5 Types of Extended Enterprise Learning

John Leh
John LehCEO, Lead Analyst at Talented Learning, LLC
5 Types of 
Extended Enterprise 
November 11th, 2014 
John Leh CEO, Lead Analyst 
Talented Learning
Who is Talented Learning? 
• Extended enterprise (EE) learning news, 
research and consulting 
• Founded in 2014 -- Independent analysts 
• Experts on the business of training 
• Research vendors, technology and best 
practices 
• Weekly blog and webinar on all things EE 
Learning
Today’s Agenda 
• What is Extended Enterprise (EE) 
• Voluntary users 
• EE Learning Technology Tools 
• 5 Types of EE Learning with examples
What is Extended Enterprise Learning? 
• Any training or learning targeted towards your non-employee audiences 
• Every industry globally 
• Combination of marketing and education 
• EE is extremely measurable 
• Voluntary nature of users 
• 5 Types of EE: 
• Corporate 
• Member Organization 
• For Profit Training 
• Public Sector 
• Academic
Extended Enterprise vs. Employee Learners 
Extended Enterprise 
• Perceive value in content 
• Purchase content 
• More than one source 
• Unknown access points 
• Do not hate taking content 
Employees 
• Take assigned content 
• Content is due 
• Corporate LMS 
• Single sign on 
• Content is worth hating
Why Extended Enterprise Learning? 
• Make Money 
• Increase core sales from higher sales channel effectiveness 
• Create a revenue stream from selling content 
• Improve customer satisfaction 
• Save Money 
• Decrease training costs 
• Decrease of customer support calls 
• Cost avoidance (compliance) 
• Reuse of content 
• Automation 
• Short Cycle Time 
• Shorten sales cycle 
• Global expansion 
• New product launches 
• Onboarding
What are the Tools of EE? 
• Learning Management System (LMS) 
• eLearning Authoring Tools 
• Virtual Classroom/Meeting 
• CRM 
• Social Collaboration
Corporate EE Learning 
Types 
• Sales and distribution channel 
• Dealers, franchises and agents 
• Customers and users 
Measurable Impact 
• Increase sales and customer satisfaction 
• Global growth 
• Decrease training costs 
• Decrease of customer support calls 
• Cost avoidance (compliance) 
• Shorten cycle time from new product/partners 
Agents 
You 
Partners 
Channel 
Distributors 
Dealers 
Customers 
Users 
Franchises
Case Study, Yum! Brands 
Managing a large complex organization’s learning needs 
Virtual 
Classroom 
Single Catalog 
9 | ©2014 Saba Software, Inc. 
Different 
brands 
Multiple 
countries 
Turnover 
Proliferation 
of content 
Paper 
processes 
Cost of 
Delivery 
eLearning 
◼ 40,000+ restaurants, 115+ 
countries, 1.4+ million 
employees 
◼ Established Saba as the only 
global system 
◼ Over 800,000 users trained 
using standardized classes 
◼ Millions of course 
completions per year 
◼ Reduced employee turnover 
by 20% 
◼ 2% increase in hospitality 
scores in just 3 months
Member Organizations EE 
Types 
• Associations 
• Unions 
• Non- Profit 
Measureable Impact 
• New revenue stream 
• Member value 
• Global growth 
• Core to mission
America’s Health Insurance Plans 
• National association for health insurance professionals 
– Sold 35 self-study, paper “book” courses to 42,000 students 
– Online exam and grades were manually entered 
• Implemented TopClass LMS 
– Now serves 82,000 active users 
– Integrated with AMS, finance and product fulfilment 
– Create all online content and programs of studies 
– Business customer support 
– Increased sales, cross sales, 
– Reduced support calls 
– Increase member satisfaction and operational efficiency
For Profit Training Companies EE 
Types 
• Make their living off of training 
• Corporate and individual customers 
• Continuing Education Providers 
Measurable Impact 
• Transition from ILT to eLearning 
• Increase revenue 
• Grow reoccurring revenue stream 
• Build loyalty
Bert Rodgers Schools 
Quality. Integrity. Continuous Improvement. Responsiveness. | elogiclearning.com 
About Bert Rodgers Schools 
• Leading provider of education for over 1,000,000 licensed professionals in the highly regulated and licensed fields of 
Real Estate, Appraisal, Community Association Management and Mortgage 
• eLogic Partner Since 2007 
Primary Challenge or Objective 
• Licensing Management: BRS needed an LMS with robust eCommerce functionality and a licensing model that would 
cost-effectively support the unique needs of their customers 
• Course Development and Conversion: BRS was looking for a full service partner who could also assist them with 
converting several hundred hours of content from the proprietary legacy format 
Solution 
• 4 ecommerce, self-service portals 
• Saved millions in payroll, materials and operational costs
Public Sector EE 
Types 
• Emergency preparedness, first responders, law enforcement 
• Volunteers 
• Public service 
• Armed Forces 
Measurable Impact 
• No other media to reach so many people 
• Cost avoidance 
• Alternative to customer support 
• Rapid notification 
• Social network 
• Revenue!
Speed Awareness Training 
Northamptonshire Police offer training as an alternative to points on a driving licence with the aim of 
educating motorists about speed. Over 2000 bookings are made monthly. 
Reduced administration costs by 70%. 5 staff now 1.5 saving of in excess 6500 admin hours 
Financial Management – improved auditing and reconciliation as bookings and payments are 
matched automatically 
Improved Cash Flow - online booking with advanced payment 
Improved Course Attendance - email and text reminders, virtually eliminating candidate non-attendance. 
Reduced Errors – through integration and automated update of Police NDORS system 
Business Intelligence – accurate reporting provides the basis for confident decision making and 
planning 
Customer Satisfaction –streamline efficient service and communication provides enhanced public 
engagement
Academic EE 
Types 
• MOOCs – Massive Open Online Course 
• Free or paid open education 
• Vocational and Trade Schools 
Measurable Impact 
• Public awareness 
• Improve brand image for the universities 
• Drive paid enrollment with the free 
teasers 
• Recruitement
Academic EE Examples
Conclusion 
• Many types of extended enterprise learning 
• Voluntary learners 
• Combination of marketing and education 
• Extremely measurable learning 
• Help at TalentedLearning.com
Next Week’s Webinar 
• TalentedLearing.com/webinars 
• Next week -- How to Build a Channel Certification Program 
• Top 15 Features of Extended Enterprise Learning 
• Building the Business Case for EE Learning 
• How to Trade in Your Current LMS 
• Five Crucial Steps to Launching your EE Program 
• Social Learning and the EE
Questions? 
• Blog: TalentedLearning.com/subscribe 
• Twitter: @JohnLeh and @TalentedLearn 
• LinkedIn: LinkedIn.com/in/JohnLeh 
• Email: JohnLeh@TalentedLearning.com
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5 Types of Extended Enterprise Learning

  • 1. 5 Types of Extended Enterprise November 11th, 2014 John Leh CEO, Lead Analyst Talented Learning
  • 2. Who is Talented Learning? • Extended enterprise (EE) learning news, research and consulting • Founded in 2014 -- Independent analysts • Experts on the business of training • Research vendors, technology and best practices • Weekly blog and webinar on all things EE Learning
  • 3. Today’s Agenda • What is Extended Enterprise (EE) • Voluntary users • EE Learning Technology Tools • 5 Types of EE Learning with examples
  • 4. What is Extended Enterprise Learning? • Any training or learning targeted towards your non-employee audiences • Every industry globally • Combination of marketing and education • EE is extremely measurable • Voluntary nature of users • 5 Types of EE: • Corporate • Member Organization • For Profit Training • Public Sector • Academic
  • 5. Extended Enterprise vs. Employee Learners Extended Enterprise • Perceive value in content • Purchase content • More than one source • Unknown access points • Do not hate taking content Employees • Take assigned content • Content is due • Corporate LMS • Single sign on • Content is worth hating
  • 6. Why Extended Enterprise Learning? • Make Money • Increase core sales from higher sales channel effectiveness • Create a revenue stream from selling content • Improve customer satisfaction • Save Money • Decrease training costs • Decrease of customer support calls • Cost avoidance (compliance) • Reuse of content • Automation • Short Cycle Time • Shorten sales cycle • Global expansion • New product launches • Onboarding
  • 7. What are the Tools of EE? • Learning Management System (LMS) • eLearning Authoring Tools • Virtual Classroom/Meeting • CRM • Social Collaboration
  • 8. Corporate EE Learning Types • Sales and distribution channel • Dealers, franchises and agents • Customers and users Measurable Impact • Increase sales and customer satisfaction • Global growth • Decrease training costs • Decrease of customer support calls • Cost avoidance (compliance) • Shorten cycle time from new product/partners Agents You Partners Channel Distributors Dealers Customers Users Franchises
  • 9. Case Study, Yum! Brands Managing a large complex organization’s learning needs Virtual Classroom Single Catalog 9 | ©2014 Saba Software, Inc. Different brands Multiple countries Turnover Proliferation of content Paper processes Cost of Delivery eLearning ◼ 40,000+ restaurants, 115+ countries, 1.4+ million employees ◼ Established Saba as the only global system ◼ Over 800,000 users trained using standardized classes ◼ Millions of course completions per year ◼ Reduced employee turnover by 20% ◼ 2% increase in hospitality scores in just 3 months
  • 10. Member Organizations EE Types • Associations • Unions • Non- Profit Measureable Impact • New revenue stream • Member value • Global growth • Core to mission
  • 11. America’s Health Insurance Plans • National association for health insurance professionals – Sold 35 self-study, paper “book” courses to 42,000 students – Online exam and grades were manually entered • Implemented TopClass LMS – Now serves 82,000 active users – Integrated with AMS, finance and product fulfilment – Create all online content and programs of studies – Business customer support – Increased sales, cross sales, – Reduced support calls – Increase member satisfaction and operational efficiency
  • 12. For Profit Training Companies EE Types • Make their living off of training • Corporate and individual customers • Continuing Education Providers Measurable Impact • Transition from ILT to eLearning • Increase revenue • Grow reoccurring revenue stream • Build loyalty
  • 13. Bert Rodgers Schools Quality. Integrity. Continuous Improvement. Responsiveness. | elogiclearning.com About Bert Rodgers Schools • Leading provider of education for over 1,000,000 licensed professionals in the highly regulated and licensed fields of Real Estate, Appraisal, Community Association Management and Mortgage • eLogic Partner Since 2007 Primary Challenge or Objective • Licensing Management: BRS needed an LMS with robust eCommerce functionality and a licensing model that would cost-effectively support the unique needs of their customers • Course Development and Conversion: BRS was looking for a full service partner who could also assist them with converting several hundred hours of content from the proprietary legacy format Solution • 4 ecommerce, self-service portals • Saved millions in payroll, materials and operational costs
  • 14. Public Sector EE Types • Emergency preparedness, first responders, law enforcement • Volunteers • Public service • Armed Forces Measurable Impact • No other media to reach so many people • Cost avoidance • Alternative to customer support • Rapid notification • Social network • Revenue!
  • 15. Speed Awareness Training Northamptonshire Police offer training as an alternative to points on a driving licence with the aim of educating motorists about speed. Over 2000 bookings are made monthly. Reduced administration costs by 70%. 5 staff now 1.5 saving of in excess 6500 admin hours Financial Management – improved auditing and reconciliation as bookings and payments are matched automatically Improved Cash Flow - online booking with advanced payment Improved Course Attendance - email and text reminders, virtually eliminating candidate non-attendance. Reduced Errors – through integration and automated update of Police NDORS system Business Intelligence – accurate reporting provides the basis for confident decision making and planning Customer Satisfaction –streamline efficient service and communication provides enhanced public engagement
  • 16. Academic EE Types • MOOCs – Massive Open Online Course • Free or paid open education • Vocational and Trade Schools Measurable Impact • Public awareness • Improve brand image for the universities • Drive paid enrollment with the free teasers • Recruitement
  • 18. Conclusion • Many types of extended enterprise learning • Voluntary learners • Combination of marketing and education • Extremely measurable learning • Help at TalentedLearning.com
  • 19. Next Week’s Webinar • TalentedLearing.com/webinars • Next week -- How to Build a Channel Certification Program • Top 15 Features of Extended Enterprise Learning • Building the Business Case for EE Learning • How to Trade in Your Current LMS • Five Crucial Steps to Launching your EE Program • Social Learning and the EE
  • 20. Questions? • Blog: TalentedLearning.com/subscribe • Twitter: @JohnLeh and @TalentedLearn • LinkedIn: LinkedIn.com/in/JohnLeh • Email: JohnLeh@TalentedLearning.com

Editor's Notes

  1. More than one source – training companies, associations, universities all selling same customer content.
  2. Yum is the world's largest restaurant chain and an umbrella organization for brands like KFC, Taco Bell, and Pizza Hut. It has 38K restaurants globally and 85% of them are franchisee owned. Before they had a unified system: Each brand was designing, developing & delivering training on their own Tracking was difficult Cost of content creation & distribution was high Training was inconsistent Affecting : employee turnover, speed to productivity   By using Saba Unified Platform: Moved to One single platform but at the same time were able to maintain specific brand requirements (Reinforcing brand identity) Streamline the process by automating the enrollment process by using Saba's automated prescriptive engine Increased adoption : 1 M users trained using standardized classes Content development became easier and they were now able easily now share it between organizations. Also reuse content - which is great considering the cost of creating content Also in service business - needed to test soft skills as well as knowledge : Training delivered using multiple methods : Web-based modules, on the job checklist, online assessments 2% increase in hospitality score They used the Saba Virtual Classroom model to deliver training consistently, quickly and cost effectlevly 28000 Saba Meeting sessions last year (more this year!) They were le to significantly reduce time & dollars to prepare and ship training materials as new products & services were launched. Restaurant managers were now meeting virtually and through VOIP reducing travel & telecommunication cost Also tracking of these activities became simpler and more effective   Results: Employee turnover reduced by 20% and improved hospitality score (customer sat) by 2%, which is significant in the fast food industry.
  3. Much reduced administration, no re-keying of data, manual re-certification processes, etc. Fewer errors Faster turn around times
  4. Individual – SchoolKeep ILT – Firmwater Large scale -- Administrate