T SE Services is a full-service sports entertainment and game production solutions and software company. TSE offers sports franchise consulting, A/V production and equipment integration, and game operations and sponsorship sales systems management software. Since its inception in 1984, TSE continues to provide the sports industry with tools and technology to stay in the forefront of the best entertainment venues in the world. With offices across the United States, TSE continues to expand three distinct divisions.
TSE's Consulting division is a franchise opening and revitalization team giving sports organizations and athletic departments the direction and guidance to become “the place to be” in their area. TSE's equipment division provides a wide range of audio/video production systems design and integration supported by over 100 years of experience in the industry. TSE's Management Solutions division provides patented event management technology including TSE GameTime ScriptPRO, a game management solution for building and executing event scripts and schedules, and SponsorPRO, a sponsorship sales automation system used to organize, execute, and track sponsorship inventory. If there is a sports team, venue or event need, TSE has the solution!
3. T
SE Services is a full-service sports entertainment and game
production solutions and software company. TSE offers sports
franchise consulting, A/V production and equipment integration,
and game operations and sponsorship sales systems
management software.
Since its inception in 1984, TSE
continues to provide the sports industry with tools and
technology to stay in the forefront of the best entertainment
venues in the world. With offices across the United States, TSE
continues to expand three distinct divisions.
TSE's Consulting division is a franchise opening and
revitalization team giving sports organizations and athletic
departments the direction and guidance to become “the place to
be” in their area. TSE's equipment division provides a wide
range of audio/video production systems design and integration
supported by over 100 years of experience in the industry. TSE's
Management Solutions division provides patented event
management technology including TSE GameTime ScriptPRO, a
game management solution for building and executing event
scripts and schedules, and SponsorPRO, a sponsorship sales
automation system used to organize, execute, and track
sponsorship inventory. If there is a sports team, venue or event
need, TSE has the solution!
Purdue University
“TSE consistently goes the extra mile for
us and I have never been disappointed in
their service. We could not ask for a
better partnership!”
- Stephen D. Hall
Director
Peoria Chiefs
“I would highly recommend TSE to any
team that is looking for help and/or
direction with their program!”
- Rocky Vonachen
President
Great Lakes Loons
“Whether you're a startup franchise or a
team looking for a fresh start, I highly
recommend TSE as a tool to take
your show to the next level."
- Chris Mundhenk
VP of Marketing and Promotions
4. A
fter countless years working in the sports industry and
understanding the demand for an automated game scripting system,
TSE began a software journey with the initial release of TSE
GameTime ScriptPRO in 2005. Thanks to current partners and
industry feedback, TSE continues to expand the TSE GameTime Suite.
What’s been sold, what needs to be executed as part of the game day
script and who is singing the national anthem tonight?
This
information is now at your fingertips!
5. Creating the ultimate solution for any
sports team or athletic organization
Organize
contacts and
potential sponsors
Build
sponsorship
inventory
Generate
customized
proposals
Create contracts
to track
inventory sold
Assign tasks
for sponsor
fulfillment
Elements of games
import from
SponsorPRO
Schedule events on
facility specific
Calendars
Elements order to
build Production
Schedule
Plan the staffing,
events, food and
other key elements
Print customized
script based on
staff member roles
Execute script in
real-time using
patented GO LIVE
Provide sponsors
with Proof of
Performance reports
Game day/staffing
analysis and
reporting
Report on
inventory
and sales
6. T
SE GameTime SponsorPRO is an internet-based tool for organizing, tracking and validating all sponsored
inventory. SponsorPRO helps teams build inventory, create proposals, generate contracts and report on fulfilled
sponsored elements. SponsorPRO simplifies the sponsorship sales and execution process and allows your entire
sales staff to see up-to-date progress on proposals/contracts and sponsorship fulfillment reports from any computer
anywhere in the world.
Montana Tech
“SponsorPRO is money well spent and
has made our corporate partnership
proposals look more professional. We
are closing more total proposals and
at higher levels!”
Initiate Contact - CRM
- Joe McClafferty
Vice Chancellor for Development
Easy to use task generation
Build Inventory
Organize with simple categorization
Generate
Custom proposals
Contacts
Inventory
Proposals
Contracts
Fulfillment
Reports
7. Unique Dashboards
Snapshots of daily tasks, goals and sales
SET GOALS
Ensure staff is up to date with real-time
information
Cut down on costs using SponsorPRO’s
emailable PDF Proposals, Contracts and
Proof of Performance Reports
Generate custom proposals in minutes
View a snap shot of information using dashboards
Control task lists and fulfillment
Design proposals and update information from
anywhere in the world
Run Reports
Dynamic CRM
Create customized views for easy to find contacts
Sales, inventory,
discounts and more!
8. Sponsorship and game element organization
All Real-time- GO LIVE features
Game organization and management tools
Sponsorship element time stamping
Unlimited customizable and savable documents
Access to all account settings
T
se GameTime ScriptPRO is an internet-based event management
software program used by teams and schools of all levels to streamline
events, produce scripts, and generate reports. The configurable
interface allows users to build their accounts based on their specific
needs. ScriptPRO is designed to prevent scripting errors, save time
building event schedules, and enhance the efficiency of the production
as a whole. This multi-user system allows real time changes to be
viewed system wide. These changes can be made on any device with
an internet connection including smart phones. Continuous
development of new features and tools make ScriptPRO the perfect
solution.
Vancouver Canucks running GO LIVE
Arizona Cardinals making changes in real time
UNLIMITED crew member accounts
Permission based access
Online training and tech support
Includes all upgrades
Tennessee Smokies
“ScriptPRO is really easy to use and easy
to execute. It has allowed us to keep our
production schedules and our production
days organized.”
- Ryan Cox
Director of Entertainment
San Francisco Giants preparing for game day
9. Miami Marlins
"Our partnership with TSE has been great. As users of
ScriptPRO we couldn't ask for better support and response. We are
using ScriptPRO to enhance our organization and communication in
our game operations and production departments."
-Larry Blocker
Director of Game Presentation and Events
Elements
GO LIVE
Proof of
Performance
Production
Schedule
Print
ScriptPRO
Mobile
Arizona Cardinals
“We have a very fluid and dynamic game presentation. Lots of moving parts, inventory, entertainment, sponsorships...ScriptRO has
eliminated confusion and frustration regarding last second modifications. Not to mention reducing intercom chatter by an order of
magnitude. Because it is web based, I can work on the show from anywhere, any time. All I need is my laptop and a connection.”
-Michael Conner
Video and Scoreboard Operations Manager
Run events in real time
Create and print
position specific
scripts/schedules
10. Completely Customizable
Unlimited amount of field types and values
Ties seamlessly with ScriptPRO
T
SE GameTime PromoPRO is an internet-based event
management solution designed to organize all integral parts
of your promotional schedule. Simply enter your game
schedule and all other outside events in a real-time updating
calendar view. Then drill down to all the parts and pieces
that “make” that event; theme, sponsor, entertainment,
groups, national anthem singer, first pitch, staffing etc. Not
only does PromoPRO organize your entire event, but
it
automatically builds your scripts by allowing that
information to flow into TSE GameTime ScriptPRO. No more
entering the same data in multiple platforms or
spreadsheets - it is all part of one system readily available
and designed for you!
Multi-location Scheduling Control
Month view, week view, and Multi-location view
12. y
our video board not only has the potential to enhance the entire dynamic of your events, but makes it the “thing to
see” and your facility “the place to be”. Our vast experience helps you tailor your video board and front-end a/v
equipment to create the show you want to produce. Our turnkey video board/RFP design and bid sourcing service enables
you to focus on your operations, saving you time, and while avoiding the vast learning curve, saving you money.
FirstEnergy Stadium, Reading, PA
Wing Stadium, Kalamazoo, MI
Centennial Field, Burlington, VT
Thomas Stadium, Johnson City, TN
Boomers Stadium, Schaumburg, IL
Pringles Park, Jackson, TN
Fifth Third Ballpark, Grand Rapids, MI
Riverwalk Stadium, Montgomery, AL
New Bridge Bank Park, Greensboro, NC
State Mutual Stadium, Rome, GA
Smokies Park, Sevierville, TN
Time Warner Cable Field, Appleton, WI
Rent One Park, Marion, IL
13. Vermont Lake Monsters
“After working with TSE for our recent video board
project, I cannot imagine working with anyone else in the
future. From the beginning planning stages, understanding
our budget and ensuring we got the best product for the
money, to the implementation of the final project, TSE proved to be an
invaluable resource that oversaw this process in a seamless manner. Our
new video board is a huge addition to our fan experience, and we owe all
of this success to TSE and the expertise they provided us.
- Kyle Bostwick
Vice President
Jackson Generals
“Having TSE involved with our recent video board project was one of the best business decisions I
have ever made. From beginning to the end, they were great to work with and got us the results we
wanted. Just knowing you have someone who understands what you are trying to
accomplish on your side is a comforting feeling. They were able to save us money
while getting us the best product that we could ask for. I could not imagine doing
any project like this without TSE.”
- Jason Compton
General Manager
14. TSE Services Equipment Division provides quality design, equipment, installation and support for your entire
facility. TSE not only design/builds new audio and video productions, but also retrofit existing systems/rooms for
facilities throughout North America. TSE will help you retrofit your current production room and increase the overall
effectiveness of your system. TSE will increase the efficiency, the content and the adaptability of your equipment.
Our 25 plus years of live sports production knowledge gives us a holistic perspective on how to help you design and
provide a great experience for your fans while continually satisfying your sponsors. TSE provides solutions to fit any
budget, gives credit for used equipment, and provides superior installation, training and production support
services.
15. Trenton Thunder
“TSE did a great job during the upgrade/
install here in Trenton. I’m glad that I had the
opportunity to work with them. Although TSE is based in
Wisconsin, it definitely feels like they are right around the
corner if we need something.”
-Greg Lavin
Production Manager
Greensboro Grasshoppers
“TSE was able to provide us with the “in the know”
advice when it came to the best technology and
comparative pricing. The guidance and leadership
they offer is invaluable. ”
-Katie Dannemiller
Vice President of Baseball Operations
Install and clean equipment racks
Install LED concession monitors
Design/Build production rooms
Instant replay systems
Develop and oversee video and audio
project RFPs
Purchase and install front end
production equipment
Purchase and install sound systems
Purchase and install security systems
Purchase and install cameras and
camera locations
Purchase and install live switchers
Purchase and install recording, editing,
distribution and communication
equipment
Provide audio content and solutions
Provide video content and solutions
Anything else YOU need to produce an
EXCELLENT show
South Carolina Stingrays
“I can honestly say that the professionalism and work that TSE and their crew performed
was second to none. They were punctual, professional, informative and worked very hard
with our arena to assure that no stone was left unturned. We are very excited to work with our
new Game Ops equipment and we are so happy that we chose TSE.”
-Rob Concannon
President
16. T
SE Services Consulting Division offers a wide array
of expertise that results in a positive experience for
your fans and sponsors while adding revenue to your
bottom line. TSE will help guide you as you enhance
the use of your points of sale, video equipment,
scoreboard, and employees. From parking the car to
buying tickets to the next game and everything
in-between, each fans and sponsors experience will
be memorable and lasting.
Promotional seminars
Game presentation audits
Videoboard design & sourcing
Staff placement & sourcing
Full production services
Promotional schedule
development
Graphic design content
Sales training
Video & animation content
Merchandise implementation
Sponsorship execution
On-Site training & support
Architectural revise & design
Control room design
Audio & video design
Logo Design
Mascot Sourcing
17. One of our satisfied clients stated, “It was like having a second GM on our
staff!” We turnkey your entire promotions and production department,
leaving you time to focus on the rest of your operations.
Tulsa Drillers
“We've always loved working with TSE in
any capacity that we could. Especially this
year with a new park opening, we really felt it
necessary to bring TSE on for their incredible
knowledge to help us open our park and give us a
show that would wow our fans and really take
our game entertainment to the next level. As we
moved to ONEOK Field, TSE's input was huge in
making the show the most unforgettable it’s ever
been in Tulsa.”
- Mike Melega
General Manager
New Facility Openings
ONEOK Field
Dow Diamond
Trustmark Park
The Corn Crib
Rent One Ballpark
Maritime Park
Regency Furniture Stadium
New Franchise Openings
Great Lake Loons
Muskegon Lumberjacks
Normal CornBelters
Pensacola Blue Wahoos
Southern Illinois Miners
Sioux Falls Fighting Pheasants
Southern Maryland Blue Crabs
Quad Cities River Bandits
Facility Renovations
L.C. Walker Arena
Sioux Falls Stadium
Wings Stadium
WesBanco Arena
University of
South Alabama
“TSE Services is absolutely
your total solution. South Alabama
athletics will never be the same after
this year. We are leaps and bounds
ahead of where we were. I highly
recommend TSE.”
- Travis Toth
Athletic Director of Marketing
18. T
SE provides key seminars and training of your
staff to get the most out of each event. From the
moment your fan’s enter your facility they are in an
environment surrounded by interactions with your
staff.
At the end of the game, what will be their lasting
impression?
Does your staff realize that your facility is more
about the entertainment than the sport?
What keeps fans coming back?
Are you ready to get creative and come up with a
promotional schedule that is filled with new ideas?
All of these are answered when our consultants, with
over 100 years of combined sports entertainment
success, give your staff the TSE experience!
Kalamazoo Wings
“TSE’s seminar was the best ever! Thank
you for doing an absolutely fantastic
seminar and thanks for helping this
organization get better!”
-Jim Burlew
General Manager
Change the Mindset: It’s an Entertainment Facility
Employee Recruitment
Customer Service Toward the Ultimate Fan Experience
Video Content That Entertains
Promotion Schedule Planning
Booking Group Sales That Entertain
And more - TSE can tailor to your needs!
19. W
hen it comes to hiring for your staff, TSE
believes in one golden rule:
Talent ROCKS
With over 25 years of experience in implementation of
qualified individuals in all positions, from group and
ticket sales staff to production and promo team
members, TSE has the experience to recruit, train and
oversee all aspects of making sure your new
employees maximize the Fan Experience.
TSE also has a stable of Executive Producers that will
make sure your video boards, ribbon boards and
concession monitors are maximized to ensure your
“show” is one that will have your fans coming back
for more.
It’s simple - TSE assess, staffs, trains and deploys!
20. Abbotsford Heat
Aberdeen IronBirds
Anaheim Ducks
Arizona Cardinals
AT&T Cotton Bowl Classic
Augusta GreenJackets
Baylor University
BC Lions
Beloit Snappers
Binghamton Mets
Birmingham Barons
Bowie Baysox
Buffalo Wild Wings Bowl
Burlington Bees
Bradenton Marauders
Bradley University
Brooklyn Cyclones
Calgary Flames
Calgary Hitmen
Calgary Stampeders
Canadian Football League
Carolina Mudcats
Central Michigan University
Charlotte Knights
Charlotte Stone Crabs
Chicago White Sox
Cincinnati Cyclones
Cleveland Indians
Colorado Rapids
Colorado Springs Sky Sox
Columbus Blue Jackets
Connecticut Sun
Corpus Christi Hooks
Cricket Australia
Dayton Gems
Delmarva Shorebirds
Denver Broncos
Denver Cuthroats
Denver Outlaws
Dubuque Fighting Saints
Duluth Huskies
Dunedin Blue Jays
Eastern Illinois University
Eastern Michigan University
Edmonton Eskimos
Fargo Moorhead RedHawks
Fiesta Bowl
Florida Everblades
Fresno Grizzlies
Gateway Grizzlies
Gator Bowl Association
San Francisco Giants
Grand Rapids Griffins
Great Lakes Loons
Greensboro Grasshoppers
Greenville Drive
Gwinnett Braves
Hamilton Tiger-Cats
Harrisburg Senators
Huntsville Stars
Inland Empire 66ers
Jackson Generals
Jacksonville Sharks
Joliet Slammers
Kalamazoo Wings
Kane County Cougars
Lake Elsinore Storm
Lake Erie Crushers
Lakewood Blueclaws
Lexington Legends
Liberty University
Lincoln Saltdogs
Longwood University
Mahoning Valley Scrappers
Miami Heat
Miami Marlins
Midland Rock Hounds
Minnesota State - Moorhead
Minnesota Swarm
Mississippi Braves
Moncton Wildcats
Montgomery Biscuits
Montreal Alouettes
Muskegon Lumberjacks
Myrtle Beach Pelicans
New England Patriots
New England Revolution
New Hampshire Fisher Cats
Montgomery Biscuits
Montreal Alouettes
21. Muskegon Lumberjacks
Myrtle Beach Pelicans
New England Patriots
New England Revolution
New Hampshire Fisher Cats
Normal Cornbelters
Ohio Northern University
Pensacola Blue Wahoos
Peoria Chiefs
Philadelphia Eagles
Portland Pirates
Portland Timbers
Portland WinterHawks
Purdue University
Quad Cities River Bandits
Quebec Capitals
Queensland Reds
Quincy Gems
Rancho Cucamonga Quakes
Rochester Honkers
Rockford Ice Hogs
Rome Braves
Round Rock Express
Sacramento Capitals
Saginaw Valley State University
Salt River Fields
San Antonio Missions
San Diego Padres
San Jose Giants
San Jose Sharks
Saskatchewan Roughriders
Seattle Thunderbirds
Seattle University
Sioux City Musketeers
Sioux Falls Fighting Pheasants
Sioux Falls Stampede
South Bend Silver Hawks
Southeast Missouri State
Southern Illinois Miners
Southern Maryland Blue Crabs
Southern Ohio Copperheads
Spokane Chiefs
Spokane Indians
Sporting Kansas City
St. Louis Cardinals
Stockton Ports
Stockton Thunder
Tampa Bay Rays
Tennessee Smokies
Texas Stars
Toledo Mud Hens
Toledo Walleye
Toronto Argonauts
Trenton Thunder
Tri-City ValleyCats
Tulsa Drillers
University of Alaska Anchorage
University of Arkansas
University of British Columbia
University of California, Berkeley
University of Denver
University of Florida
University of Louisiana, Lafayette
University of Louisville
University of MD, Eastern Shore
University of Michigan
University of Minnesota
University of Minnesota, Duluth
University of Nebraska at Kearney
University of North Carolina
University of South Alabama
University of South Dakota
University of Texas
University of Texas, Arlington
University of Texas, Pan-American
University of Tulsa
University of Wisconsin, Oshkosh
University of Wisconsin, Milwaukee
University of Wisconsin, Superior
US Soccer Federation
Utah Grizzlies
Vancouver Canucks
Vancouver Giants
Vancouver Whitecaps
Vermont Lake Monsters
Washington Wild Things
West Michigan Whitecaps
West Virginia Power
Wheeling Nailers
Wichita Thunder
22.
23.
24. TSE Equipment Highlights:
LSI Industries 40 ft. x 12.5 ft. full four sided
CHALLENGES
TSE was approached by the Kalamazoo
Wings to oversee an interior renovation of
Wings Stadium in Kalamazoo, MI.
The
technology was antiquated and in poor
working condition. No significant upgrades
were made since the facility opened in 1974.
Along with the facility the Wing's needed an
overall franchise renovation. Since the time
they opened the facility, the stadium was
considered a "true hockey" facility rather
than an entertainment facility. The Wings
wanted to take the franchise to a brand new
direction while revitalizing it in the
community. TSE was brought in to oversee
the physical plan changes while breathing
fresh new life into the organization.
digital video board
Philips 46” LCD monitors, 1920x1080
Digital Media Players
SD/HD 5.8GHz RF Microwave Camera System
15” subwoofer JBL professional
JBL Professional Full Array Cabinets
Sound Director premium software package
Broadcast Pix SD video production system with
1ME Control Panel and 4 SDI Inputs
16 x 16 SDI Video Matrix Switcher
Clear-Com Wireless Base Station, Transmitters
and Headsets
Multi-Channel HD/SD Slow Motion Replay
TSE Consulting Services Provided:
TSE GameTime ScriptPRO System and Training
TSE GameTime SponsorPRO System and Training
3-Day Customer Service Training
Placing of an Executive Producer
Staffing, Training and Deployment of a full Game
MORE CHALLENGES
Day Staff
Show Preparation and Evaluation
Ticket Training and Sales Consultation
Individual challenges were met throughout the scope of each part of the
renovation. When it came to the facility, the goal was to incorporate a new video
board while totally revamping the concourse and concessions. Both the concourse
and concessions were old, dark and cramped. The concessions were selling close
to the same items at each location.
The video board faced unique limitations due to the existing roof structure, which
is very low. In the past, the previous score board would be lowered and carted
out of the facility when non-hockey events were being held. The new board
would also be hidden from view when needed while being much larger in size.
There was also the challenge of no location allowed for a ribbon board.
When it came to the Wings franchise, over their 30+ years of existence, they did
things consistent but in the old fashion way. They had novel approaches but
needed an overhaul of operations to support the facility and to better sell tickets
and sponsorship sales. There was also a need for new internal techniques on how
to market and produce content for the new technology.
25. PHYSICAL PLANT ENHANCEMENTS
With the challenges from the existing roof height, TSE
brainstormed and designed a structure that could be
spun 90 degrees and lifted above the lights allowing for
it to be hidden instead of removed from the facility.
That allowed the design and purchase of a 40 ft. x 12.5
ft. four sided digital video board, the largest in minor
league hockey, with the help of LSI Industries. The
board was custom built so that the video can be viewed
from all angles of the stadium.
The concourse was redesigned with new paint, flooring
and lighting, as well as enhanced sound. Digital
signage was also placed throughout the concourse for
added advertising opportunities and sponsorship
revenue. An awning that was previously impeding
views was removed to create an overall brighter and
open concourse to enhance the fan experience.
Along with the concourse, the concessions were opened
up with new paint, lighting and flooring. With creative
new graphics, a fresh look and taste was put into each
individual stand, allowing for new varieties of menu
items to be incorporated. Digital menus were also
installed in each stand to enhance the ability to sell
more and change unique food items for each event.
The arena had no available location to place an LED
ribbon board. Through creative design and outside the
box thinking, LED monitors were placed in each of the
30 vomitoriums, creating a virtual ribbon.
This
allowed for added advertising revenue and great
promotions to be incorporated for unique plays and
events.
A new production room featuring instant replay was
designed to manage the non-stop action of all Wings
hockey games as well as other outside revenue
generating events. Further enhancements were made
by installing JBL Professional speakers and a Clear-Com
Wireless System.
Before and After
26. FRANCHISE MANAGEMENT AND
OPERATION IMPROVEMENTS
When TSE walked in the door, there was a realization
that the Wings needed more than a breath of fresh air,
there needed to be a new sense of adrenaline. The
structure of the organization was analyzed, dissected
and then redesigned to improve the lines of
communication.
The initial phase began with a 3-day seminar with the
Wing’s front office to place a structure of efficiencies. A
clear and concise direction was given so that everyone
knew what needed to be done, who was going to take
care of it, and what time frame these projects needed
to be accomplished by.
Within the new structure an increased level of ticket
sales executives were implemented to create a further
reach in the community.
New programs were
introduced along with ongoing sales training so the staff
is generating new sales.
MORE FRANCHISE
IMPROVEMENTS
The new organizational structure also consisted of
the hiring and training of a new staff to handle the
level of show demanded with the new facility
renovations. TSE placed an Executive Producer to
handle all content for the video displays. A full
promotions and production team was hired and
trained by TSE.
With all the facility renovations, it was important to
monetize them so new revenues are generated. A
higher level of show was designed and installed to
create more sponsorship inventory to sell.
Customer service was and is continued to be
stressed among the entire Wings Staff, from ushers
to the top level executives, so that when the fan
enters the parking lot to when the leave for the
night, they are receiving the ultimate fan
experience.
27. BENEFITS
Fans attending Kalamazoo Wings games and other Wings
Stadium events now see a much more advanced show
production that includes video elements, increased promotions
and higher quality sound.
The Kalamazoo Wings have gained higher sponsorship
revenues thanks to increased inventory provided by the new
video board and all digital signage displays around the facility.
The power of digital signage now allows the club to sell
multiple opportunities in set locations at premium pricing.
The fans are now incorporated into “The Show” with the
inclusion of wireless fan cams for Kiss Cams, fan shots and all
other fan contests. Ticket sales for the season have seen an
increase of more than 22% after a decline the past five
seasons. Overall, the Wings are providing a better experience
from the moment the fan hits the parking lot before the game
to when they leave for the night and have become a leader in
the state of Michigan.
Ron Elenbaas
CEO of Greenleaf Hospitality Group, Owners of the Kalamazoo Wings
“
“
TSE was brought to us as a group that could
help dramatically improve and change the game
day experience here in Kalamazoo. From the
very first meeting with them it was clear they
were experts in their field. Since working with
them, and after my 35 plus years of engaging a
wide range of consultants, TSE stands head and
shoulders above the others. TSE stood shoulder
to shoulder with us making sure we could
execute what we were taught to do. They were
completely dedicated to our success and pushed
us to be a better company and a better
entertainment venue for our fans.
Reference Contact:
Jim Burlew
General Manager
jburlew@ghgkz.com
(269) 349-9772
Wings Stadium
3600 Vanrick Dr.
Kalamazoo, MI 49001
28.
29.
30. CHALLENGES
TSE Services Provided:
TSE GameTime ScriptPRO
GT Production Task List
GT BottomLine
Training
Support
On-Site Visit with Support and Training
The Miami Marlins event preparation process had
proved to be long and tedious. The team was
spending hours preparing their game day scripts and
creating multiple printable versions for their
operators. Scripts were built as Excel and Word
documents calling for redundant copying and pasting
to keep consistency across versions. Communication
was
al so
chal l engi ng.
Mul ti pl e emai l s
requesting script edits would fill up the producer’s
inbox leading up to and even after the required
deadline. This lead to confusion and improper
execution.
Because scripts were printed, the Marlins were
spending a large sum of money on paper, which was
thrown away immediately after each game. When
changes needed to made during the game, they had
to be radioed to each person and then scribbled on
the script documents. This manual process proved to
cause errors in proper sponsorship execution.
When sponsorship execution was questioned, the
Marlins had to rummage through old scripts or
review the game tape, both of which could take
hours. Not only were the sponsorship execution
requests challenging, but the end of season
sponsorship execution reports required unnecessary
time and resources.
The Marlins knew there had to be a better way to
build, organize and execute their game day scripts
and track sponsorship execution.
SOLUTION
TSE provided the Marlins with an internet-based game management solution, TSE
GameTime ScriptPRO. ScriptPRO was implemented into the Marlin’s game production
process to streamline the entire game day planning and sponsorship execution flow.
The system allows the Marlins to organize all elements of their events throughout the
season in one main internet-based database. If changes are required, updates can be
made in real-time from any internet driven device.
With TSE GameTime
ScriptPRO all crew members have the most up-to-date version of the script at their
fingertips.
The Marlins also implemented the GO LIVE feature as part of. GO LIVE automates
the event script and provides a timestamp function used to ensure sponsorship
execution. Proof of performance reports can now be emailed within minutes.
31. BENEFITS
The implementation of TSE GameTime ScriptPRO has resulted
in a more efficient event production and execution process at
Marlins Park.
Script changes run smoother, sponsorship
execution is easier and the communication among the
production department and sponsorship department is much
more efficient.
With time saved, and ease of mind that everything is being
executed properly,
the crew is able to focus on other
responsibilities. ScriptPRO’s ability to adapt from day to
day also gives the Marlins the flexibility to create a more
dynamic script. Overall, the Marlins are running a much more
streamlined “Show!”
Our partnership with TSE has been great. As
users of ScriptPRO we couldn’t ask for better
support and response...basically they have a
killer script writing program that will save so
much time. After 15 years in the field, I’m kind
of upset I didn’t think of coming up with this
type of program!
Larry Blocker
Director, Game Presentation & Events
Miami Marlins
www.YourTSE.com
“
“
Reference Contact:
Luis Dones
Manager, Game
Presentation & Events
ldones@marlins.com
(305) 626-7227
Miami Marlins
501 Marlins Way
Miami, FL 33125
32.
33.
34. CHALLENGES
The Vermont Lake Monsters approached TSE prior to the
2012 season. They were already one of the leading teams
in the New-York Penn League, however they were in an old
ballpark that lacked any current technology. The ballpark
was run by the University of Vermont and was limited to
what could be done for interior improvements. 2012 would
be the first time audio and video infrastructure changes
would be made to the existing facility.
TSE was hired to oversee all aspects of the project to get
the most possible within budget. A new video board would
be installed along with the controlling software and
consulting services needed to maximize revenues. The city
was also going through a green movement and wanted to
keep the "outdoors" feel of the stadium. The existing
structure was made of wood so the high tech board would
have to be incorporated without eliminating the rustic feel.
With limited space in the production room, there would
have to be some shifting to design control systems to fit
into the small space.
Since the Lake Monsters did not have a prior video board,
TSE would need to consult them on how to sell and
monetize while providing new marketing strategies and
sponsorship inventory.
TSE Equipment Services Provided:
LS Industries 27 ft. x 16 ft. Video Board
Toshiba DR430 DVD Recorder
ArKaos GrandVJ Software License
Sound Director audio media software
DataVideo– MS500 Switcher and LCD Kit
B-Stock Canon XL2 MiniDV 3CCD Camcorder
AVL-3 digital wireless video TX/RX kit
2 PC’s and Monitors for ScriptPRO
Adobe Software
TSE Consulting Services Provided:
Written RFP for Video Board
TSE GameTime ScriptPRO System and Training
20th Season Logo Design Package
Inventory Analysis Seminar
Show Planning
Show Rehearsal
Customer Service Orientation
Opening Night Coverage
Think Tanks and Oversight
SOLUTION
TSE designed the video board RFP that was sent to select companies across the country. After
multiple rounds and evaluation, LSI Industries was chosen to install a new 27 ft. x 16 ft. video
board on the existing wooden structure in left field.
Along with the video board, TSE integrated a new digital production room and TSE GameTime
ScriptPRO - a game management solution the Lake Monsters use to build, organize and execute
their game day scripts and schedules live and in real-time. The production room includes 2 PC’s
and 2 monitors that are used to run ScriptPRO’s GO LIVE along with Sound Director to run the
audio.
In order to maximize the new equipment and create the ultimate fan experience, TSE worked
with the Lake Monsters on designing a new show and trained their employees. New promotions
and sponsorship inventory was designed into the show to maximize potential revenue from the
new equipment.
35. BENEFITS
Fans attending Vermont Lake Monsters games and other
Centennial Field events are now experiencing an advanced
production with video elements and increased promotions.
With the integration of TSE GameTime ScriptPRO, the
Lake Monsters are much more streamlined on their
preparation and execution from pre-game to post game.
Sponsors are now able to receive proof of performances
reports in minutes. The proof of performance reports
highlight all of the sponsorship’s elements that were
executed throughout the season.
By incorporating TSE’s newly designed show, Lake
Monster fans are now part of the action throughout the
entire game. Overall, the Lake Monsters are providing a
better fan experience from the moment the fan drives into
the parking lot till they leave the stadium following the
game.
Our new video board is a huge addition to
our fan experience, and we owe all of this
success to TSE and the expertise they
provided us.
Kyle Bostwick
Vice President, Vermont Lake Monsters
“
“
After working with TSE on our recent
video board project, I cannot imagine
working with anyone else in the
future.
From the beginning planning
stages, understanding our budget and
ensuring we got the best product for the
money, to the implementation of the final
project, TSE proved to be an invaluable
resource that oversaw this process in a
seamless manner.
Reference Contact:
Kyle Bostwick
Vice President
kbostwick@tenasone.com
(802) 655-4200
1 King Street Ferry Dock
Burlington, VT 05401