Risky design decisions
Instinct or not.



• This is not science.
• This is not theory.
• This is *definitely* not informed...
Today’s agenda
Jess



• Meet the class
• We’ll show you ours
• We hope you’ll show us yours




                         ...
Gretchen Anderson on
‘5 things all designers should know’


        ‘ Design isn’t an analytical process. Creativity
     ...
Your guts.
Sometimes they
should be trusted.




                     Jeff Veen: UXLondon
What type of risks are we
talking about?
INNOVATION
Our experience...    EXCHANGE
INNOVATION
Our experience...                   EXCHANGE




• Ideas Pipeline
• Connecting people with ideas – and ideas wi...
Risky decisions...



• How to integrate external feeds
• Convey the feeling of an idea “growing”
• How to show ‘activity’...
Large Education
Our experience...                  group - Work in
                                      progress




• Pr...
Large Education
Risky decisions...   group - Work in
                        progress
Large Education
Risky decisions...                 group - Work in
                                      progress




• Id...
BBC Blogs redesign



• The impact of a big audience
BBC Blogs redesign



• ...and deliverables don’t = innovation
BBC Blogs redesign



• But we play anyways
Medicine Chest



• The impact of another big audience - but a
 slightly hesitant one
Enough about you observing us...
Yours, please.
5 minutes to think of a risky design decision
that you’d like to share (or confess).



• Project Context
•...
Jess




                       FIN




                       Thanks!
       Ana - ana.roji@headshift.com / @takaran
    ...
Uxcamplondon Sharing risky design decisions presentation
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Uxcamplondon Sharing risky design decisions presentation

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UXCampLondon presentation on Risky design decisions. Sharing our own experience on a few projects and trying to trigger some conversation about everyone's views and experience with 'risk' in design.

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  • Uxcamplondon Sharing risky design decisions presentation

    1. 1. Risky design decisions Instinct or not. • This is not science. • This is not theory. • This is *definitely* not informed Jessica Wittebort & Ana Roji - User Experience Designers Headshift
    2. 2. Today’s agenda Jess • Meet the class • We’ll show you ours • We hope you’ll show us yours UX LunchCast: Numba 1. Jesss & Ana
    3. 3. Gretchen Anderson on ‘5 things all designers should know’ ‘ Design isn’t an analytical process. Creativity requires taking leaps & risks, success requires managing those risks perfectly.’ Gretchen Anderson interview for ‘Kicker’
    4. 4. Your guts. Sometimes they should be trusted. Jeff Veen: UXLondon
    5. 5. What type of risks are we talking about?
    6. 6. INNOVATION Our experience... EXCHANGE
    7. 7. INNOVATION Our experience... EXCHANGE • Ideas Pipeline • Connecting people with ideas – and ideas with investors • A way to participate on other peoples ideas, help them grow
    8. 8. Risky decisions... • How to integrate external feeds • Convey the feeling of an idea “growing” • How to show ‘activity’/‘interestingness’
    9. 9. Large Education Our experience... group - Work in progress • Provide a welcoming, interconnected and stimulating space for aspiring education leaders • Enabling serendipity on finding content and people • Let people be in control
    10. 10. Large Education Risky decisions... group - Work in progress
    11. 11. Large Education Risky decisions... group - Work in progress • Identify the key differentiator of the project • Focus on the crucial insights from design research • Distill all gatherings into something tangible
    12. 12. BBC Blogs redesign • The impact of a big audience
    13. 13. BBC Blogs redesign • ...and deliverables don’t = innovation
    14. 14. BBC Blogs redesign • But we play anyways
    15. 15. Medicine Chest • The impact of another big audience - but a slightly hesitant one
    16. 16. Enough about you observing us...
    17. 17. Yours, please. 5 minutes to think of a risky design decision that you’d like to share (or confess). • Project Context • The problem • The risk • The decision • The impact • Would you do it again? Design Strategy from Adaptive Path UX Intensive
    18. 18. Jess FIN Thanks! Ana - ana.roji@headshift.com / @takaran Jess - jess@headshift.com / @jesybean

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