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SOURCECON: BEST HACKS, LAUGHS, & INSIGHTS (Fall 2016)

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This SlideShare overviews the best hacks, laughs, & insights from the Fall 2016 SourceCon in Anaheim.

Included:

- Highlights from all 3 tracks (Candidate Identification, Candidate Engagement, Marketing/Branding & Leadership/Strategy) - with links to session PPT presentations and some streamed videos.

- How to's
...Use the latest and greatest tools to find passive candidates and their contact details, and then engage them in a way to influence their making a change.
...Curate unstructured data points created by someone’s social footprint and analyze that data to creatively engage them in a way that separates you from the other recruiters reaching out.
...Choose when and which new Chrome Extension to use to find contact details, manipulate API’s, build customized bookmarklets, scrape the web, and hack Excel to organize and increase efficiency.

- Tools
...Dean Da Costa's top recommendations
...Susanna Conway's top 5 free recommendations

+ more!

Published in: Recruiting & HR

SOURCECON: BEST HACKS, LAUGHS, & INSIGHTS (Fall 2016)

  1. 1. 1 SOURCECON: BEST HACKS, LAUGHS, & INSIGHTS – Susanna Conway –
  2. 2. SOURCE SMARTER (NOT HARDER) CANDIDATE IDENTIFICATION CANDIDATE ENGAGEMENT MARKETING/BRANDING & LEADERSHIP/STRATEGY Avoiding Search Failure Putting the Human Back in Human Capital It’s Not Me, It’s You: Breaking up With Your Email Marketing Strategy Secrets to Market Mapping Your Way to Success You Played Yourself: Your Messaging Strategy Isn’t Working A Blueprint to Build and Maintain a Successful Recruiter Brand Gaining a Competitive Advantage from Competitive Intelligence He’s Just Not That Into You: How to Manage Your Candidate’s Objections Talent Sourcing in the Digital Era: 4 Marketing Hacks That Will Up Your Game Apocalypse Now: LinkedIn’s Down, Dr. Google to the Rescue Candidate Career Problems = Your Talent Opportunity Sourcing and Personal Branding: How to Get Your Sourcing Team to Channel Their Inner Rock Star Dr. Google has the Cure for Your Sourcing Pain #FightSpam: Not Just a Catchy Hashtag Sourcing Data is Impact Data: Leverage the Power How to Source on Slack Abracadabra! The Magic of Excel Leadership Think Tank 2
  3. 3. OVERVIEW – THE HOW TO’S • Use the latest and greatest tools to find passive candidates and their contact details… and then engage them in a way to influence their making a change. • Curate unstructured data points created by someone’s social footprint and analyze that data to creatively engage them in a way that separates you from the other recruiters reaching out. • Choose when and which new Chrome Extension to use to find contact details, manipulate API’s, build customized bookmarklets, scrape the web, and hack Excel to organize and increase efficiency. 3
  4. 4. DEAN DA COSTA’S TOP RECOMMENDATIONS 4 • Boolean/X-ray – Source Hub, Bool, SourcingLab, PropelIQ • Chrome Productivity – Extensity, Tidy Bookmarks, Context, TempMarks, APPJump • Communications – Google Hangouts, Zoom, Uber • Competitive Intel – Datanyze • Email – Emailbreaker.com, Emailhunter (Chrome), Email-Format.com, Contactout, Lusha • EXTRA – Google Sheets with Blockspring, Full Contact, Email Hunter, etc. • Facebook – FB UID Scrapper, Search is Back • G+ – Search Ext G+ • Gmail – Full Contact, Bananatag (Yesware), Clearbitconnect • LinkedIn – LinkedIn Storage, LinkedIn Search Tool, Datacruit, Lex, EmailHunter, Copylead, LinkedIn Connector, Autopilot • Miscellaneous – Easy URL Params, Grammerly, Xendo • Scraper – Dataminer/Scraper, Email Extactor, Just Clip It • Search – Sales Search • Search Productivity – Search-Preview, AutoPagernize, Multiple File Download • Security/Maintenance – Hotspot VPN, MyPermissions, Shield for Chrome, Lastpass • Social – Bitly, Buffer, TweetDeckLauncher, FB Notifications, G+ Notifications, Yoono • Social Info/People Aggregator – Prophet, Vibe, 360Social, Context Scout, Clearbit • Twitter – Riffle, PropelIQ
  5. 5. SUSANNA’S TOP 5 FREE RECOMMENDATIONS • 360social – Provides people’s full online footprint in a Sidebar; verified, real-time information includes a profile picture, skills, links to social networks, current job, contact information, etc. • LinkedIn Recruiter Search Tool – Searches/cross-references people on LinkedIn Recruiter by highlighting the first & last name listed on any webpage. • Gorgias Templates – Increases productivity through curated keyboard shortcuts & templates; supported platforms include Outlook, LinkedIn, Facebook, Slack, Gmail, etc. • OneTab – Converts all open browser tabs into a saved list that’s able to be restored later. • (Context &) Extensity – (Organizes &) quickly enables/disables extensions. 5
  6. 6. QUOTABLES 6 “Content marketing generates 3x more leads than traditional outbound marketing, but costs 62% less.” – Content Marketing Institute “A strong talent brand reduces cost-per-hire by up to 50% & lowers turnover rates by 28%.” – LinkedIn
  7. 7. #SOURCECON 7
  8. 8. HOW TO ACCESS PRESENTATIONS PowerPoint Presentations 1. Go to: – eremedia.com/events/ presentations 2. Click: – SourceCon Fall Conference Anaheim, CA Sept 21-23 3. Enter password: – SC16ANA 8 Streamed Videos • Market Mapping • Avoiding Search Failures • Source Like a GrandMaster • Learn from My Mistakes • From E! to Google • Sourcing & Personal Branding • Don’t Be a Basic Brander • 4 Digital Marketing Hacks That Will Up Your Game • Apocalypse Now: LinkedIn’s Down, Dr. Google to the Rescue • #FightSpam: Not Just a Catchy Hashtag

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