Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Presented by:Sulekha
Nidhi
msc in CR
PRODUCT

PRICE

MARKETING

PROMOTION

PLACE
Product

Products are the goods and services
that your business provides for sale
to your target market.
When developing a product you should
consider: Quality,
 Design,
 Features,
 Packaging,
 Customer service and
 Any s...
Place
Place is in regards to
distribution, location and methods of
getting the product to the customer.
This includes:-

 The location of your business,
 Shop front,
 Distributors,
 Logistics and
 The potential use of the...
Price
Price concerns the amount of money
that customers must pay in order to
purchase your products.
There are a number of considerations in
relation to price including : Price setting,
 Discounting,
 Credit and
 Cash p...
Promotion
Promotion refers to the act of
communicating the benefits and value of
your product to consumers.
It then involves persuading general
consumers to become customers of your
business using methods such as : Advertising,
...
manangement 4 p's presentation
Upcoming SlideShare
Loading in …5
×

manangement 4 p's presentation

281 views

Published on

Published in: Marketing, Business, Education
  • Be the first to comment

  • Be the first to like this

manangement 4 p's presentation

  1. 1. Presented by:Sulekha Nidhi msc in CR
  2. 2. PRODUCT PRICE MARKETING PROMOTION PLACE
  3. 3. Product Products are the goods and services that your business provides for sale to your target market.
  4. 4. When developing a product you should consider: Quality,  Design,  Features,  Packaging,  Customer service and  Any subsequent after-sales service.
  5. 5. Place Place is in regards to distribution, location and methods of getting the product to the customer.
  6. 6. This includes:-  The location of your business,  Shop front,  Distributors,  Logistics and  The potential use of the internet to sell products directly to consumers.
  7. 7. Price Price concerns the amount of money that customers must pay in order to purchase your products.
  8. 8. There are a number of considerations in relation to price including : Price setting,  Discounting,  Credit and  Cash purchases as well as credit collection.
  9. 9. Promotion Promotion refers to the act of communicating the benefits and value of your product to consumers.
  10. 10. It then involves persuading general consumers to become customers of your business using methods such as : Advertising,  Direct marketing,  Personal selling and  Sales promotion.

×