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Don't start a nonprofit


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Don't start a nonprofit

  1. 1. Don’t Start a Non-Profit! (?) Special Thanks to the Wyncote Foundation
  2. 2. Every one of you is trying tomake your best artistic work. GOAL: Make Art
  3. 3. Most artists are self funding their work in a variety of ways when they first start making it• Paying for things with their own $• Donating their time (creative, administrative)• Volunteer collaborative team• In kind services – barter/borrow systems
  4. 4. • In other words: we usually beginfrom DIY model•We think a lot about how we planour art work but we don’t alwaysplan our administrative structures
  5. 5. Brad• The Berserker Residents• Ensemble of 3 writer/creators who collaborate with different directors/designers/companies.• Company exists to support the work of this ensemble from project to project. Berserker Stats: •5 original shows in 5 years. •Toured 2 pieces to NYC •Published one play
  6. 6. How do Berserkers work?• In the beginning: – We functioned as individual artists. – We paid for the work out of our own pockets – Donated our time and money.• Currently: – We have Fiscal sponsorship through Fractured Atlas. – Our last 2 shows were commissions - the administrative burden was taken on by a larger non- profit.
  7. 7. Adrienne• Swim Pony Performing Arts• Solo auteur-style director who envisions projects and invites other artists to join or engages in single project collaborations• Company exists to support the work of this particular artist.Swim Pony Stats: • “Founded” in 2010 after 7 years of self-producing • 2 Live Arts presentations • One fully staged project (SURVIVE!) with no larger producing entity
  8. 8. How do Ponies work?• In the beginning: – Project to project structure – Paid out of own pocket or based on small start up funding – Admin split among “producers”• Currently: – Fiscal sponsorship through Fractured Atlas – exponential growth of funding – Two official S.P shows one totally self produced, one with Live Arts. – Admin essentially a one woman operation.
  9. 9. Some examples• The Ballad of Joe Hill (2006) – Loose collective of artists – Mostly donated time (no pay) – Largely self funded, small amt of donations using local fiscal sponsor – All cash based – Totally illegal – $2,000 – 10% of time was non-artistic
  10. 10. • SURVIVE! (2010) – Defined group for duration of project – Fiscal sponsorship – Mix of self funding, small grants, first major foundation source – Paid a stipend ($1,200 for 6 months) – Wrote 1099s and declared income on taxes – Actually kept records – $23,000 – 50% of time was non-artistic
  11. 11. • Lady M (2011) – Director and select What the eff?! collaborators in charge – First attempt at weekly pay – Mostly foundation funded: GRANTS GRANTS! – Live Arts support – “real” theater – High level tech capacity – Swim Pony: bank account, EIN, hired management staff – $120,000 – 85 - 90% of time was non- artistic
  12. 12. What’s going on?• The Ballad of Joe Hill (2013) – Remount of original with tweaks to story – Same cast size – Same location – Live Arts support – $90,000 - $100,000 – 2006 - $2,000 – Scale of professionalism is catching up to artistic process
  13. 13. What’s going on?• As you grow, you need resources and you want to make your work more sustainably.• To get resources you to need to build structure to support your art practices. – Admin tasks – Business skills - budget/accounting – Grant writing/development – PR and Marketing – Producing skills
  14. 14. • Essentially the SAME artistic model/process – Lengthy rehearsal and development phase – Design intensive – Ensemble/lead artist driven• But exponentially expanding admin/business structures• DIY model quickly becomes unsustainable as you engage in higher level “professional” work
  15. 15. A Catch 22?• I cant live on nothing and neither can my collaborators.• The non-creative work to make money takes over my time and I dont make art.• Is this non-profit inevitable?• Will it even solve the problem?
  16. 16. Art Making Structures A review…
  17. 17. Individual ArtistWhat does that mean?• Hired by others/commissions• Works project to project• Considered for profit
  18. 18. Individual Artist• Pros – Has total control – Potentially doesnt need as much admin structure• Con – Small amount of grants available – Guided by who will hire you – Generally, all admin work is handled by this individual
  19. 19. Non-Profit - 501 (c) 3What?• Public charity making works for the public good.• Has a mission and a board whose jobs is to uphold that mission• Can make money, but that money must be used to further the company structure.
  20. 20. Non-Profit - 501 (c) 3• Pros – Tax exempt – Almost all foundation support is geared towards non-profits – Structure!• Cons – Costs: Just applying for Federal tax exemption can cost up to $850, and because a nonprofit organization is a legal entity under federal, state, and local laws, consistent access to an attorney, accountant, or other professionals may prove necessary. – Admin work: a nonprofit must keep detailed records and submit annual filings to the state and IRS by stated deadlines in order to keep its active and exempt status. – Shared Control: A board is ultimately responsible for a non-profit and its mission
  21. 21. Fiscal SponsorshipWhat is it?• Legal Agreement between an individual artist & arts organization (501 c 3) that allows sponsee to raise tax-deductible contributions.• NYFA, the Field, Fractured Atlas• Usually takes a fee (6%) for services
  22. 22. Fiscal Sponsorship• Pros – Bigger funding access – Some oversight – Often come with other benefits: online courses, education programs, directories to other kinds of resources (lawyers, insurance etc)• Cons – Gives better access to more $$$ but not more support to manage it – Many funders wont use it – Taxes and accounting are all up to the artist – Dont have as immediate access to funds/resources. Waiting period to get funds and grant approval. – Cant get money until youve spent it or created an invoice (ie no, heres some cash, go get stuff at home depot and bring me change), a lot of artists fronting large amounts of money
  23. 23. LLC - Limited Liability CompanyWhat?• A small for profit company
  24. 24. LLC• Pros – Less administration than standard corporation – Protects individual against legal issues (their house cant be taken if theyre sued) – Can legally divide profits in ensembles – A lot of same benefits as individual artists: Control, project to project• Cons – Cant accept tax deductible donations – No help with foundation support – Admin work is still on the artist shoulders
  25. 25. Discuss…• What is your model/structure?• Who does the work?• How do you find funding for it? - Individual Artist - Non-Profit - Fiscal Sponsorship - LLC
  26. 26. To 501 (c) 3 or not to 501 (c) 3 That is the question…• Non-Profit: Why or Why not?• What do you gain?• What do you lose?• Success/horror stories
  27. 27. What would your ideal administrative structure be?• Assuming the world stays roughly the same• How would you want to function• Think about hours in the day you could spend doing admin for your art practice
  28. 28. Funding• Where does your money come from?• Where do you want it to come from?• Is there anything other than funding opportunities that drive you to become a non- profit?
  29. 29. Specialized Knowledge• Some fields require really specialized info: – Taxes – Legal – Bookkeeping• How do you handle these aspects of the work?
  30. 30. Some real world examples…
  31. 31. The Small Non-ProfitVampire Cowboys
  32. 32. • Vampire Cowboys is an OBIE Award winning “geek theatre” company• Creates and produces new works of theatre based in action/adventure and dark comedy with a comic book aesthetic• One new piece a year• Two artistic and one development staff members• Shows sell out before they open• Only theater company at NYC comic con
  33. 33. Journey to their current structure:• Producer/Managing Director took earlier interest in Artistic Director’s work.• Then A.D. married that person.• Also work with universities to help shoulder the producing / admin burden.• They do not pay themselves and dont plan for this work to be their main source of income.
  34. 34. The Individual Artist SuliHolum
  35. 35. • Performer, playwright and director who creates “work that is highly physical and often bridges the line between theatre and dance.”• Received a Drama Desk Award and Helen Hayes Award nomination as freelance actor and recipient of a 2011 TCG Fox Resident Actor Fellowship.• Founding member of Pig Iron, now and generative artists on her own projects most recently in collaboration with a playwright Deborah Stein.• Other support: Independence Foundation Individual Artist Fellowship and a Shell Fellowship in Drama Philadelphia Live Arts Festival, The Orchard Project, The Playlabs Festival at the Playwrights Center, NACL, Actors Theatre of Louisville, New Dramatists, and HERE Artist Residency.• A board member on Nichole Canuso Dance Company
  36. 36. • Just formalizing partnership with Deborah Stein and “on track to non-profit” - Want to create a platform to create and perform• Why head to non-profit? – “Funding”• Depends a lot on city, said Philly funding seems very company focused – “If the funding in NYC were like Philly, more people would do it” “There are no grants• While resident artist at for performers.” HERE, some people adamant that individual artist is best• These were mostly writers• There are a lot of grants for playwrights.
  37. 37. • It would be great to have “someone else.”• Right now all company development is unpaid – “As the needs arise, we rise to meet them”• No rush but expects non-profit to happen eventually• On Nichole’s board – saw how she had to learn how to use the board.• As an individual, as a tiny company, having the board relationship is really useful.• Get a sense, a feel, of community around your projects• As a board member, it’s very clear that the locus of power is with Nichole. The company is Nichole and wouldn’t exist without Nichole. – “But you could definitely end up with a crazy person on the board.”• Sees a big dividing line between companies with a space they own
  38. 38. Side Note on LLC• Not 501 c 3 but Trey and Geoff go back and forth about it• Created one LLC for All Wear Bowlers, another for Elephant Room – earned income• Trey applied for The Field for contributed income – they helped with grant writing, tax deduction• “The nice thing is they can come and go. It’s just them, no relationship with board.”• They could go for-profit because they were actually making money - but the LLC can be an equivalent amount of work• What Trey and Geoff found is pretty ideal, something they fell into, what happens when you have one or two shows that are a big hit.• “But you can’t rely on that happening”
  39. 39. Fiscal Sponsors A Chat withEleanor Whitney at NYFA
  40. 40. • Established in 1971 by the New York State Council on the Arts as an independent organization to serve individual artists throughout the state, the mission of the New York Foundation for the Arts (NYFA) is to empower artists across all disciplines at critical stages in their creative lives.• “We do this through three main program areas: cash grants and fiscal sponsorship, online resources, and professional development training.”• Fiscal sponsorship operates at national level – ~ 700 artists/groups and about 100 emerging organizations• Fiscal sponsorship program for 40 of their 41 years
  41. 41. • Services for individuals include things like 1099’s if you opt into it, some light bookkeeping (but only for your contributed income), no tax help• For emerging organizations more services – Full bookkeeping – We become their bank account – Payroll – Much more personalized – But you have to incorporate as non-profit at the state level
  42. 42. • A lot of what we do is education. Many people haven’t done fundraising before.• It’s a professional development opportunity• Many of our artists need more guidance, oversight as they’re starting out• Mentioned lag time for grants, cash advances – That’s our job, to provide oversight, in some artist’s cases, for the first time
  43. 43. • Do you think fiscal sponsorship is a permanent solution? – Not sure, depends on the person• I think a big question is where do bigger funders stand on innovation• If you keep running into things maybe there are too many cooks in the kitchen• A time share: lawyers, bookkeepers, administrators – That sounds awesome! – But that kind of stuff has to be local• FYI, had a very similar convo with Fractured Atlas