Bloomberg	-	Digital	Advertising
1	/	32
17.26% 101
23.93% 140
18.29% 107
11.97% 70
3.42% 20
25.13% 147
Q1	When	you	access	a...
Bloomberg	-	Digital	Advertising
2	/	32
14.29% 62
26.27% 114
29.03% 126
22.35% 97
8.06% 35
Q2	When	you	access	the	Internet	...
Bloomberg	-	Digital	Advertising
3	/	32
8.97% 52
15.86% 92
17.41% 101
10.52% 61
1.90% 11
45.34% 263
Q3	When	you	access	the	...
Bloomberg	-	Digital	Advertising
4	/	32
19.94% 63
30.70% 97
30.38% 96
15.82% 50
3.16% 10
Q4	When	you	access	apps	on	a	table...
Bloomberg	-	Digital	Advertising
5	/	32
22.18% 126
30.81% 175
23.94% 136
17.43% 99
5.63% 32
Q5	When	you	access	the	Internet...
Bloomberg	-	Digital	Advertising
6	/	32
19.19% 109
0.35% 2
0.70% 4
5.63% 32
19.72% 112
9.51% 54
1.76% 10
9.86% 56
14.44% 82...
Bloomberg	-	Digital	Advertising
7	/	32
16.20% 92
0.35% 2
0.88% 5
10.74% 61
14.08% 80
7.22% 41
1.41% 8
8.80% 50
10.04% 57
4...
Bloomberg	-	Digital	Advertising
8	/	32
10.92% 62
0.70% 4
1.23% 7
5.63% 32
13.20% 75
2.82% 16
1.23% 7
14.08% 80
3.70% 21
1....
Bloomberg	-	Digital	Advertising
9	/	32
80.46% 453
15.45% 87
4.09% 23
Q9	Were	you	aware	of	this	practice	of	using
search	hi...
Bloomberg	-	Digital	Advertising
10	/	32
28.06% 158
0.53% 3
0.53% 3
13.14% 74
18.47% 104
2.84% 16
0% 0
15.45% 87
3.37% 19
2...
Bloomberg	-	Digital	Advertising
11	/	32
2.13% 12
14.92% 84
20.60% 116
19.54% 110
42.81% 241
Q11	11.	How	comfortable	are	yo...
Bloomberg	-	Digital	Advertising
12	/	32
52.40% 295
41.39% 233
6.22% 35
Q12	Have	you	ever	taken	any	actions	to
prevent	onli...
Bloomberg	-	Digital	Advertising
13	/	32
32.15% 181
67.85% 382
Q13	Do	you	know	how	to	prevent	online
advertisers	from	using...
Bloomberg	-	Digital	Advertising
14	/	32
16.79% 93
11.01% 61
38.99% 216
7.76% 43
3.61% 20
7.76% 43
3.07% 17
5.23% 29
5.78% ...
Bloomberg	-	Digital	Advertising
15	/	32
15.52% 86
5.96% 33
63.36% 351
4.51% 25
3.97% 22
1.44% 8
1.08% 6
1.08% 6
3.07% 17
Q...
Bloomberg	-	Digital	Advertising
16	/	32
42.78% 237
19.49% 108
8.66% 48
20.58% 114
8.48% 47
Q16	In	general,	when	accessing	...
Bloomberg	-	Digital	Advertising
17	/	32
39.71% 220
14.26% 79
5.78% 32
19.31% 107
20.94% 116
Q17	In	general,	when	accessing...
Bloomberg	-	Digital	Advertising
18	/	32
5.60% 31
3.79% 21
38.09% 211
5.42% 30
47.11% 261
Q18	In	the	past,	on	what	device	d...
Bloomberg	-	Digital	Advertising
19	/	32
15.52% 86
7.94% 44
20.40% 113
13.00% 72
32.31% 179
16.79% 93
46.57% 258
Q19	How	ha...
Bloomberg	-	Digital	Advertising
20	/	32
25.45% 140
20.55% 113
30% 165
19.45% 107
4.55% 25
Q20	In	general,	how	bothersome	i...
Bloomberg	-	Digital	Advertising
21	/	32
32% 176
18.55% 102
18.36% 101
12.73% 70
18.36% 101
Q21	In	general,	how	bothersome	...
Bloomberg	-	Digital	Advertising
22	/	32
24.18% 133
20.55% 113
19.64% 108
10.36% 57
25.27% 139
Q22	In	general,	how	botherso...
Bloomberg	-	Digital	Advertising
23	/	32
36% 198
18.36% 101
14.55% 80
11.09% 61
20% 110
Q23	In	general,	how	bothersome	is
a...
Bloomberg	-	Digital	Advertising
24	/	32
27.27% 150
18.91% 104
18.73% 103
9.27% 51
25.82% 142
Q24	In	general,	how	bothersom...
Bloomberg	-	Digital	Advertising
25	/	32
2.37% 13
5.29% 29
10.04% 55
22.08% 121
60.22% 330
Q25	What	is	the	likelihood	you	w...
Bloomberg	-	Digital	Advertising
26	/	32
2.19% 12
2.55% 14
8.03% 44
11.31% 62
75.91% 416
Q26	What	is	the	likelihood	you	wou...
Bloomberg	-	Digital	Advertising
27	/	32
23.91% 131
14.05% 77
20.26% 111
18.43% 101
23.36% 128
Q27	To	what	degree	do	you	fi...
Bloomberg	-	Digital	Advertising
28	/	32
49.27% 270
50.73% 278
Q28	Gender
Answered:	548	 Skipped:	37
Male
Female
Total 548
...
Bloomberg	-	Digital	Advertising
29	/	32
0% 0
23.18% 127
23.54% 129
27.01% 148
26.28% 144
Q29	Age
Answered:	548	 Skipped:	3...
Bloomberg	-	Digital	Advertising
30	/	32
24.28% 126
15.99% 83
27.94% 145
17.34% 90
14.45% 75
Q30	Household	Income
Answered:...
Bloomberg	-	Digital	Advertising
31	/	32
0.73% 4
8.21% 45
31.93% 175
34.49% 189
24.64% 135
Q31	Education
Answered:	548	 Ski...
Bloomberg	-	Digital	Advertising
32	/	32
8.49% 46
10.52% 57
18.08% 98
6.83% 37
15.87% 86
4.06% 22
7.38% 40
9.23% 50
19.56% ...
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Digital Ads: Are They Creepy or Useful?

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Our CEO Dave Goldberg discusses with Emily Chang why some people stop using websites and apps because of the digital ads on Bloomberg Television's Bloomberg West.

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Digital Ads: Are They Creepy or Useful?

  1. 1. Bloomberg - Digital Advertising 1 / 32 17.26% 101 23.93% 140 18.29% 107 11.97% 70 3.42% 20 25.13% 147 Q1 When you access apps on your mobile phone, how noticeable is the advertising being presented to you? Answered: 585 Skipped: 0 Extremely noticeable Quite noticeable Moderately noticeable Slightly noticeable Not noticeable at all I don’t own a phone that can access the Internet Total 585 Extremely noticeable Quite noticeable Moderately noticeable Slightly noticeable Not noticeable at all I don’t own a phone that can access... 0% 20% 40% 60% 80% 100% Answer Choices Responses
  2. 2. Bloomberg - Digital Advertising 2 / 32 14.29% 62 26.27% 114 29.03% 126 22.35% 97 8.06% 35 Q2 When you access the Internet via your mobile phone’s browser, how noticeable is the advertising being presented to you? Answered: 434 Skipped: 151 Extremely noticeable Quite noticeable Moderately noticeable Slightly noticeable Not noticeable at all Total 434 Extremely noticeable Quite noticeable Moderately noticeable Slightly noticeable Not noticeable at all 0% 20% 40% 60% 80% 100% Answer Choices Responses
  3. 3. Bloomberg - Digital Advertising 3 / 32 8.97% 52 15.86% 92 17.41% 101 10.52% 61 1.90% 11 45.34% 263 Q3 When you access the Internet on a tablet, how noticeable is the advertising being presented to you? Answered: 580 Skipped: 5 Extremely noticeable Quite noticeable Moderately noticeable Slightly noticeable Not noticeable at all I don’t use tablets Total 580 Extremely noticeable Quite noticeable Moderately noticeable Slightly noticeable Not noticeable at all I don’t use tablets 0% 20% 40% 60% 80% 100% Answer Choices Responses
  4. 4. Bloomberg - Digital Advertising 4 / 32 19.94% 63 30.70% 97 30.38% 96 15.82% 50 3.16% 10 Q4 When you access apps on a tablet, how noticeable is the advertising being presented to you? Answered: 316 Skipped: 269 Extremely noticeable Quite noticeable Moderately noticeable Slightly noticeable Not noticeable at all Total 316 Extremely noticeable Quite noticeable Moderately noticeable Slightly noticeable Not noticeable at all 0% 20% 40% 60% 80% 100% Answer Choices Responses
  5. 5. Bloomberg - Digital Advertising 5 / 32 22.18% 126 30.81% 175 23.94% 136 17.43% 99 5.63% 32 Q5 When you access the Internet on a desktop or laptop computer, how noticeable is the advertising being presented to you? Answered: 568 Skipped: 17 Extremely noticeable Quite noticeable Moderately noticeable Slightly noticeable Not noticeable at all Total 568 Extremely noticeable Quite noticeable Moderately noticeable Slightly noticeable Not noticeable at all 0% 20% 40% 60% 80% 100% Answer Choices Responses
  6. 6. Bloomberg - Digital Advertising 6 / 32 19.19% 109 0.35% 2 0.70% 4 5.63% 32 19.72% 112 9.51% 54 1.76% 10 9.86% 56 14.44% 82 9.33% 53 9.51% 54 Q6 When accessing the Internet, on which online service are ads the most noticeable? Answered: 568 Skipped: 17 Facebook Twitter LinkedIn Email Web search engines (e.g., Google, Bing) On news websites (e.g. USA Today, New York Times) On review websites (e.g. Yelp) On shopping websites (e.g. Amazon, eBay) Streaming video services (e.g. Hulu, Netflix, YouTube) Streaming music services (e.g. Pandora, Spotify) None of the above Total 568 Facebook Twitter LinkedIn Email Web search engines (e.g.,... On news websites (e.g. USA... On review websites (e.g. Yelp) On shopping websites (e.g.... Streaming video services... Streaming music services... None of the above 0% 20% 40% 60% 80% 100% Answer Choices Responses
  7. 7. Bloomberg - Digital Advertising 7 / 32 16.20% 92 0.35% 2 0.88% 5 10.74% 61 14.08% 80 7.22% 41 1.41% 8 8.80% 50 10.04% 57 4.58% 26 25.70% 146 Q7 Over the past 3 months, on which online service have you spent the most time consuming (actually reading or viewing) ads? Answered: 568 Skipped: 17 Facebook Twitter LinkedIn Email Web search engines (e.g., Google, Bing) On news websites (e.g. USA Today, New York Times) On review websites (e.g. Yelp) On shopping websites (e.g. Amazon, eBay) Streaming video services (e.g. Hulu, Netflix, YouTube) Streaming music services (e.g. Pandora, Spotify) None of the above Total 568 Facebook Twitter LinkedIn Email Web search engines (e.g.,... On news websites (e.g. USA... On review websites (e.g. Yelp) On shopping websites (e.g.... Streaming video services... Streaming music services... None of the above 0% 20% 40% 60% 80% 100% Answer Choices Responses
  8. 8. Bloomberg - Digital Advertising 8 / 32 10.92% 62 0.70% 4 1.23% 7 5.63% 32 13.20% 75 2.82% 16 1.23% 7 14.08% 80 3.70% 21 1.23% 7 45.25% 257 Q8 Over the past 3 months, on which online service were you most likely to click an ad? Answered: 568 Skipped: 17 Facebook Twitter LinkedIn Email Web search engines (e.g., Google, Bing) On news websites (e.g. USA Today, New York Times) On review websites (e.g. Yelp) On shopping websites (e.g. Amazon, eBay) Streaming video services (e.g. Hulu, Netflix, YouTube) Streaming music services (e.g. Pandora, Grooveshark) None of the above Total 568 Facebook Twitter LinkedIn Email Web search engines (e.g.,... On news websites (e.g. USA... On review websites (e.g. Yelp) On shopping websites (e.g.... Streaming video services... Streaming music services... None of the above 0% 20% 40% 60% 80% 100% Answer Choices Responses
  9. 9. Bloomberg - Digital Advertising 9 / 32 80.46% 453 15.45% 87 4.09% 23 Q9 Were you aware of this practice of using search history and geographic location to send targeted ads to Internet users? Answered: 563 Skipped: 22 Yes No I don’t know Total 563 Yes No I don’t know 0% 20% 40% 60% 80% 100% Answer Choices Responses
  10. 10. Bloomberg - Digital Advertising 10 / 32 28.06% 158 0.53% 3 0.53% 3 13.14% 74 18.47% 104 2.84% 16 0% 0 15.45% 87 3.37% 19 2.49% 14 15.10% 85 Q10 Over the past 3 months, on which online service did you most notice ads that seemed to be specifically targeted towards you? Answered: 563 Skipped: 22 Facebook Twitter LinkedIn Email Web search engines (e.g., Google, Bing) On news websites (e.g. USA Today, New York Times) On review websites (e.g. Yelp) On shopping websites (e.g. Amazon, eBay) Streaming video services (e.g. Hulu, Netflix, YouTube) Streaming music services (e.g. Pandora, Spotify) None of the above Total 563 Facebook Twitter LinkedIn Email Web search engines (e.g.,... On news websites (e.g. USA... On review websites (e.g. Yelp) On shopping websites (e.g.... Streaming video services... Streaming music services... None of the above 0% 20% 40% 60% 80% 100% Answer Choices Responses
  11. 11. Bloomberg - Digital Advertising 11 / 32 2.13% 12 14.92% 84 20.60% 116 19.54% 110 42.81% 241 Q11 11. How comfortable are you seeing these ads that are targeted to you? Answered: 563 Skipped: 22 Extremely comfortable Quite comfortable Somewhat comfortable Slightly comfortable Not at all comfortable Total 563 Extremely comfortable Quite comfortable Somewhat comfortable Slightly comfortable Not at all comfortable 0% 20% 40% 60% 80% 100% Answer Choices Responses
  12. 12. Bloomberg - Digital Advertising 12 / 32 52.40% 295 41.39% 233 6.22% 35 Q12 Have you ever taken any actions to prevent online advertisers from using your personal data to target ads to you (e.g. clearing cache or cookies)? Answered: 563 Skipped: 22 Yes No I don’t know Total 563 Yes No I don’t know 0% 20% 40% 60% 80% 100% Answer Choices Responses
  13. 13. Bloomberg - Digital Advertising 13 / 32 32.15% 181 67.85% 382 Q13 Do you know how to prevent online advertisers from using your personal data to target ads to you? Answered: 563 Skipped: 22 Yes No Total 563 Yes No 0% 20% 40% 60% 80% 100% Answer Choices Responses
  14. 14. Bloomberg - Digital Advertising 14 / 32 16.79% 93 11.01% 61 38.99% 216 7.76% 43 3.61% 20 7.76% 43 3.07% 17 5.23% 29 5.78% 32 Q14 In your opinion, what type of ad is most noticeable to you? Answered: 554 Skipped: 31 Videos Banner ads Pop-up ads Ads embedded within a website page Ads within a social networking news feed/stream Ads placed to the side of a social networking news feed/stream Ads placed within Internet searches Ads placed to the side of Internet searches None of the above Total 554 Videos Banner ads Pop-up ads Ads embedded within a website page Ads within a social networking... Ads placed to the side of a social... Ads placed within Internet... Ads placed to the side of Internet... None of the above 0% 20% 40% 60% 80% 100% Answer Choices Responses
  15. 15. Bloomberg - Digital Advertising 15 / 32 15.52% 86 5.96% 33 63.36% 351 4.51% 25 3.97% 22 1.44% 8 1.08% 6 1.08% 6 3.07% 17 Q15 In your opinion, what type of ad is most annoying to you? Answered: 554 Skipped: 31 Videos Banner ads Pop-up ads Ads embedded within a website page Ads within a social networking news feed/stream Ads placed to the side of a social networking news feed/stream Ads placed within Internet searches Ads placed to the side of Internet searches None of the above Total 554 Videos Banner ads Pop-up ads Ads embedded within a website page Ads within a social networking... Ads placed to the side of a social... Ads placed within Internet... Ads placed to the side of Internet... None of the above 0% 20% 40% 60% 80% 100% Answer Choices Responses
  16. 16. Bloomberg - Digital Advertising 16 / 32 42.78% 237 19.49% 108 8.66% 48 20.58% 114 8.48% 47 Q16 In general, when accessing websites, on which device do you think ads are more noticeable to you? Answered: 554 Skipped: 31 Ads are more noticeable when browsing websites on a desktop Ads are more noticeable when browsing websites on a mobile phone Ads are more noticeable when browsing websites on a tablet Ads are equally noticeable when browsing websites on all of the above I don’t notice ads when browsing websites Total 554 Ads are more noticeable when... Ads are more noticeable when... Ads are more noticeable when... Ads are equally noticeable... I don’t notice ads when... 0% 20% 40% 60% 80% 100% Answer Choices Responses
  17. 17. Bloomberg - Digital Advertising 17 / 32 39.71% 220 14.26% 79 5.78% 32 19.31% 107 20.94% 116 Q17 In general, when accessing social networking sites, on which device do you think ads are more noticeable to you? Answered: 554 Skipped: 31 Ads are more noticeable when using social networking sites on a desktop Ads are more noticeable when using social networking sites on a mobile phone Ads are more noticeable when using social networking sites on a tablet Ads are equally noticeable when using social networking sites on all of the above I don’t notice ads when using social networking sites Total 554 Ads are more noticeable when using... Ads are more noticeable when using... Ads are more noticeable when using... Ads are equally noticeable... I don’t notice ads when using... 0% 20% 40% 60% 80% 100% Answer Choices Responses
  18. 18. Bloomberg - Digital Advertising 18 / 32 5.60% 31 3.79% 21 38.09% 211 5.42% 30 47.11% 261 Q18 In the past, on what device did you click on ads the most? Answered: 554 Skipped: 31 Mobile phone Tablet Desktop I’m equally likely to click an ad on any of the above I never click on ads Total 554 Mobile phone Tablet Desktop I’m equally likely to click an ad... I never click on ads 0% 20% 40% 60% 80% 100% Answer Choices Responses
  19. 19. Bloomberg - Digital Advertising 19 / 32 15.52% 86 7.94% 44 20.40% 113 13.00% 72 32.31% 179 16.79% 93 46.57% 258 Q19 How have ads impacted your online behavior? Check all that apply. Answered: 554 Skipped: 31 I’ve deleted online social networking accounts because of too many ads. I’ve deleted online social networking accounts because of irrelevant ads that don’t fit my interests or hobbies. I’ve deleted email accounts because of too many ads. I’ve deleted email accounts because of irrelevant ads that don’t fit my interests or hobbies. I’ve deleted mobile apps because of too many ads. I’ve deleted mobile apps because of irrelevant ads that don’t fit my interests or hobbies. Ads have not impacted my behavior Total Respondents: 554 I’ve deleted online social... I’ve deleted online social... I’ve deleted email accounts... I’ve deleted email accounts... I’ve deleted mobile apps because of... I’ve deleted mobile apps because of... Ads have not impacted my behavior 0% 20% 40% 60% 80% 100% Answer Choices Responses
  20. 20. Bloomberg - Digital Advertising 20 / 32 25.45% 140 20.55% 113 30% 165 19.45% 107 4.55% 25 Q20 In general, how bothersome is advertising when using the Internet on a desktop or laptop? Answered: 550 Skipped: 35 Extremely bothersome Quite bothersome Moderately bothersome Slightly bothersome Not at all bothersome Total 550 Extremely bothersome Quite bothersome Moderately bothersome Slightly bothersome Not at all bothersome 0% 20% 40% 60% 80% 100% Answer Choices Responses
  21. 21. Bloomberg - Digital Advertising 21 / 32 32% 176 18.55% 102 18.36% 101 12.73% 70 18.36% 101 Q21 In general, how bothersome is advertising when using the Internet on your mobile phone? Answered: 550 Skipped: 35 Extremely bothersome Quite bothersome Moderately bothersome Slightly bothersome Not at all bothersome Total 550 Extremely bothersome Quite bothersome Moderately bothersome Slightly bothersome Not at all bothersome 0% 20% 40% 60% 80% 100% Answer Choices Responses
  22. 22. Bloomberg - Digital Advertising 22 / 32 24.18% 133 20.55% 113 19.64% 108 10.36% 57 25.27% 139 Q22 In general, how bothersome is advertising when using the Internet on your tablet? Answered: 550 Skipped: 35 Extremely bothersome Quite bothersome Moderately bothersome Slightly bothersome Not at all bothersome Total 550 Extremely bothersome Quite bothersome Moderately bothersome Slightly bothersome Not at all bothersome 0% 20% 40% 60% 80% 100% Answer Choices Responses
  23. 23. Bloomberg - Digital Advertising 23 / 32 36% 198 18.36% 101 14.55% 80 11.09% 61 20% 110 Q23 In general, how bothersome is advertising when using apps on your mobile phone? Answered: 550 Skipped: 35 Extremely bothersome Quite bothersome Moderately bothersome Slightly bothersome Not at all bothersome Total 550 Extremely bothersome Quite bothersome Moderately bothersome Slightly bothersome Not at all bothersome 0% 20% 40% 60% 80% 100% Answer Choices Responses
  24. 24. Bloomberg - Digital Advertising 24 / 32 27.27% 150 18.91% 104 18.73% 103 9.27% 51 25.82% 142 Q24 In general, how bothersome is advertising when using apps on your tablet? Answered: 550 Skipped: 35 Extremely bothersome Quite bothersome Moderately bothersome Slightly bothersome Not at all bothersome Total 550 Extremely bothersome Quite bothersome Moderately bothersome Slightly bothersome Not at all bothersome 0% 20% 40% 60% 80% 100% Answer Choices Responses
  25. 25. Bloomberg - Digital Advertising 25 / 32 2.37% 13 5.29% 29 10.04% 55 22.08% 121 60.22% 330 Q25 What is the likelihood you would pay a fee to browse the Internet without being subjected to ads? Answered: 548 Skipped: 37 Extremely likely Quite likely Moderately likely Slightly likely Not at all likely Total 548 Extremely likely Quite likely Moderately likely Slightly likely Not at all likely 0% 20% 40% 60% 80% 100% Answer Choices Responses
  26. 26. Bloomberg - Digital Advertising 26 / 32 2.19% 12 2.55% 14 8.03% 44 11.31% 62 75.91% 416 Q26 What is the likelihood you would pay a fee to use social networking sites without being subjected to ads? Answered: 548 Skipped: 37 Extremely likely Quite likely Moderately likely Slightly likely Not at all likely Total 548 Extremely likely Quite likely Moderately likely Slightly likely Not at all likely 0% 20% 40% 60% 80% 100% Answer Choices Responses
  27. 27. Bloomberg - Digital Advertising 27 / 32 23.91% 131 14.05% 77 20.26% 111 18.43% 101 23.36% 128 Q27 To what degree do you find ads that are very specific to your personal interests creepy? Answered: 548 Skipped: 37 Extremely creepy Quite creepy Moderately creepy Slightly creepy Not at all creepy Total 548 Extremely creepy Quite creepy Moderately creepy Slightly creepy Not at all creepy 0% 20% 40% 60% 80% 100% Answer Choices Responses
  28. 28. Bloomberg - Digital Advertising 28 / 32 49.27% 270 50.73% 278 Q28 Gender Answered: 548 Skipped: 37 Male Female Total 548 Male Female 0% 20% 40% 60% 80% 100% Answer Choices Responses
  29. 29. Bloomberg - Digital Advertising 29 / 32 0% 0 23.18% 127 23.54% 129 27.01% 148 26.28% 144 Q29 Age Answered: 548 Skipped: 37 < 18 18-29 30-44 45-60 > 60 Total 548 < 18 18-29 30-44 45-60 > 60 0% 20% 40% 60% 80% 100% Answer Choices Responses
  30. 30. Bloomberg - Digital Advertising 30 / 32 24.28% 126 15.99% 83 27.94% 145 17.34% 90 14.45% 75 Q30 Household Income Answered: 519 Skipped: 66 $0 - $24,999 $25,000 - $49,999 $50,000 - $99,999 $100,000 - $149,999 $150,000+ Total 519 $0 - $24,999 $25,000 - $49,999 $50,000 - $99,999 $100,000 - $149,999 $150,000+ 0% 20% 40% 60% 80% 100% Answer Choices Responses
  31. 31. Bloomberg - Digital Advertising 31 / 32 0.73% 4 8.21% 45 31.93% 175 34.49% 189 24.64% 135 Q31 Education Answered: 548 Skipped: 37 Less than high school degree High school degree Some college Associate or bachelor degree Graduate degree Total 548 Less than high school degree High school degree Some college Associate or bachelor degree Graduate degree 0% 20% 40% 60% 80% 100% Answer Choices Responses
  32. 32. Bloomberg - Digital Advertising 32 / 32 8.49% 46 10.52% 57 18.08% 98 6.83% 37 15.87% 86 4.06% 22 7.38% 40 9.23% 50 19.56% 106 Q32 Location (Census Region) Answered: 542 Skipped: 43 New England Middle Atlantic East North Central West North Central South Atlantic East South Central West South Central Mountain Pacific Total 542 New England Middle Atlantic East North Central West North Central South Atlantic East South Central West South Central Mountain Pacific 0% 20% 40% 60% 80% 100% Answer Choices Responses

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