. During this course We will talk about: Slang Trends Blogging Social Media Tourism Advertising
  5. 5. During this course (cont’d) Culture Fusion Cell phone culture Taboo Language and Culture
  6. 6. What is Slang? 1. A kind of language occurring chiefly in casual and playful speech, made up typically of short-lived coinages and figures of speech that are deliberately used in place of standard terms for added raciness, humor, irreverence, or other effect.
  7. 7. What is Slang? (cont’d) 2. Slang is the use of informal words and expressions that are not considered standard in the speakers language or dialect but are considered more acceptable when used socially.
  8. 8. When we use slang We often use slang when we are with our friends The slang that you use is usually dependent on the group of people you prescribe to or the type of subculture that you associate yourself with Slang is often used in written form through text messaging or social media websites
  9. 9. When we use slang (cont’d) We often use slang when we are in an informal setting We use slang when we are writing quick notes to friends Slang is largely used within the same generation or age bracket and it is rare that the same type of slang will exist among many age groups at the same time.
  10. 10. Discussion Work with a partner or in small groups and discuss when you use slang the most 5 minutes
  11. 11. What are Subcultures? Subculture: is a group of people with a culture (whether distinct or hidden) which differentiates them from the larger culture to which they belong. A cultural subgroup differentiated by status, ethnic background, residence, religion, or other factors that functionally unify the group and act collectively on each member.
  12. 12. Characteristics of Subcultures Subcultures often have a distinct clothing they wear and music they listen to Subcultures often have their own fashion that every person within that subculture follows Usually associated or assumed to have a certain type of personality
  13. 13. Subculture Fads Not all subcultures are long term Subcultures can easily be based on what is ‘cool’ at the moment and then quickly change based on the mainstream media
  14. 14. Discussion Think of what subcultures you have been a part of or a subculture that you are a part of now, discuss this with a partner or small group What are some popular subcultures within China? 10 minutes
  15. 15. Popular Subcultures in the West Currently there are many popular subcultures that are gaining widespread popularity, or have been popular for quite some time in the West We will discuss a few of those subcultures in the next few slides
  16. 16. Hipsters
  17. 17. What are Hipsters? Hipsters (also referred to as scenesters[1]) are a subculture of young, recently settled urban middle class adults and older teenagers that appeared in the 1990s and persists to the present. The subculture is associated with independent music, a varied non-mainstream fashion sensibility, and alternative lifestyles. Interests in media would include independent film, magazines such as Vice and Clash, and websites like Pitchfork Media.[2]
  18. 18. What are Hipsters? (cont’d) Hipsters value independent thinking, counter-culture, progressive politics, an appreciation of art and indie-rock, creativity, intelligence, and witty banter Hipsters tend to reject the mainstream (music, politics, etc) For example: you could find hipsters at value village finding old clothes and making them into ‘statements’
  19. 19. What are Hipsters (3) Hipsters often have a free spirit and are very liberal in nature Some say that hipsters attempt to have a certain type of look that include lens less glasses, thick rimmed glasses, and teased or messy hair (on purpose)
  20. 20. Hipster Music Here is an example of what is classified as the hipster genre of music Arcade Fire—Ready to Start Yeah Yeah Yeahs—Heads Will Roll
  21. 21. Hip-Hop Subculture
  22. 22. Hip Hop Subculture Hip hop is a form of musical expression and artistic subculture that originated in African-American and Hispanic-American communities during the 1970s in New York City, specifically the Bronx. 4 pillars: MCing, DJing, B-boying and graffiti writing
  23. 23. Hip Hop Subculture (cont’d) A key part of the Hip Hop culture comes in the form of rapping Rap has been gaining momentum and popularity for a number of years now with some of the top musicians in the world right now coming from the rap genre of music
  24. 24. Hip Hop Subculture (3) Rapping (also known as emceeing,[57] MCing,[57] spitting (bars),[58] or just rhyming[59]) refers to "spoken or chanted rhyming lyrics with a strong rhythmic accompaniment".[60] It can be broken down into different components, such as “content”, “flow” (rhythm and rhyme), and “delivery”.[61] Rapping is distinct from spoken word poetry in that is it performed in time to the beat of the music
  25. 25. Break Dancing (Hip Hop) Breaking is a dynamic style of dance which developed as part of the hip hop culture. Often times break dancers engage in ‘battles’ where they square off in order to see who the better break dancer will be (you can see this at clubs often or at street parties/street jams)
  26. 26. Beat Boxing (Hip Hop) Beat boxing is a form of beat creation through the use of your mouth also known as ‘vocal percussion’ This was very popular in the 80’s and early 90’s and some artists such as Justin Timberlake still show a great deal of interest in the art
  27. 27. Hip Hop Language Academics suggest its development stems from a rejection of the racial hierarchy of language, which held "White English" as the superior form of educated speech Recently, Rapper Snoop Dogg created a language that involved ‘izzle’ at the ending of words
  28. 28. Hip Hop Language The hip hop slang includes words and sayings such as: Bro, B, fall back, lampin (chillin’), shorty, triflin’, what are you sayin?, big tings, etc.
  29. 29. Hip Hop Music Here is an example of hip hop music Jay-Z and Kanye West—Otis Tinie Tempah—Frisky
  30. 30. Homework This week you are going to go around and look for different examples of subcultures that you see around campus and even around beijing Take notes, take pictures I want you to look for 2 different subcultures and then write 200 words about each one
  31. 31. Next week! Social Media and Blogging!