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Traffic Safety Culture Indexing: 2015 Texas Survey


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A presentation given at the 2016 Traffic Safety Conference during Breakout Session 15: Traffic Safety Culture Indexing. By Neal Johnson, Assistant Transportation Researcher, Center for Transportation Safety, Texas A&M Transportation Institute

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Traffic Safety Culture Indexing: 2015 Texas Survey

  1. 1. Traffic Safety Culture Indexing 2015 Texas Survey Behavioral Research Group Neal A. Johnson
  2. 2. HowweConductedtheSurvey
  3. 3. HowweConductedtheSurvey
  4. 4. SurveyQuestionCategories: 1. Problems reported as bigger/smaller than 3 years ago 2. Support for countermeasures 3. Acceptable driving behavior 4. Self-reported driving behavior
  5. 5. SampleDemographics
  6. 6. SampleDemographics
  7. 7. SampleDemographics
  8. 8. SampleDemographics
  9. 9. SampleDemographics
  10. 10. Whatproblemsdidrespondentssay werebiggerthan3 yearsago?
  11. 11. Smaller or not a problem? Statewide Seatbelt Use 90.5% Child Restraint Use (ages 0-4) 87.2% School Age Children (ages 5-16) 63.8%
  12. 12. SupportforCountermeasures
  13. 13. Whatdrivingbehaviorsareconsidered acceptable/unacceptable?
  14. 14. Howdidrespondentsself-report theirdrivingbehavior?
  15. 15. IsTexasastatewheretrafficsafety cultureishighlyvalued? Well, we know that: • The dangers of texting while driving are recognized by the public • Some key traffic safety issues are perceived as getting worse, such as: • Texting while driving • Speeding • Drunk driving • There is support for countermeasures to address some of these issues • Risky driving behaviors are generally viewed as unacceptable, such as: • Using a cell phone while driving for texting, emailing, or social media use • Driving while drunk or sleepy • Driving through a red light • Not wearing a seatbelt
  16. 16. IsTexasastatewheretrafficsafety cultureishighlyvalued? On the other hand: • Talking on a cell phone while driving (hand-held or hands-free) is fairly widely accepted • There is also a “Do as I say not as I do” mentality especially concerning texting or talking on a cell phone while driving – AAAFTS, found this to be prevalent throughout the country • Speeding, while of increased concern to some Texans, has mixed support for countermeasures to address the problem
  17. 17. ContactInformation Neal Johnson Katie Womack