1. Balancing Privacy and Digitization
Maintaining privacy in and increasingly digitized environment
1

2. My Data, What?!?
2

3. Data Breaches
Everywhere!
3

4. What data?
Data about you
• Name
• Nationality/Residency
• Age
• Likes and Dislikes
• Relatives
• Associates
• Medical Information
• Etc.
Data about what you do
• Location/Travel (history and
current)
• Frequent websites/apps
• Entertainment you like
(music, movies,
parties/events, etc.)
• Voice
4

5. Digitization
5

6. What is it?
Digitization • Is the process of moving to a digital
business
• It is the use of digital technologies
to change a business model and
provide new revenue and value-
producing opportunities
*Gartner.com
6

7. Data as an Asset
• Data isn’t just information on customers
anymore
• Assets can be used to make money
• Assets can be used to acquire more
assets
• Data informs decisions
Acquire
Curate
EnhanceAnalyze
Monetize
7

8. Privacy
8

9. What is it?
Privacy • (IT) what data can be shared
with a third party
• Being free from unwanted or
undue intrusion or disturbance
in one’s private life
*TechTarget.com
*Dictionary.com
9

10. Threats and Risks to Privacy
• Web Tracking
• Data Collections
• Lack of Security
• Connected Everything – IoT
• Public/Free Wi-Fi
• Social Networking
• Social Engineering
Threats:
• Discrimination
• Disclosure of Information
• Lack of Anonymity
• Movement of Data
Risks:
10

11. What Laws Are There To Protect Privacy?
• The Jamaican Constitution, The
Charter of Fundamental Rights
and Freedoms – Chapter 3
• The International Covenant on
Civil and Political Rights (ICCPR)
– Article 17
Local Laws
• General Data Protection
Regulation (GDPR) - EU
• The Data Protection Act – UK
• Personal Information Protection
Act – Bermuda
• Data Protection Law - Cayman
Islands
International/Regional Laws
11

12. The Balance
12

13. Can We Really Have Privacy?
Individuals Companies|
13

14. Awareness is Key
14
Understand the laws that protect/guide you
Understand what you are signing/agreeing to |
your obligations to customers
Understand the technology you are using
Ensure your technology is up to date

15. Companies Using Data
*Gartner.com
15

16. Advancing Business Insights With Privacy in Mind
Privacy
Systems
Analytics
Laws
People
16

17. How Does Your Company Use Data?
17
Process
Perform some assessment or
transformation of data
Control
Collect and store
data and may
process data
None
Manual business,
paper based
business
*GDPR

18. Even More Analytics
18
Identify
• Map data on customers
• Create flags
Classify
• Region/Jurisdiction
• Exemption/Do not process
Action
• Update existing analytics
• Educate and enforce

19. What else can we do?
19
Define what a breach is
Develop communication strategy
Update policies
Prepare/Update privacy clauses
Prepare privacy request processes

20. Thank you Q&A
20

21. Sources
• https://www.csoonline.com/article/2130877/data-breach/the-biggest-data-
breaches-of-the-21st-century.html
• https://www.gartner.com/it-glossary/digitalization/
• https://searchdatamanagement.techtarget.com/definition/privacy
• http://www.dictionary.com/browse/privacy
• https://www.pocket-lint.com/apps/news/143404-7-biggest-privacy-threats-
online
• https://searchsecurity.techtarget.com/tip/A-look-at-the-key-GDPR-
requirements-and-how-to-meet-
them?src=5737362&asrc=EM_ERU_94056887&utm_content=eru-rd2-
rcpE&utm_medium=EM&utm_source=ERU&utm_campaign=20180426_ERU
%20Transmission%20for%2004/26/2018%20(UserUniverse:%202572767)
21