By providing incentives, exclusive deals and promotions, and showing that you care, you’ll build fan loyalty and referrals consistently.
You want to create promotions and deals, such as “buy one get one 50% off”, that will entice and intrigue your fan base, but be careful not to push or be too ‘salesy’, as you’re more likely to lose fans vs. gain them by doing so.
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Facebook Strategies for Local Business- Strategy #9
Facebook Strategies for Local Business - Strategy #9<br />Fostering Relationships<br />10/4/2011<br />
Always Remember…<br />Your fans want to know they’re important <br />(even if they won’t admit it!)<br />
Foster Relationships to Build Brand Loyalty<br />Incentives, exclusive deals and promotions show you care…<br />Which means you’ll build fan loyalty and referrals consistently! <br />
Avoid Being ‘Salesy’<br />Create promotions and deals that will entice and intrigue your fan base<br />“Buy one get one 50% off”<br />Don’t push or be too ‘salesy’<br />More likely to lose fans vs. gain them by doing so<br />
Example Scenario #1<br />Create a “50% Discount on Services” for new Fans or a referral conversion.<br />
Example Scenario #2<br />Create a “Gift with Purchase” for current Fans who make a purchase within 48 hours of posting the promotion. <br />
Action Item<br />Develop and post at least one exclusive incentive for your fans within the next week!<br />
Maintain Consistency and Accuracy All Around the Web…<br />www.surefiresocial.com/identity-audit<br />Visit the URL Above and Sign Up to Evaluate Your Businesses Current Online Marketing Efforts.<br />…Don’t forget to visit our blog:<br />surefiresocial.com/our-blog<br />888-804-8685 email@example.com<br />