Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Why Cognitive Learning is Important for Technical Communication


Published on

  • Be the first to comment

  • Be the first to like this

Why Cognitive Learning is Important for Technical Communication

  2. 2. AGENDA • What is Cognition? And, what is cognitive learning? • Why is cognitive learning important? • What are the cognitive learning theories? • How do we learn? • What are the takeaways?
  3. 3. COGNITION AND COGNITIVE LEARNING Q: What is Cognition? To know! The act or process of knowing in the broadest sense; specifically, an intellectual process by which knowledge is gained from perception or ideas. (Webster’s Dictionary) Q: What is Cognitive Learning? To know that the learning is happening! Cognitive learning means storing inform from the short-term memory as a behavioural trait into the long-term memory.
  4. 4. IMPORTANCE OF COGNITIVE LEARNING Most users don’t know that they knew what they’re told unless someone tells that they knew it. Users only acknowledge the knowledge, later.
  6. 6. ANALYSING THE LEARNING PATTERN Learner Key Characteristic Active Learners Learn best by either applying the information or explaining it to others. Reflective Learners Prefer to go by the book. Sensing Learners Are good at learning facts and are detail oriented. Intuitive Learners Identify the relationships between things, and are comfortable with abstract concepts. Visual Learners Remember best what they see. Verbal Learners Do better with explanations. Sequential Learners Like to learn by following a process from one logical step to the next Global Learners Tend to make cognitive leaps, continuously taking in information until they get it.
  7. 7. OTHER COGNITIVE LEARNING THEORIES • David Kolb’s Experiential Learning Theory (ELT) • Users learn and explore. • The constant need of Do-Feel-Watch-Think Experience Reflect Test Conceptualize
  8. 8. OTHER COGNITIVE LEARNING THEORIES • ADDIE • The way things are, and the way they should be • Outline performance objectives on gaps • Create performance-driven solution • Get things done: Delivery • Measure how good did you do Analyze Design DevelopImplement Evaluate
  9. 9. QUICK RECAP • Cognition is subject to inter-related elements • User’s learn through mistakes • ADDIE model, too, is subjective • Cater to the business needs
  10. 10. CONCLUSION: POINTS TO PONDER • Background, experience, and knowledge: External factors