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Balancing Privacy and Digitization

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With the latest news of privacy violations on popular social media platforms and the new regulations coming from the European Union (EU) – The General Data Protection Regulations (GDPR), how companies use data and the laws protecting consumers is in the forefront of many person’s minds.

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Balancing Privacy and Digitization

  1. 1. Balancing Privacy and Digitization Maintaining privacy in and increasingly digitized environment 1
  2. 2. My Data, What?!? 2
  3. 3. Data Breaches Everywhere! 3
  4. 4. What data? Data about you • Name • Nationality/Residency • Age • Likes and Dislikes • Relatives • Associates • Medical Information • Etc. Data about what you do • Location/Travel (history and current) • Frequent websites/apps • Entertainment you like (music, movies, parties/events, etc.) • Voice 4
  5. 5. Digitization 5
  6. 6. What is it? Digitization • Is the process of moving to a digital business • It is the use of digital technologies to change a business model and provide new revenue and value- producing opportunities *Gartner.com 6
  7. 7. Data as an Asset • Data isn’t just information on customers anymore • Assets can be used to make money • Assets can be used to acquire more assets • Data informs decisions Acquire Curate EnhanceAnalyze Monetize 7
  8. 8. Privacy 8
  9. 9. What is it? Privacy • (IT) what data can be shared with a third party • Being free from unwanted or undue intrusion or disturbance in one’s private life *TechTarget.com *Dictionary.com 9
  10. 10. Threats and Risks to Privacy • Web Tracking • Data Collections • Lack of Security • Connected Everything – IoT • Public/Free Wi-Fi • Social Networking • Social Engineering Threats: • Discrimination • Disclosure of Information • Lack of Anonymity • Movement of Data Risks: 10
  11. 11. What Laws Are There To Protect Privacy? • The Jamaican Constitution, The Charter of Fundamental Rights and Freedoms – Chapter 3 • The International Covenant on Civil and Political Rights (ICCPR) – Article 17 Local Laws • General Data Protection Regulation (GDPR) - EU • The Data Protection Act – UK • Personal Information Protection Act – Bermuda • Data Protection Law - Cayman Islands International/Regional Laws 11
  12. 12. The Balance 12
  13. 13. Can We Really Have Privacy? Individuals Companies| 13
  14. 14. Awareness is Key 14 Understand the laws that protect/guide you Understand what you are signing/agreeing to | your obligations to customers Understand the technology you are using Ensure your technology is up to date
  15. 15. Companies Using Data *Gartner.com 15
  16. 16. Advancing Business Insights With Privacy in Mind Privacy Systems Analytics Laws People 16
  17. 17. How Does Your Company Use Data? 17 Process Perform some assessment or transformation of data Control Collect and store data and may process data None Manual business, paper based business *GDPR
  18. 18. Even More Analytics 18 Identify • Map data on customers • Create flags Classify • Region/Jurisdiction • Exemption/Do not process Action • Update existing analytics • Educate and enforce
  19. 19. What else can we do? 19 Define what a breach is Develop communication strategy Update policies Prepare/Update privacy clauses Prepare privacy request processes
  20. 20. Thank you Q&A 20
  21. 21. Sources • https://www.csoonline.com/article/2130877/data-breach/the-biggest-data- breaches-of-the-21st-century.html • https://www.gartner.com/it-glossary/digitalization/ • https://searchdatamanagement.techtarget.com/definition/privacy • http://www.dictionary.com/browse/privacy • https://www.pocket-lint.com/apps/news/143404-7-biggest-privacy-threats- online • https://searchsecurity.techtarget.com/tip/A-look-at-the-key-GDPR- requirements-and-how-to-meet- them?src=5737362&asrc=EM_ERU_94056887&utm_content=eru-rd2- rcpE&utm_medium=EM&utm_source=ERU&utm_campaign=20180426_ERU %20Transmission%20for%2004/26/2018%20(UserUniverse:%202572767) 21

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