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5 Videos Social Media Marketers Can Shoot In Under An Hour

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http://www.reelsocialmedia.com - In this presentation, we cover five videos that social media marketers can produce in under an hour. We originally gave this presentation to Social Media Breakfast Austin.

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5 Videos Social Media Marketers Can Shoot In Under An Hour

  1. 1. 5<br />Five Videos<br />That You Can<br />Shoot In Under<br />An Hour<br />
  2. 2. Book Reviews<br />1.<br />Interviews<br />2.<br />Testimonials<br />3.<br />Screencasts<br />4.<br />How-to’s<br />5.<br />
  3. 3. If all you have is a hammer…<br />
  4. 4. …everything looks like fingers.<br />
  5. 5. So what?<br />
  6. 6. Be bold.<br />Create.<br />Connect.<br />
  7. 7. 53%<br />Forrester Research, “The Easiest Way to a First-Page Ranking on Google”, January 8, 2009 <br />
  8. 8. 45%<br />Techcrunch, “Context is King: How Videos are Found and Shared Online”, January 30, 2010 <br />
  9. 9. 28%<br />ReelSEO.com, “YouTube Search Accounts for Nearly 28% of all Google Searches ”, January 18, 2010 <br />
  10. 10. 6x<br />2x<br />Reel Social Media, “Increase Conversion Rates By 2x-6x With Online Video”, September 2, 2009<br />
  11. 11. What do I say?<br />
  12. 12. Know your audience…<br />
  13. 13.
  14. 14. What do you want them to feel?<br />
  15. 15. What do you want them to do?<br />
  16. 16. Book Reviews<br />
  17. 17. Book reviews are a dialogue <br />between you and the author.<br />
  18. 18. Choose The Right Book<br />
  19. 19. Be genuine<br />
  20. 20. Transcribe<br />
  21. 21. Keep it short<br />
  22. 22. Publishers <br />actively<br />court book <br />reviewers<br />http://www.flipthefunnelnow.com/<br />
  23. 23. Everybody wins.<br />
  24. 24. Don’t be afraid of your face<br />
  25. 25. Interviews<br />
  26. 26. Remove the fourth wall.<br />
  27. 27. Your <br />coworkers<br />are <br />interesting<br />
  28. 28. Blend<br />
  29. 29. Industry<br />
  30. 30. Breaking News<br />
  31. 31. Stay on target<br />
  32. 32. Testimonials <br />
  33. 33. Getting other people to <br />tell your story<br />
  34. 34. This is the opposite of an <br />interview (almost)<br />
  35. 35. Take charge<br />
  36. 36. Balance<br />
  37. 37. I am here<br />to make<br /> you <br />look good.<br />
  38. 38.
  39. 39. “We only need to get it right once”<br />
  40. 40. Screencasts<br />
  41. 41. Educate<br />
  42. 42. Workflow<br />
  43. 43. It’s about you.<br />
  44. 44. How-To Videos<br />
  45. 45. Be <br />Kevin <br />Brake<br />
  46. 46. Getting Found<br />
  47. 47. Solving Problems<br />
  48. 48. Research<br />
  49. 49. Show things that copy can’t show<br />
  50. 50. Hearing<br />
  51. 51. Be bold.<br />Create.<br />Connect.<br />

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